[{"id":"93696","title":"Making Innovation More Equitable, Accessible, and Fun: A Conversation with Nagela Dales","url":"/ideas/perspectives/social-impact/nagela-dales-making-design-innovation-equitable/","author":"Lauren Currie","authorImage":"/ideas/wp-content/uploads/2021/03/lauren-currie-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/07/making-innovation-more-equitable-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Learn how Nagela Dales helps reshape organizations’ narratives to make them more inclusive, nuanced, and positive."},{"id":"93015","title":"Website Flowchart Examples for Optimal UX","url":"/ideas/process/prototyping/creating-ux-flowcharts/","author":"Caleb Kingston","authorImage":"/ideas/wp-content/uploads/2020/01/image2-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/07/ux-flowcharts-using-adobe-xd-588x406.png", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Creating a UX flowchart helps stakeholders visualize how users will interact with your proposed web design. Let’s explore some great user experience flowcharts."},{"id":"93691","title":"Introducing Spectrum’s Guide to Inclusive UX Writing","url":"/ideas/perspectives/social-impact/inclusive-language-ux-design-spectrum/","author":"Sarah Smart","authorImage":"/ideas/wp-content/uploads/2021/06/sarah-smart-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/07/inclusive-us-writing-banner-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"What we say is just as important as how things look."},{"id":"93622","title":"How to Find Complementary Colors","url":"/ideas/principles/web-design/understanding-complementary-colors/","author":"Dan Silveira","authorImage":"/ideas/wp-content/uploads/2020/12/Dan_image2-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/07/how-to-find-complementary-colors-588x406.jpg", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Understanding color theory—how it influences digital design—is key to any successful design project."},{"id":"93642","title":"What Is Prototyping?","url":"/ideas/process/ui-design/what-is-prototyping/","author":"Justin Morales","authorImage":"/ideas/wp-content/uploads/2020/02/Justin-Morales-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/07/what_is_prototyping-588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Learn how to create and use prototypes to your advantage as a designer."},{"id":"93638","title":"What Is a Pixel, Anyway?","url":"/ideas/principles/web-design/what-is-a-pixel/","author":"Dan Silveira","authorImage":"/ideas/wp-content/uploads/2020/12/Dan_image2-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/07/what-is-a-pixel-588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Pixels are the atoms of digital design. Learn what pixels are, how to measure them and what “pixel” is an abbreviation for."},{"id":"93627","title":"What Is Universal Design?","url":"/ideas/principles/design-systems/what-is-universal-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/07/what-is-universal-design-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Learn about the concept of universal design and its core principles."},{"id":"91441","title":"Principles of Design","url":"/ideas/process/ui-design/5-principles-design/","author":"Zachery Nielson","authorImage":"/ideas/wp-content/uploads/2020/10/zachery-neilson-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/07/principles_of_design-588x406.png", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Learn about the core principles of UI/UX design from Adobe XD Ideas."},{"id":"91697","title":"Design Thinking Process and Its Phases","url":"/ideas/principles/design-systems/design-thinking-process/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/02/design-thinking-process-588x406.jpg", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Learn how the design thinking process can help you create efficient design solutions."},{"id":"93096","title":"Land a Job in UX Design with a Professional Certificate from Google","url":"/ideas/career-tips/google-ux-design-certificate/","author":"Tara Knight","authorImage":"/ideas/wp-content/uploads/2021/07/Tara_Knight-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/07/land_a_job_in_ux_design-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"The Google UX Design Certificate consists of 7 courses & 250+ activities & assessments to prove proficiency."},{"id":"93001","title":"How UX Research Can Benefit Your Business","url":"/ideas/process/user-research/ux-research-competitive-edge/","author":"Malay Mote","authorImage":"/ideas/wp-content/uploads/2021/06/malay-mote-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/07/how-ux-research-can-benefit-your-business-588x406.png", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"Learn how UX research can give your business an edge and differentiate your customer experience in a saturated market."},{"id":"93012","title":"Maintaining Team Engagement in the Time of Remote Work","url":"/ideas/perspectives/leadership-insights/engaging-remote-employees/","author":"Rachel Rosen","authorImage":"/ideas/wp-content/uploads/2021/06/rachel-rosen-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/07/maintaining-team-engagement-of-remote_work-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"The pandemic has driven us towards remote and hybrid workplaces. So how can leaders keep their teams engaged?"},{"id":"92448","title":"What Is a Hamburger Menu? 5 Website Examples","url":"/ideas/principles/web-design/what-is-a-hamburger-menu/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/05/what-is-hamburger-menu-588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Learn the concept of hamburger menu and great examples of websites created with it at Adobe XD Ideas."},{"id":"92435","title":"What is Aspect Ratio? Tips for All Screens","url":"/ideas/principles/web-design/what-is-aspect-ratio/","author":"Justin Morales","authorImage":"/ideas/wp-content/uploads/2020/02/Justin-Morales-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/05/what-is-aspect-ratio-588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Designing for the most common aspect ratios takes time, but developers will benefit from the extra work."},{"id":"92443","title":"What Is Kerning Typography? Design Definition","url":"/ideas/process/ui-design/what-is-kerning-typography/","author":"Dan Silveira","authorImage":"/ideas/wp-content/uploads/2020/12/Dan_image2-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/05/what-is-kerning-typography-588x406.png", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Kerning allows designers to control the amount of space between letters in typography."},{"id":"92424","title":"What Are Analogous Colors? Definition & List","url":"/ideas/process/ui-design/what-are-analogous-colors/","author":"Dan Silveira","authorImage":"/ideas/wp-content/uploads/2020/12/Dan_image2-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/05/what-are-analogous-colors-588x406.png", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Analogous colors are a set of three colors that sit side by side on the color wheel, creating a complementary effect."},{"id":"92506","title":"3 Content Design Trends to Adopt Right Now","url":"/ideas/perspectives/soda-series/3-content-design-trends-to-adopt-right-now/","author":"Nate Butler","authorImage":"/ideas/wp-content/uploads/2021/05/nate-butler-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/05/3-content-design-trends-588x406.png", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"Strong content design is about much more than applying your brand identity or basic design principles."},{"id":"92422","title":"Think Outside the Screen: Physical Inspiration for Augmented Reality","url":"/ideas/principles/emerging-technology/ar-design-inspiration-physical-world/","author":"Kim Pimmel","authorImage":"/ideas/wp-content/uploads/2021/05/kim-pimmel-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/05/think-outside-the-screen-588x406.png", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"When designing for augmented reality, there is tons of inspiration to be found in the physical world."},{"id":"92410","title":"Working Hard, Staying Sane, and Honing Your Scrappiness","url":"/ideas/perspectives/soda-series/working-hard-staying-sane-and-honing-your-scrappiness/","author":"Kim Gim","authorImage":"/ideas/wp-content/uploads/2021/05/kim-gim-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/04/Picture1-588x406.png", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"Scrappiness is about understanding, using, and maximizing what you have. What resources are available?"},{"id":"91995","title":"Best Practices for Incorporating VR in Design","url":"/ideas/principles/emerging-technology/best-practices-vr-web-design/","author":"Dan Silveira","authorImage":"/ideas/wp-content/uploads/2020/12/Dan_image2-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/04/best-practices-for-incorporating-vr-in-design-588x406.png", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"Learn how to design for virtual reality with Adobe XD Ideas."},{"id":"92006","title":"What is Accessible Design?","url":"/ideas/principles/web-design/what-is-accessible-design/","author":"Vincent Brathwaite","authorImage":"/ideas/wp-content/uploads/2020/07/vincent-brathwaite-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/04/ux-accessibility-design-best-practice-588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Designers need to accommodate all potential users with their product or site. Learn about accessibility in UX design."},{"id":"91965","title":"What’s White Space Design? 5 Real Examples","url":"/ideas/principles/web-design/what-is-white-space-in-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/04/white_space_design_2-588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Let’s review some great examples of using white space in web design."},{"id":"91930","title":"What is Inclusive Design? Principles and Examples","url":"/ideas/principles/design-systems/what-is-inclusive-design-principles-and-examples/","author":"Justin Morales","authorImage":"/ideas/wp-content/uploads/2020/02/Justin-Morales-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/04/what_is_inclusive_design-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Inclusive design empowers designers to create products whose experiences serve as many diverse people as possible."},{"id":"91986","title":"What is a UX Design Audit?","url":"/ideas/process/information-architecture/ux-design-audit-templates/","author":"Dan Silveira","authorImage":"/ideas/wp-content/uploads/2020/12/Dan_image2-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/04/what-is-a-design-audit-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Design audits are necessary to ensure brand consistency and usability. Learn the essentials to a website audit."},{"id":"91786","title":"Your Web Design Review Process","url":"/ideas/principles/web-design/web-design-review-process/","author":"Vincent Brathwaite","authorImage":"/ideas/wp-content/uploads/2020/07/vincent-brathwaite-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/04/your-web-design-review-process-588x406.jpg", "eyebrow":"Principles, Web Design", "eyebrowurl":"/ideas/principles/, /ideas/principles/web-design/", "excerpt":"Create your website using the most critical UX essentials."},{"id":"91904","title":"In Conversation with Wesley ter Haar","url":"/ideas/perspectives/soda-series/in-conversation-with-wesley-ter-haar/","author":"Tom Beck","authorImage":"/ideas/wp-content/uploads/2019/10/Tom-Beck-headshot-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/03/XD-series-banners-for-MM-588x406.png", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"Wesley reflects on 20 years of MediaMonks and what it takes to build a creative, data-driven culture."},{"id":"91865","title":"How to Design a Successful User-Centered Beta for Your Product","url":"/ideas/process/user-testing/key-steps-successful-product-beta-program/","author":"Laura Herman","authorImage":"/ideas/wp-content/uploads/2021/03/laura-herman-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/03/learning-from-beta-releases-588x406.png", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"Over the years at Adobe, we’ve developed several beta best practices. These are the 10 key themes."},{"id":"91797","title":"Connecting Black Talent During COVID-19 and Beyond: A Conversation with Kike Oniwinde","url":"/ideas/perspectives/social-impact/byp-kike-oniwinde-connecting-black-talent/","author":"Lauren Currie","authorImage":"/ideas/wp-content/uploads/2021/03/lauren-currie-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/03/oniwinde-on-the-black-young-professionals-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Kike Owinde shares the origin-story of the Black Young Professionals Network and how she has tackled recent challenges."},{"id":"91836","title":"What Are Design Tokens? A Design Systems Tool","url":"/ideas/principles/design-systems/what-are-design-tokens/","author":"Justin Morales","authorImage":"/ideas/wp-content/uploads/2020/02/Justin-Morales-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/03/what-aredesign-tokens-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Learn the value of design tokens with Adobe XD Ideas."},{"id":"91825","title":"What Is Mobile Website Design? 7 Principles","url":"/ideas/process/ui-design/what-is-mobile-web-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/03/what-is-mobile-website-design-588x406.png", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Learn 7 guiding principles to engage site visitors with an intuitive mobile UX design."},{"id":"91794","title":"A Brief Guide to Creating a UI Style Guide","url":"/ideas/process/ui-design/ui-style-guide-template/","author":"Dan Silveira","authorImage":"/ideas/wp-content/uploads/2020/12/Dan_image2-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/03/create-a-ui-style-guide-588x406.png", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Learn to create a user interface (UI) style guide that can represent your brand’s core identity."},{"id":"91783","title":"Responsive User Interface Design Trends","url":"/ideas/process/ui-design/responsive-user-interface-design-trends/","author":"Dan Silveira","authorImage":"/ideas/wp-content/uploads/2020/12/Dan_image2-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/03/responsive-user-interface-design-trends-588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Discover some of the current trends for responsive user interface design."},{"id":"91761","title":"How to Build Trust with Clients and Why It’s Worth Your Time","url":"/ideas/perspectives/leadership-insights/building-trust-client-designer-relationships/","author":"Andrew Spencer","authorImage":"/ideas/wp-content/uploads/2021/02/andrew-spencer-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/02/how-building-trust-with-clients-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"The relationships you have with your clients are everything, and the best relationships are built off trust."},{"id":"91751","title":"How to Craft Design Vision Stories","url":"/ideas/process/prototyping/how-to-craft-design-vision-stories/","author":"Gabi Duncombe","authorImage":"/ideas/wp-content/uploads/2021/02/gabi-duncombe-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/02/how-to-craft-design-vision-588x406.png", "eyebrow":"Prototyping", "eyebrowurl":"/ideas/process/prototyping/", "excerpt":"When designing products, communicating your vision to your team is critical. Do this with a design vision story."},{"id":"91739","title":"Three Key Learnings from 2020 that Have Set Up Digital Agencies for a Better 2021","url":"/ideas/perspectives/soda-series/three-key-learnings-from-2020-for-a-better-2021/","author":"Tom Beck","authorImage":"/ideas/wp-content/uploads/2019/10/Tom-Beck-headshot-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/02/top-digital-agencies-588x406.png", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"Seven design leaders from the Society of Digital Agencies (SoDA) discuss their key learnings from last year."},{"id":"91703","title":"3D Graphic Design: Definition & Principles Explained","url":"/ideas/principles/emerging-technology/3d-graphic-design-definition-and-principles/","author":"Dan Silveira","authorImage":"/ideas/wp-content/uploads/2020/12/Dan_image2-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/02/3d-graphic-design-588x406.png", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"Learn about 3D graphic design."},{"id":"91692","title":"Design Inspiration for UX and UI Workflows","url":"/ideas/principles/design-systems/design-inspirations-ux-ui/","author":"Dan Silveira","authorImage":"/ideas/wp-content/uploads/2020/12/Dan_image2-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/02/design-inspiration-for-ux-and-ui-workflows-588x406.jpg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"Design Inspiration for UX and UI Workflows."},{"id":"91681","title":"Mobile First Design Strategy: The When, Why and How","url":"/ideas/process/ui-design/what-is-mobile-first-design/","author":"Justin Morales","authorImage":"/ideas/wp-content/uploads/2020/02/Justin-Morales-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/02/mobile-first-design-strategy-588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"The when, why, and how to design for mobile first in order to increase your product’s success."},{"id":"91664","title":"What Is a UI Kit? Examples & How to Use","url":"/ideas/process/ui-design/what-is-a-ui-kit/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/02/what_is_a_ui_kit-588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Learn what UI kits are and how they can help designers streamline their workflow."},{"id":"91650","title":"Design Education Foundations: Challenges & Opportunities for 2021 & Beyond","url":"/ideas/inspiration/design-education-foundations-challenges-opportunities-for-2021-beyond/","author":"Khoi Vinh","authorImage":"/ideas/wp-content/uploads/2019/10/Khoi-headshot-1-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Design-Circle-Banner-1-wpcf_600x500-wpcf_588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"86175","title":"User & Usability Testing Questions: Ultimate Guide","url":"/ideas/process/user-testing/usability-testing-questions-tips-examples/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/01/user-and-usability-testing-questions-588x406.png", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"An ultimate guide to usability testing questions for product designers."},{"id":"91625","title":"Applying for Design Internships? Here’s How to Nail Your Interviews","url":"/ideas/career-tips/applying-for-design-internships-heres-how-to-nail-your-interviews/","author":"Kurt Krumme","authorImage":"/ideas/wp-content/uploads/2021/03/kurt-krumme-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/01/applying-for-design-internships-588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Internships can be easier to land, but how you prepare & communicate your value is paramount."},{"id":"91609","title":"5 Common Career Paths in UX Design","url":"/ideas/career-tips/common-career-paths-ux-design/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/01/5-common-and-popular-career-paths-in-ux-design-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Learn about 5 common career paths in UX design along with their pros and cons."},{"id":"91585","title":"The UX Designer’s Guide to Successful Freelancing","url":"/ideas/career-tips/freelance-ux-designer-guide/","author":"Kurt Krumme","authorImage":"/ideas/wp-content/uploads/2021/03/kurt-krumme-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/01/the-ux-designers-guide-to-successful-freelancing-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Learn from experts on how to succeed as a freelance UX designer."},{"id":"91569","title":"What is the Unity Principle of Design?","url":"/ideas/process/ui-design/principles-design-unity/","author":"Dan Silveira","authorImage":"/ideas/wp-content/uploads/2020/12/Dan_image2-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/01/unity-principle-of-design-588x406.png", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Learn how to bring unity to your designs."},{"id":"88067","title":"Combining Wireframes & Sitemaps for Creating Effective User Flows","url":"/ideas/process/wireframing/wireframe-map-tips-for-clean-user-flow/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/01/wireframe-map-tips-for-clean-user-flow-588x406.png", "eyebrow":"Wireframing", "eyebrowurl":"/ideas/process/wireframing/", "excerpt":"Learn how to match your wireframe design with your sitemap and offer a great user experience."},{"id":"91582","title":"The Best Online UX Design Courses and Bootcamps","url":"/ideas/career-tips/online-ux-design-courses-bootcamps/","author":"Kathryn McClure","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/01/the-best-online-ux-design-courses-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"For designers, learning never stops. Sharpen your skills with these free online courses and bootcamps for UX designers."},{"id":"91530","title":"How to Craft the Perfect UX Cover Letter and Résumé","url":"/ideas/career-tips/perfect-ux-designer-resume-cover-letter/","author":"Emerson Schroeter","authorImage":"/ideas/wp-content/uploads/2020/11/emerson-schroeter-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/01/how-to-craft-the-perfect-ux-cover-letter-588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Trying to land an interview in the UX job market? A well-crafted resume could make you stand out."},{"id":"91533","title":"How Designers Create Change Using Visual Metaphors","url":"/ideas/perspectives/leadership-insights/designers-create-change-visual-metaphors/","author":"Will Farrier","authorImage":"/ideas/wp-content/uploads/2021/01/will_farrier-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/01/how-designers-create-change-using-visual-metaphors-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"If the role of the designer is to create change, then the ability to persuade is fundamental to design."},{"id":"91502","title":"DPDK’s Inclusive Illustration Design System","url":"/ideas/perspectives/soda-series/dpdks-inclusive-illustration-design-system/","author":"Michael Vromans","authorImage":"/ideas/wp-content/uploads/2020/11/michael_vromans_press_photo_DPDK-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/01/dpdks-inclusive-illustration-design-system-v2-588x406.png", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"To easier create illustrations, and to better reflect our world, DPDK created an inclusive design system."},{"id":"91492","title":"Blending Travel and Fantasy in the XD Designers Spotlight","url":"/ideas/process/ui-design/blending-travel-and-fantasy-in-the-xd-designers-spotlight/","author":"Matt Rae","authorImage":"/ideas/wp-content/uploads/2020/01/image1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/12/xd-designers-spotlight-588x406.png", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"The winner of the XD Designers Spotlight is Julie Bradford. Check out her video game themed website landing page."},{"id":"91425","title":"5 UX Design Careers to Pursue In 2021","url":"/ideas/career-tips/ux-design-jobs-you-could-be-doing-in-2021/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/12/ux_design_jobs_you_could_be_doing_in_2021-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Check our list of popular UX design jobs & discover which career path might be right for you."},{"id":"91428","title":"10 UX Design Interview Questions to Always Ask","url":"/ideas/career-tips/ux-design-interview-questions-ask-interviewer-2/","author":"Andrew Smyk","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-3.05.20-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/12/what-questions-to-ask-your-interviewer-588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Learn 10 questions to ask in every UX design interview."},{"id":"91450","title":"The Many Benefits of Learning UX Design","url":"/ideas/career-tips/many-benefits-learning-ux-design-2/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/12/the-many-benefits-of-learning-ux-design-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Learn about the top 5 benefits of mastering UX/UI design."},{"id":"91431","title":"Healthcare UX/UI Design & How It’s Evolving","url":"/ideas/process/ui-design/healthcare-ux-design/","author":"Justin Morales","authorImage":"/ideas/wp-content/uploads/2020/02/Justin-Morales-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/12/healthcare_ui_ux-588x406.png", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Learn about the 5 trends in healthcare UX/UI design and how it’s evolving."},{"id":"91285","title":"How Nina Oria-Loureiro Designed an Accessible Login Experience with Voice","url":"/ideas/principles/emerging-technology/how-nina-oria-loureiro-designed-an-accessible-login-experience-with-voice/","author":"Matt Rae","authorImage":"/ideas/wp-content/uploads/2020/01/image1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/12/how-nina-oria-loureiro-designed-an-accessible-login-588x406.png", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"Nina Oria-Loureiro created the top prototype using XD’s voice features, designing with accessibility in mind."},{"id":"91374","title":"Take the Adobe XD Creative Challenge","url":"/ideas/principles/web-design/take-the-adobe-xd-creative-challenge/","author":"Matt Rae","authorImage":"/ideas/wp-content/uploads/2020/01/image1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/12/adobe-xd-challenge-wpcf_588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"We’re excited to announce the first XD Designers Spotlight as part of this week’s XD Creative Challenge"},{"id":"91357","title":"The Best UX Design Books for Experience Designers","url":"/ideas/career-tips/best-ux-design-books/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/12/the_best_ux_design_books-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Reading from a wide variety of books is a great way to continue your learning journey."},{"id":"91274","title":"10 Tips for Giving Better Presentations at Work or on Stage","url":"/ideas/career-tips/10-tips-for-giving-better-presentations/","author":"Kurt Krumme","authorImage":"/ideas/wp-content/uploads/2021/03/kurt-krumme-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/12/10-ways-to-better-talk-about-and-present-your-designs-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Knowing how to present is a critical skill. Explore 10 practical tips for giving better presentations."},{"id":"91270","title":"55 Design Quotes to Inspire UX Designers","url":"/ideas/perspectives/leadership-insights/quotes-about-design/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/12/55-design-quotes-to-inspire-ux-designers-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Check out 55 inspiring quotes about design that dig deep into the heart of UX."},{"id":"91288","title":"How Life, Work and Leadership Is Changing for Designers in a Post-COVID World: A Conversation with Denise Francis","url":"/ideas/perspectives/leadership-insights/denise-francis-design-work-leadership-post-covid/","author":"Lauren Currie","authorImage":"/ideas/wp-content/uploads/2021/03/lauren-currie-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/12/new-design-workflows-during-and-beyond-covid-19-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Denise Francis, senior UX product designer at Salesforce tells us how life is changing for designers post-COVID."},{"id":"91339","title":"Common Interview Questions for UX Design Roles","url":"/ideas/career-tips/ux-designer-interview-questions/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/12/common_interview_questions_for_ux-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"You’ve perfected your resume & applying for positions. Now, get prepared to answer these common interview questions."},{"id":"91343","title":"What Are The 6 Elements of Design?","url":"/ideas/process/ui-design/6-elements-design/","author":"Justin Morales","authorImage":"/ideas/wp-content/uploads/2020/02/Justin-Morales-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/12/what-are-the-6-elements-of-design-588x406.png", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Learn about the 6 powerful elements of design: lines, shapes, colors, typography, texture, and space."},{"id":"91217","title":"How to Get into UX Design: Landing an Entry-Level UX Position","url":"/ideas/career-tips/how-to-get-into-ux-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/how-to-get-into-ux-design-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Learn our career tips for landing your first UX designer job."},{"id":"91384","title":"Watch UI/UX Design Pros Make Magic on a Livestream!","url":"/ideas/inspiration/watch-ui-ux-design-pros-make-magic-on-a-livestream/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/12/Adobe-Live-XD@2x.png", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"91380","title":"See What You Can Do With Adobe XD","url":"/ideas/inspiration/see-what-you-can-do-with-adobe-xd/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/12/Behance_XD@2x-wpcf_392x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"91373","title":"Take the XD Daily Creative Challenge!","url":"/ideas/inspiration/take-the-xd-daily-creative-challenge/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/11/meet-the-makers-wpcf_477x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"91241","title":"What Are UX Writers? What to Know About UX Copywriting","url":"/ideas/principles/app-design/ux-writing-guidelines/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/11/what-are-ux-copywriters-588x406.png", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"Learn about the role of UX writers in product design."},{"id":"91234","title":"What You Should Know About User Experience Design","url":"/ideas/career-tips/what-is-ux-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/11/what_is_ux-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Learn what UX means and how it impacts product design process."},{"id":"91224","title":"Flat vs. Material vs. Skeuomorphic Design Examples","url":"/ideas/principles/web-design/flat-vs-material-skeuomorphic-examples/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/flat_vs_material_skeuomorphic-588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Learn about skeuomorphic, flat, and material design."},{"id":"91255","title":"Everything You Need to Know About Beta Testing","url":"/ideas/process/user-testing/everything-you-need-to-know-about-beta-testing-2/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/11/what_is_beta_testing-588x406.png", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"Learn what beta testing is and how product design benefits from it."},{"id":"91200","title":"The Beginner’s Guide to Information Architecture in UX","url":"/ideas/process/information-architecture/information-ux-architect/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/11/a-beginners-guide-to-nformation-rchitecture-588x406.png", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Learn about the role IA plays in the UX design process here."},{"id":"91282","title":"How “Design with a Capital D” Can Help Us Redesign our World for the Better: An Interview with Bruce Mau","url":"/ideas/perspectives/soda-series/bruce-mau-mc24-design-with-a-capital-d/","author":"Jamie Myrold","authorImage":"/ideas/wp-content/uploads/2021/06/Justin-Morales-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/08/jamie-myrold-bruce-mau-sodaseries-1-588x406.webp", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"How can we as designers create our own positive changes? The legendary Bruce Mau weighs in."},{"id":"91191","title":"The UX Design Process: Everything You Need to Know","url":"/ideas/guides/ux-design-process-steps/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/11/ux_design_process-588x406.png", "eyebrow":"Guides", "eyebrowurl":"/ideas/guides/", "excerpt":"Learn how to establish an effective design process that will allow you to create great UX."},{"id":"91180","title":"Everything You Need to Know About Wireframe Design and Prototypes","url":"/ideas/process/wireframing/wireframe-design-definition/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/11/wireframe-design-prototype-must-knows-588x406.png", "eyebrow":"Wireframing", "eyebrowurl":"/ideas/process/wireframing/", "excerpt":"Learn about when and how to use wireframes and prototypes in the design process."},{"id":"91123","title":"Web Page Design: A Comprehensive Guide","url":"/ideas/principles/web-design/web-page-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/11/web_page_design-588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Check out our guide to designing a best-in-class web experience."},{"id":"91090","title":"Growth Design: Elevate Outcomes over Outputs","url":"/ideas/principles/design-systems/growth-design-elevate-outcomes-over-outputs/","author":"Design Circle","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-wpcf_90x90-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-2-c952c33897e2-1-500x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"The XD Meet the Makers series showcases today’s leading creators and innovators in UX design."},{"id":"91063","title":"The Ocean Agency Works with Design Students to Find UX Solutions to Protect Our Oceans","url":"/ideas/perspectives/social-impact/ocean-agency-ux-designers-promote-ocean-sustainability/","author":"Margaret Seelie","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-25-at-7.07.29-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/11/AdobeStock_254983852_Preview-588x406.jpeg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Adobe and The Ocean Agency are looking to the next generation of designers to help protect our oceans."},{"id":"91076","title":"UX Evolutions: How User-Centered Design Drives Digital Transformation at BT","url":"/ideas/perspectives/leadership-insights/bt-ucd-drives-digital-transformation/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/11/how-user-centered-design-drives-digital-transformation-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"The design team at the UK’s biggest telecom company believes that all great design must be user-centered."},{"id":"91060","title":"UX Design Careers & Salaries: A Comprehensive Guide","url":"/ideas/career-tips/comprehensive-guide-ux-design-jobs-salaries/","author":"Emerson Schroeter","authorImage":"/ideas/wp-content/uploads/2020/11/emerson-schroeter-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/11/ux_design_careers-588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Dive into our comprehensive guide to UI/UX design roles and salaries."},{"id":"90991","title":"What Is Color Theory? 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Here are examples & tips to help you show off your best work."},{"id":"90840","title":"Designing for the Differences Between AR & VR","url":"/ideas/principles/emerging-technology/ar-vr-difference/","author":"Will Fanguy","authorImage":"/ideas/wp-content/uploads/2020/05/will-fanguy-wpcf_90x90-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/10/whats-the-differences-between-ar-and-vr-588x406.png", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"Virtual reality and augmented reality aren’t just for movies and video games anymore. Learn about the differences here."},{"id":"90832","title":"Best Practices in Voice User Interface (VUI) Design","url":"/ideas/principles/emerging-technology/voice-user-interface-vui-design/","author":"Will Fanguy","authorImage":"/ideas/wp-content/uploads/2020/05/will-fanguy-wpcf_90x90-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/10/best-practices-in-voice-user-interface-design-588x406.png", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"A voice user interface (VUI) needs special design considerations. Here are some best practices for designing for VUIs."},{"id":"90817","title":"What is Graphical User Interface Design?","url":"/ideas/principles/human-computer-interaction/graphical-user-interface-gui-definition/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/10/what-is-graphical_user_interface-588x406.png", "eyebrow":"Human Computer Interaction", "eyebrowurl":"/ideas/principles/human-computer-interaction/", "excerpt":"GUI is integral for creating effective human–computer interaction. Learn more about GUI design principles here."},{"id":"90810","title":"Human Factor Principles in UX Design","url":"/ideas/principles/human-computer-interaction/human-factors-ux-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/10/human-factor-principles-in-ux-design-588x406.jpg", "eyebrow":"Human Computer Interaction", "eyebrowurl":"/ideas/principles/human-computer-interaction/", "excerpt":"Familiar with human factors? Learn about human factors in design and how to create a better user experience."},{"id":"90803","title":"What Is a UX Engineer & How to Become One","url":"/ideas/career-tips/what-is-ux-engineer/","author":"Vincent Brathwaite","authorImage":"/ideas/wp-content/uploads/2020/07/vincent-brathwaite-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/10/what-is-ui-ux-engineer-588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"What does it take to be a great UX engineer? Learn about the skills you need here."},{"id":"90847","title":"Tackling Diversity and Inclusion at Your Agency – A Conversation with Jam3 and Stink Studios","url":"/ideas/perspectives/soda-series/tackling-diversity-and-inclusion-at-your-agency/","author":"Tom Beck","authorImage":"/ideas/wp-content/uploads/2019/10/Tom-Beck-headshot-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/10/q-and-a-with-equity-diversity-inclusion-leaders-588x406.png", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"Design agency leaders are grappling with how to make meaningful change surrounding diversity and inclusion."},{"id":"90775","title":"So You Want to Become a UX Researcher?","url":"/ideas/career-tips/so-you-want-to-become-a-ux-researcher/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/10/so-you-want-to-become-a-ux_researcher-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Explore expert insights on how to become a UX Researcher, including the skills and traits you’ll need to succeed."},{"id":"90765","title":"Adobe XD Meet the Makers: MAX Sneaks for Developers","url":"/ideas/perspectives/leadership-insights/meet-the-makers/","author":"Adobe International Design Team","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/10/image001-477x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Want a sneak peek at what we’re working on? Join Adobe XD Product Manager, Demian Borba: LIVE on October 8th for an early look at new developer features coming to Adobe XD at #AdobeMAX 2020, plus Live Q&A. Register here: https://adobe.ly/3cIdN9D"},{"id":"90750","title":"Introducing the 2020 UX Designers to Watch","url":"/ideas/perspectives/leadership-insights/introducing-the-2020-ux-designers-to-watch/","author":"Khoi Vinh","authorImage":"/ideas/wp-content/uploads/2019/10/Khoi-headshot-1-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/09/Adobe_UX-Designers-to-Watch-2020_Blog-Header-500x500-1-wpcf_500x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"For the second year, we’re highlighting impressive, up-and-coming UX design talent from around the world."},{"id":"90721","title":"Why Continuous Localization = Great Design in Today’s Multilingual World","url":"/ideas/process/ui-design/continuous-multilingual-design-localization/","author":"Khrystyna Humenna","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-1-wpcf_90x90-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/09/why-continuous-localization-588x406.png", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Design teams should aim for continuous localization – where you build a product and translate content in parallel."},{"id":"90676","title":"Adobe XD Has a New Look","url":"/ideas/perspectives/leadership-insights/adobe-xd-has-a-new-look/","author":"Khoi Vinh","authorImage":"/ideas/wp-content/uploads/2019/10/Khoi-headshot-1-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/09/header-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Think of it as a new suit of clothes for a product that has grown incredibly."},{"id":"90705","title":"SoDA Series Live Presents: Conversations with Creative Industry Leaders","url":"/ideas/perspectives/soda-series/soda-series-live-2/","author":"SoDA Series","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/09/soda-series-588x406.png", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"Live conversations with agency founders and creative leaders. See upcoming sessions."},{"id":"90458","title":"Does UX/UI Design Require Coding?","url":"/ideas/career-tips/does-ux-design-require-coding/","author":"Justin Morales","authorImage":"/ideas/wp-content/uploads/2020/02/Justin-Morales-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/09/does-ui-ux-design-require-coding-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Learn the answer to the classic question, “Do I need to learn coding to be a designer?”"},{"id":"90668","title":"Why Are Elections So Hard to Design Well? – Season 3, Episode 6","url":"/ideas/perspectives/wireframe-podcast/why-are-elections-so-hard-to-design-well-s3-e6/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/09/Adobe_UX_E6_FINAL-1-588x406.jpg", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"The fundamental design feature of a democratic society is a citizen’s right to vote. But ensuring that every person is able to vote is not as easy as it seems. Everything from how you design a paper ballot, build an electronic terminal, process a mail-"},{"id":"90662","title":"Unlocking Design’s Full Business Potential","url":"/ideas/perspectives/leadership-insights/unlocking-designs-full-business-potential/","author":"Forrester","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/09/forrester-webinar-500x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Forrester Guest Speaker Gina Bhawalkar will discuss the Benefits for Investing in a Design System."},{"id":"90467","title":"Collecting User Feedback: 10 Best Practices","url":"/ideas/process/user-research/collecting-user-feedback/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/09/collecting-user-feedback-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"Learn how products become successful by incorporating user feedback into the design process."},{"id":"90415","title":"How to Write a UX Case Study: Template and Examples","url":"/ideas/perspectives/leadership-insights/ux-case-study-template/","author":"Justin Morales","authorImage":"/ideas/wp-content/uploads/2020/02/Justin-Morales-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/09/ux-case-study-template-examples-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Learn our expert tips for putting together a compelling UX case study for your portfolio."},{"id":"90447","title":"A Guide to Different Types of Website Structures","url":"/ideas/process/information-architecture/different-types-of-website-structures/","author":"Will Fanguy","authorImage":"/ideas/wp-content/uploads/2020/05/will-fanguy-wpcf_90x90-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/09/a-guide-the-different-types-of-website-structures_tridas-588x406.png", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Do you know the 4 main types of website structures? Read our guide and learn when to use each."},{"id":"90601","title":"Is It Possible to Design an Ethical Cookie Consent Bar?","url":"/ideas/perspectives/social-impact/is-it-possible-to-design-an-ethical-cookie-consent-bar/","author":"Margaret Rhodes","authorImage":"/ideas/wp-content/uploads/2021/06/Margaret-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/09/is-it-possible-to-design-an-ethical-cookie-consent-bar-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Pop-up notifications are like internet gnats. What happens when it’s critical privacy information?"},{"id":"90593","title":"How Carbon-Tracking Apps Are Designed to Foster Responsibility, and Why This Might Be Flawed","url":"/ideas/principles/app-design/how-carbon-tracking-apps-are-designed-to-foster-responsibility-and-why-this-might-be-flawed/","author":"Sharlene Gandhi","authorImage":"/ideas/wp-content/uploads/2021/06/ezgif.com-gif-maker-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/09/how-carbon_tracking_nitzanklamer-588x406.png", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"The near-impossibility of tracking an accurate carbon footprint is a microcosm of the climate crisis itself."},{"id":"90591","title":"Why Are All Video Chat Platforms Designed with the Self-View?","url":"/ideas/principles/app-design/why-are-all-video-chat-platforms-designed-with-self-view/","author":"Rachel del Valle","authorImage":"/ideas/wp-content/uploads/2020/09/rachel-del-valle-wpcf_90x90-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/09/why-are-all-video-chat-platforms-designed-588x406.png", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"Seeing yourself on video calls is distracting. How did this feature come about, and where is it going?"},{"id":"90588","title":"Are Codes of Conduct Changing the Diversity Stats in Open Source?","url":"/ideas/perspectives/social-impact/codes-of-conduct-changing-the-diversity-stats-in-open-source/","author":"Margaret Rhodes","authorImage":"/ideas/wp-content/uploads/2021/06/Margaret-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/09/open_source_code_of_conduct_2-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Open source communities are overwhelmingly white and male, but recent efforts aim to dismantle a culture of intimidation."},{"id":"90583","title":"Can an App Actually Help You Sleep? – Season 3, Episode 5","url":"/ideas/perspectives/wireframe-podcast/can-an-app-actually-help-you-sleep-s4-e5/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/09/ADOBE_e5_FINAL-1-588x406.jpg", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"The sleep-aid market is a multi-billion dollar industry, but do apps designed to help us sleep really help?"},{"id":"90476","title":"Being Shady: How to Use Gradient Color in UX Design","url":"/ideas/principles/web-design/gradient-color-definition/","author":"Will Fanguy","authorImage":"/ideas/wp-content/uploads/2020/05/will-fanguy-wpcf_90x90-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/09/gradient_color_definition-588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Gradient color is making a comeback. Here are some best practices to use this trend in your designs."},{"id":"90427","title":"MVPs (Minimum Viable Products) in UX Design","url":"/ideas/process/prototyping/mvps-in-ux-design/","author":"Vincent Brathwaite","authorImage":"/ideas/wp-content/uploads/2020/07/vincent-brathwaite-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/09/mvps_in_ux_design-588x406.png", "eyebrow":"Prototyping", "eyebrowurl":"/ideas/process/prototyping/", "excerpt":"Why is an MVP important in UX design? Learn more about MVPs and how to create them here."},{"id":"90399","title":"How to Use Mental Models in UX Design","url":"/ideas/process/ui-design/how-to-use-mental-models-in-ux-design/","author":"Will Fanguy","authorImage":"/ideas/wp-content/uploads/2020/05/will-fanguy-wpcf_90x90-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/09/how-to-use-mental_model-588x406.png", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Designers can gain an understanding of how people interact with a product by referencing mental models."},{"id":"90539","title":"Designers and Developers: Let’s Join Forces!","url":"/ideas/perspectives/leadership-insights/designers-and-developers-lets-join-forces/","author":"Pelin Kenez","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/09/how_to_ensure_smoother_collaboration_between_designers_and_developers-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Designers and developers are closer than ever and establishing synergies doesn’t have to be hard."},{"id":"90411","title":"5 User Testing Stats Every UX/UI Designer Should Know","url":"/ideas/career-tips/five-user-testing-stats-every-ux-ui-designer-should-know/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/09/stats-every-ui-ux-designer-should-know-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"What metrics really matter for user testing? Find out what design professionals had to say."},{"id":"90405","title":"5 Powerful Do’s & Don’ts of Design Critique","url":"/ideas/process/ui-design/design-critique-tips/","author":"Justin Morales","authorImage":"/ideas/wp-content/uploads/2020/02/Justin-Morales-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/09/5_powerful_design_critique-588x406.png", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Learn how to hold an effective design critique with these do’s and don’ts."},{"id":"90391","title":"How Improving HCI Design Can Lead to Better UX","url":"/ideas/principles/human-computer-interaction/improve-hci-design-for-better-user-experience/","author":"Muditha Batagoda","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-1-wpcf_90x90-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/09/how-improving-hci-design-588x406.png", "eyebrow":"Human Computer Interaction", "eyebrowurl":"/ideas/principles/human-computer-interaction/", "excerpt":"Learn how HCI design can lead to a better, more intuitive user experience."},{"id":"90318","title":"How Streaming Services Design Interfaces to Keep Us Watching – Season 3, Episode 4","url":"/ideas/perspectives/wireframe-podcast/streaming-service-design-keeps-us-watching-s3-e4/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/09/Adobe_UX_roughs4-588x406.jpg", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"Explore how video streaming services, in a battle to win subscribers, deliberately design interfaces that keep us binge-watching."},{"id":"90313","title":"Better Design Collaboration Across Remote Teams","url":"/ideas/perspectives/leadership-insights/better-design-collaboration-remote-teams/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/08/better-design-collaboration-across-remote-teams-1-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"How do you collaborate with teams suddenly working from home? Design leaders share best practices & pitfalls."},{"id":"90308","title":"Demonstrating the Value of Design Systems","url":"/ideas/perspectives/leadership-insights/demonstrating-the-value-of-design-systems/","author":"Adobe International Design Team","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/08/demonstrating-the-value-of-design-systems-2-wpcf_588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":"Join us for a discussion on how to sell a design system and convince your teams to embrace it."},{"id":"90245","title":"For Design’s Sake: New Approaches for Recruiting and Fostering Diverse Talent","url":"/ideas/perspectives/leadership-insights/recruiting-fostering-diverse-talent-design/","author":"Fura Johannesdottir","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/08/new-approaches-for-recruiting-and-fostering-diverse-talent-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Ensuring diversity in teams starts with who and how you hire."},{"id":"90219","title":"How Crowdfunding Design Makes It Easy for Us to Give – Season 3, Episode 3","url":"/ideas/perspectives/wireframe-podcast/crowdfunding-ux-design-encourages-giving-episode-s03-e03/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/08/Adobe_UX_3_final-1-588x406.jpg", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"Explore how platforms like GoFundMe, Kickstarter, and Patreon deploy different UX design strategies to encourage us to give."},{"id":"90227","title":"Scott Belsky on Leadership, Collaboration, and the Power of Human Creativity","url":"/ideas/perspectives/soda-series/scott-belsky-on-leadership-collaboration-and-the-power-of-human-creativity/","author":"Tom Beck","authorImage":"/ideas/wp-content/uploads/2019/10/Tom-Beck-headshot-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/08/scott-belsky-on-leadership-588x406.png", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"Scott Belsky talks leadership amid rapid change and what it takes to thrive as a remote creative team."},{"id":"90093","title":"Putting UX in Context with Contextual Inquiries","url":"/ideas/process/user-research/contextual-inquiry-ux/","author":"Justin Morales","authorImage":"/ideas/wp-content/uploads/2020/02/Justin-Morales-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/08/putting-ux-in-context-with-contextual-inquirie-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"Contextual inquiries are considered one of the richer types of user research methods for creating effective designs."},{"id":"90050","title":"Giving Remote Presentations","url":"/ideas/perspectives/leadership-insights/giving-remote-presentations/","author":"Eric Snowden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/08/giving-remote-presentations-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"My best advice: if you have a routine, keep it! Do everything you would normally do to prepare."},{"id":"89690","title":"What Is Extended Reality (XR) Technology?","url":"/ideas/principles/human-computer-interaction/what-is-extended-reality-technology/","author":"Vincent Brathwaite","authorImage":"/ideas/wp-content/uploads/2020/07/vincent-brathwaite-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/08/what-is-extended-reality-xr-technology-588x406.png", "eyebrow":"Human Computer Interaction", "eyebrowurl":"/ideas/principles/human-computer-interaction/", "excerpt":"XR technologies enhance our current experiences, give information, and/or create an artificial experience."},{"id":"89639","title":"Why Focus Groups Benefit the Web Design Process","url":"/ideas/process/user-research/why-focus-groups-benefit-web-design-process/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/07/why-focus-groups-benefit-from-the-web-design-process-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"Let’s learn more about how focus groups benefit from the web design process."},{"id":"90081","title":"A Design Spectrum Exercise for Navigating ‘Make it Pop’ Client Requests","url":"/ideas/perspectives/leadership-insights/make-it-pop-design-spectrum-exercise/","author":"Lea Alcantara","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/07/improve_client_collaboration_with_design_spectrum_exercise-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Learn how a design spectrum exercise can improve collaboration."},{"id":"90085","title":"How to Prototype Your VR Project Without Code","url":"/ideas/principles/emerging-technology/vr-prototyping-without-code/","author":"Patricia Reiners","authorImage":"","featureImage":"/ideas/wp-content/uploads/2020/07/how_to_prototype_your_vr_project_without_code_-588x406.png", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"For designers working with VR, prototyping is paramount to testing your solution."},{"id":"90068","title":"11 Surprising Lessons I’ve Learned While Working from Home","url":"/ideas/perspectives/leadership-insights/lessons-learned-working-from-home/","author":"Guy Ligertwood","authorImage":"/ideas/wp-content/uploads/2021/06/guy_ligertwood-150x150-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/07/11-surprising-lessons-learned-while-working-from-home-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Throughout much of 2020, the world has been working from home. Read these valuable lessons to learn from."},{"id":"90089","title":"Dark Patterns Are Changing How the Law Understands Technology","url":"/ideas/perspectives/social-impact/design-policy-regulation-dark-patterns/","author":"Caroline Sinders","authorImage":"/ideas/wp-content/uploads/2019/10/CarolineSinders-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/07/dark-patterns-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Dark patterns have the power to design harm into our technologies. Now, that’s starting to change."},{"id":"90053","title":"Societe Generale: A Tour Around the World of Financial UX","url":"/ideas/perspectives/leadership-insights/ux-financial-services-societe-generale/","author":"Andrew Smyk","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-3.05.20-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/07/societe_generale-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Societe Generale is changing its business approach by incorporating UX into its product."},{"id":"89865","title":"What Is Computer Vision & How Does it Work? An Introduction","url":"/ideas/principles/emerging-technology/what-is-computer-vision-how-does-it-work/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/07/what-is-computer-vision-how-does-it-work-588x406.jpg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"In this article, we will review the concept of computer vision and how this technology evolved."},{"id":"89644","title":"Design Psychology: 6 Concepts Every UX Designer Should Know","url":"/ideas/principles/human-computer-interaction/6-concepts-every-ux-designer-should-know/","author":"Justin Morales","authorImage":"/ideas/wp-content/uploads/2020/02/Justin-Morales-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/07/design_psychology_6_concepts_every_ux_designer_should_know-588x406.png", "eyebrow":"Human Computer Interaction", "eyebrowurl":"/ideas/principles/human-computer-interaction/", "excerpt":"Understanding design psychology empowers designers to create intuitive, streamlined designs."},{"id":"89596","title":"Bitmap vs. Vector Images: What’s the Difference?","url":"/ideas/principles/app-design/bitmap-vs-vector-images-difference/","author":"Muditha Batagoda","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-1-wpcf_90x90-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/07/bitmap-vs-vector-images-whats-the-difference-588x406.png", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"Learn about the two different kinds of images in web design: bitmaps and vectors."},{"id":"89647","title":"How to Enhance UX Design with Mood Boards","url":"/ideas/process/ui-design/how-to-enhance-ux-design-with-mood-boards/","author":"Vitor Guerra","authorImage":"/ideas/wp-content/uploads/2020/07/vitor-guerra-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/07/how-to-enhance-ux-design-with-mood-boards-588x406.png", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Enhance the UX design creative process from the beginning through the use of mood boards."},{"id":"356","title":"Man and Machine: A Guide to Human-Computer Interaction","url":"/ideas/principles/human-computer-interaction/man-and-machine-guide-to-human-computer-interaction/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/07/a-guide-to-human-computer-interaction-588x406.png", "eyebrow":"Human Computer Interaction", "eyebrowurl":"/ideas/principles/human-computer-interaction/", "excerpt":"Read why it’s crucial to invest in creating good interfaces between people and computers."},{"id":"90039","title":"Why Can’t Dad Unmute Himself on Zoom? – Season 3, Episode 2","url":"/ideas/perspectives/wireframe-podcast/is-design-failing-the-aging-elderly-s03-e02/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/07/Adobe_UX_roughs22-1-588x406.jpg", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"Sometimes design, tech, and getting older don’t add up. If design is failing the elderly, it will eventually fail us all."},{"id":"89635","title":"Data-Driven vs Data-Informed Decision Making in UX Design","url":"/ideas/process/user-research/data-driven-vs-data-informed-ux-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/07/data-driven-decision-making-588x406.png", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"When and how to use data in the design process."},{"id":"89632","title":"Designing Map UIs: Tips & Inspiration","url":"/ideas/process/ui-design/designing-map-ui-tips-and-inspiration/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/07/designing-map-uis-588x406.png", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"In this article, you will find best practices that will help you design a good map UI."},{"id":"89593","title":"Top 8 U.S. Cities For UX Designers","url":"/ideas/career-tips/top-8-us-cities-for-ux-designers/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/07/top_us_cities-for-ux-ui-designers-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Thinking of relocating? Learn about the top cities for UX/UI designers in the data-informed article."},{"id":"89587","title":"User Segmentation for UX Design","url":"/ideas/process/user-research/user-segmentation-for-ux-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/07/user-segmentation-for-ux-design-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"Different users have different needs. Make sure you understand the needs of your target audience."},{"id":"89607","title":"Website Heat Mapping On a Budget – How & Why","url":"/ideas/principles/web-design/website-heat-mapping-on-a-budget/","author":"Justin Morales","authorImage":"/ideas/wp-content/uploads/2020/02/Justin-Morales-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/07/website-heat-mapping-on-a-budget-588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Website heat maps allow businesses to identify which areas are getting the most attention."},{"id":"89604","title":"Mobile App Splash Screen Examples & Benefits","url":"/ideas/principles/app-design/examples-and-benefits-of-a-mobile-app-splash-screen/","author":"Muditha Batagoda","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-1-wpcf_90x90-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/07/mobile-app-splash-screen-examples-benefits-588x406.png", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"A mobile app splash screen is a helpful introductory for what to expect and keep users engaged."},{"id":"89591","title":"The “Why” Behind Qualitative User Research","url":"/ideas/process/user-research/why-behind-qualitative-user-research/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/07/the-why-behind-qualitative-user-research-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"Learn the concept of qualitative user research as well as best practices for this technique."},{"id":"89584","title":"How to Create a Customer Journey Map","url":"/ideas/process/user-research/how-to-create-a-customer-journey-map/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/07/how-to-create-a-customer-journey_map-588x406.png", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"User journey mapping is an excellent tool that can help you understand how people interact with your product."},{"id":"89882","title":"The Power of a Military Mindset: Lessons in Coping During Difficult Times","url":"/ideas/perspectives/leadership-insights/military-mindset-cope-during-difficult-times/","author":"Sarah Brooks","authorImage":"/ideas/wp-content/uploads/2020/04/sarah_brooks-wpcf_90x90-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/07/The-power-of-a-military-mindset-1-588x406.png", "eyebrow":"Design Circle", "eyebrowurl":"/ideas/design-circle/design-circle-index/", "excerpt":"Hear from U.S. Veterans on how a military mindset can help you cope during difficult times, and overcome challenges."},{"id":"89611","title":"6 Ways to Reduce Cognitive Load for a Better UI","url":"/ideas/process/information-architecture/6-ways-to-reduce-cognitive-load-for-a-better-ui/","author":"Vitor Guerra","authorImage":"/ideas/wp-content/uploads/2020/07/vitor-guerra-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/07/ways-to-reduce-cognitive-overload-for-a-better-ui-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Reducing cognitive load helps to reduce users’ confusion as they navigate a site or product."},{"id":"89569","title":"COVID-19 Is Changing How Designers Think – Season 3, Episode 1","url":"/ideas/perspectives/wireframe-podcast/covid19-changing-how-designers-think-episode-14/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/07/final-1-588x406.jpg", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"How has COVID-19 affected designers and the work they do? Explore the changing nature of work in the design world and what it means to design during a pandemic."},{"id":"89504","title":"How Empathy Helped Me Change Careers and Come Out as Nonbinary","url":"/ideas/perspectives/social-impact/how-empathy-helped-me-change-careers-come-out-as-nonbinary/","author":"RC Woodmass","authorImage":"/ideas/wp-content/uploads/2020/01/RW_Headshot_WhiteBackground-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/06/thought-leadership-xd-ideas-pride-feature-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Empathy, like many other attributes worth practicing, can lead us through unpredictable journeys."},{"id":"89483","title":"Essential Steps to Building and Refining an Effective UX Portfolio","url":"/ideas/career-tips/how-to-build-refine-effective-ux-portfolio/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/06/essential-steps-to-creating-and-improving-an-effective-ux-portfolio-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Hear from leading designers and portfolio experts on how to build and refine a stand-out UX portfolio."},{"id":"89410","title":"Moving from a Sales-First to a User-First Design Approach","url":"/ideas/perspectives/social-impact/sales-first-to-user-first-design-approach/","author":"Maddy Beard","authorImage":"/ideas/wp-content/uploads/2020/06/maddy-beard-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/07/moving-from-a-sales-first-to-a-user-first-design-approach2-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"What if we could take the skill-set behind designing to sell and design to empower users?"},{"id":"89113","title":"How to Build a Successful Design Team — Part 3: Structure & Strategy","url":"/ideas/perspectives/leadership-insights/building-strong-design-teams-pt-3-structure-strategy/","author":"Conor Ward","authorImage":"/ideas/wp-content/uploads/2020/06/conor-ward-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/06/building-successful-design-team-part-three-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Conor Ward talks about how structure and strategy contribute to a design team’s success."},{"id":"89492","title":"Announcing the Winners of the Adobe Design Circle Scholarship","url":"/ideas/perspectives/social-impact/design-circle-scholarship-2020-winners/","author":"Khoi Vinh","authorImage":"/ideas/wp-content/uploads/2019/10/Khoi-headshot-1-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/06/scholarship-winners-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Meet the winners of Adobe’s 2020 Design Circle Scholarship. Each will receive up to $25,000/year."},{"id":"89348","title":"What Makes a Good User Experience?","url":"/ideas/principles/web-design/what-makes-good-ux/","author":"Matt Rae","authorImage":"/ideas/wp-content/uploads/2020/01/image1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/06/what-makes-a-good-user-experience-588x406.jpg", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"What constitutes a good experience is often subjective, and will likely vary between different people or contexts."},{"id":"89386","title":"Organizing Information with Taxonomies and Metadata","url":"/ideas/process/information-architecture/organizing-information-taxonomies-metadata/","author":"Matt Rae","authorImage":"/ideas/wp-content/uploads/2020/01/image1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/06/organizing-information-with-taxonomies-and-metadata-588x406.png", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"There are many aspects of IA, but two are important for the cataloguing and organization of information, Taxonomies & Metadata."},{"id":"89377","title":"Effective Use of Images & Graphics in UX Design","url":"/ideas/process/ui-design/effective-use-images-graphics-ux-design/","author":"Julie Sanduski","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/06/effective-use-of-images-and-photgraphy-in-ux-design-588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"When used appropriately, imagery can drive traffic to a website, strengthen a brand’s identity, and build loyalty."},{"id":"89355","title":"Eye-Opening Examples of Good & Bad UX Design","url":"/ideas/process/ui-design/good-bad-ux-design-examples/","author":"Matt Rae","authorImage":"/ideas/wp-content/uploads/2020/01/image1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/06/eye-opening-examples-of-good-and-bad-ux-design-588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Explore some examples between good and bad UX design and the impact they can have on users."},{"id":"89311","title":"Key Principles for Better Design Composition","url":"/ideas/process/ui-design/design-composition-key-principles/","author":"Caleb Kingston","authorImage":"/ideas/wp-content/uploads/2020/01/image2-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/06/key-principle-for-better-design-composition-588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Explore visual composition in design, what it is, and the principles you can apply to your designs."},{"id":"89201","title":"How to Design and Integrate Buttons Into Your UI","url":"/ideas/process/ui-design/button-design-integration-ui/","author":"Elize Todd","authorImage":"/ideas/wp-content/uploads/2020/06/elize-todd-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/06/how-to-design-and-integrate-buttons-into-your-ui-1-588x406.png", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Button design & placement is paramount when it comes to achieving user actions."},{"id":"89300","title":"Adaptive Design vs. Responsive Design","url":"/ideas/process/ui-design/adaptive-design-vs-responsive-design/","author":"Connor Delaney","authorImage":"/ideas/wp-content/uploads/2020/06/connor-delaney-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/06/example-of-adaptive-design-vs-responsive-design-588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Learn about the differences between adaptive & responsive design to create an experience your users will love."},{"id":"89192","title":"Designing States for Buttons & UI Interactions","url":"/ideas/process/ui-design/designing-interactive-buttons-states/","author":"Matt Rae","authorImage":"/ideas/wp-content/uploads/2020/01/image1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/06/states-for-buttons-ui-interactions_tridas-588x406.png", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Explore the different types of button states that improve the end-user experience adding value to your products."},{"id":"89182","title":"Atomic Design Principles & Methodology 101","url":"/ideas/process/ui-design/atomic-design-principles-methodology-101/","author":"Matt Rae","authorImage":"/ideas/wp-content/uploads/2020/01/image1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/06/atomic_design_principles_and-methodolgy101-588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Atomic Design is the deliberate building of interface design systems with explicit order & hierarchy."},{"id":"89321","title":"A Guide to Competitive Analysis for UX Design","url":"/ideas/process/user-research/guide-to-competitive-analysis-ux-design/","author":"Jill DaSilva","authorImage":"/ideas/wp-content/uploads/2020/02/jill-color-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/06/a-guide-to-competitive-analysis-ux-design-588x406.png", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"Learn how to master competitive analysis for UX design and create better user experiences."},{"id":"89244","title":"5 Visual Sitemap Examples for Website Designs","url":"/ideas/process/information-architecture/visual-sitemap-examples-website-designs/","author":"Matt Rae","authorImage":"/ideas/wp-content/uploads/2020/01/image1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/06/five-visual-sitemap-examples-for-website-designs-588x406.png", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Need inspiration to get your sitemap started? Explore these visual examples & kickstart your sitemap design project."},{"id":"89237","title":"5 Examples of Effective Information Architecture","url":"/ideas/process/information-architecture/information-architecture-examples/","author":"Matt Rae","authorImage":"/ideas/wp-content/uploads/2020/01/image1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/06/five_examples_of_well_structured_information_architecture-588x406.png", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Effective information architecture examples to help shape the IA behind a website or product."},{"id":"89225","title":"Design for Social Transformation Requires More Than Good Intentions","url":"/ideas/perspectives/social-impact/design-for-social-transformation/","author":"Design Justice Network","authorImage":"/ideas/wp-content/uploads/2020/06/design-justice-network-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/06/design-for-social-transformation-requires-more-than-just-good-intentions-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Design practices too often support systems of oppression—the Design Justice Network works to address this challenge."},{"id":"89166","title":"The Main Pillars of Effective Design Systems","url":"/ideas/principles/design-systems/main-pillars-effective-design-systems/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/06/ux_design_systems_the_essentials-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"An overview of the key components of a design system and how it can help your brand grow."},{"id":"89105","title":"How to Build a Successful Design Team — Part 2: New Decade, New Perspectives","url":"/ideas/perspectives/leadership-insights/building-strong-design-teams-pt-2/","author":"Andy Vitale","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/06/building-successful-design-team-part-two-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Andy Vitale shares key principles you can adopt to help build thriving teams in a changing world."},{"id":"89095","title":"How to Build a Successful Design Team — Part 1: Effective Leadership","url":"/ideas/perspectives/leadership-insights/building-strong-design-teams-pt-1-leadership/","author":"Robert Brunner","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/06/building-successful-design-team-part-one-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Robert Brunner shares the principles & habits of leaders who manage successful design teams."},{"id":"89059","title":"A Comprehensive Guide to the UX Research Process in Product Design","url":"/ideas/process/user-research/ux-research-process-product-design/","author":"Alexandra Strawn","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/06/research_process-588x406.png", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"Find step-by-step instructions and resources to take your UX design from concept through development."},{"id":"89011","title":"Keith Johnston of Forrester on the Changing Digital Outlook for Marketers and Agencies in 2020","url":"/ideas/perspectives/soda-series/keith-johnston-changing-digital-outlook-marketers/","author":"Tom Beck","authorImage":"/ideas/wp-content/uploads/2019/10/Tom-Beck-headshot-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/changing-digital-outlook_soda-series_tridas-588x406.png", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"Keith Johnston talks about the pandemic’s impact on marketing, digital technology and the creative landscape."},{"id":"88990","title":"How Design Conference Organizers Are Innovating in Response to COVID-19","url":"/ideas/perspectives/leadership-insights/design-conference-organizers-innovating-2020/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/05/how_design_conferences_during-covid-19-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Design conference organizers share how they’re adapting to the Covid-19 pandemic and the challenges."},{"id":"89037","title":"United Nations Global Call Out To Creatives: Mobilizing the Design World in the Fight Against COVID-19","url":"/ideas/perspectives/social-impact/meet-creatives-answering-united-nations-call-out/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/05/un_callout_to_creatives-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"How the United Nations called out to creatives around the world to help stop the spread of COVID-19."},{"id":"89025","title":"Tom Beck on the SoDA Report and Digital Outlook 2020","url":"/ideas/perspectives/soda-series/tom-beck-soda-report-digital-outlook-2020/","author":"Tom Beck","authorImage":"/ideas/wp-content/uploads/2019/10/Tom-Beck-headshot-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/tom_beck_soda_series-588x406.jpg", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"This year will test the resilience, empathy and invention of creative leaders around the world. Here are 5 trends to watch."},{"id":"88968","title":"Communicating COVID-19 Complexity Through Data Visualization","url":"/ideas/perspectives/leadership-insights/data-visualization-role-during-pandemic/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/Image-from-iOS-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Data visualization plays a key role in communicating information during a pandemic."},{"id":"88327","title":"Our First Virtual Meet-Up with the Design Community","url":"/ideas/perspectives/social-impact/design-community-virtual-meetup/","author":"Kari Norder","authorImage":"/ideas/wp-content/uploads/2019/10/Kari-Norder-headshot@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/design_community_virtual_meetup-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Designers came together virtually to share best practices on collaboration, remote work, and creativity in the time of COVID-19."},{"id":"88957","title":"Yes, You Really Do Need a UX Writer","url":"/ideas/process/information-architecture/need-a-ux-writer/","author":"Sophie Tahran","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/ux_writing_nitzanklamer-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"UX writing has become a discipline in its own right, complete with books, bootcamps, and conferences."},{"id":"88714","title":"Improving Website Scannability for UX Design Success","url":"/ideas/process/user-testing/process-user-testing-website-scannability-for-ux/","author":"Will Fanguy","authorImage":"/ideas/wp-content/uploads/2020/05/will-fanguy-wpcf_90x90-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/05/improving_website_scannability-588x406.jpg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"Website scannability can be the number one factor between a user accomplishing their goal or bouncing."},{"id":"88863","title":"How Can Designers Responsibly Use Science Fiction as Inspiration?","url":"/ideas/perspectives/social-impact/should-designers-responsibly-use-science-fiction-inspiration/","author":"Liz Stinson","authorImage":"/ideas/wp-content/uploads/2019/12/image3-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/05/designers-use-science-fiction-inspiration-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Should designers proceed with caution when using science fiction for the interfaces they create?"},{"id":"88847","title":"Climate Designers Give Themselves a Name–and a Purpose","url":"/ideas/perspectives/social-impact/climate-designers-give-themselves-a-name/","author":"John Kazior","authorImage":"/ideas/wp-content/uploads/2020/05/john-kazior-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/05/climate_designers-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"A platform for communication, networking, and education for designers to integrate climate-consciousness into their practice."},{"id":"88833","title":"The Rise of the Meta Me","url":"/ideas/perspectives/social-impact/rise-of-meta-me/","author":"Mark Rolston","authorImage":"/ideas/wp-content/uploads/2020/05/mark-rolston-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/05/rise-of-the-meta-me-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"In an era where our digital and physical identity are merged. What does the world look like when it’s merged?"},{"id":"88815","title":"How Can We Design a More Accessible Internet? Ask the Experts","url":"/ideas/perspectives/social-impact/design-more-accessible-internet/","author":"Margaret Andersen","authorImage":"/ideas/wp-content/uploads/2019/10/image6-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/05/how-to-design-a-more-accessible-internet-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Designers, developers, and activists show us how to design websites for users with disabilities."},{"id":"88869","title":"Magazine Covers Have a New Currency","url":"/ideas/principles/human-computer-interaction/magazine-covers-new-currency/","author":"Emily Gosling","authorImage":"/ideas/wp-content/uploads/2019/10/image1-6-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/05/digital-design-transforms-magazine-Covers-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Animated online covers for print magazines have a renewed importance."},{"id":"88799","title":"What Happens When The Internet of Things Becomes an Accomplice in Domestic Abuse?","url":"/ideas/perspectives/social-impact/internet-accomplice-domestic-abuse/","author":"Charlotte Webb","authorImage":"/ideas/wp-content/uploads/2020/05/charlotte-webb-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/internet-becomes-accomplice-in-domestic-abuse-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"A feminist approach to design can lead to a better understanding of how tech can design for the most vulnerable."},{"id":"88720","title":"All You Need to Know About Iterative Usability Testing","url":"/ideas/process/user-testing/process-user-testing-iterative-usability-testing-best-practices/","author":"Justin Morales","authorImage":"/ideas/wp-content/uploads/2020/02/Justin-Morales-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/05/iterative_testing-588x406.png", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"A successful UX designer always begins iterative testing with users at the early stages of the design process."},{"id":"88699","title":"Using Wireframe Testing for Great UX","url":"/ideas/process/wireframing/process-wireframing-wireframe-usability-testing/","author":"Will Fanguy","authorImage":"/ideas/wp-content/uploads/2020/05/will-fanguy-wpcf_90x90-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/05/using_wireframe_testing_for_great_ux-588x406.png", "eyebrow":"Wireframing", "eyebrowurl":"/ideas/process/wireframing/", "excerpt":"Wireframe testing is a great way to validate your product goals and user journeys."},{"id":"88724","title":"The Top 5 UX Benchmarking Tips for Designers","url":"/ideas/process/user-testing/5-ux-benchmarking-tips-for-designers/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/05/the_top5_ux_benchmarking_tips_for_designers-588x406.png", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"Practice UX benchmarking right from the start of the product design process. Top 5 tips for designers."},{"id":"88710","title":"Usability Metrics: Measuring UX Design Success","url":"/ideas/process/user-testing/usability-metrics-measuring-ux-design-success/","author":"Muditha Batagoda","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-1-wpcf_90x90-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/usability_metrics_measuring_ux-588x406.png", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"Measuring usability will help designers understand the numerous improvements that need to be pursued."},{"id":"88666","title":"What Does the Internet Look Like if you Can’t See it?","url":"/ideas/perspectives/social-impact/design-a-more-accessible-internet-2/","author":"Margaret Rhodes","authorImage":"/ideas/wp-content/uploads/2021/06/Margaret-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/05/design-a-more-accessible-internet-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"How can content creators better address screen readers to make the internet more accessible?"},{"id":"88653","title":"How Designers Are Using Their Skills to Help Industries Hit Hard by COVID-19","url":"/ideas/perspectives/social-impact/design-helps-hospitality-retail-adapt-to-coronavirus/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/business-closed-coronavirus-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Local business are being hard-hit by the pandemic. Here’s how design is helping them to adapt."},{"id":"88684","title":"Innovation through COVID-19: Highlights with MediaMonks’ Sander van der Vegte","url":"/ideas/perspectives/soda-series/highlights-mediamonks-sander-van-der-vegte/","author":"Kristan Bell","authorImage":"/ideas/wp-content/uploads/2020/05/KristanBell-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/05/innovation_through_covid_header-588x406.png", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"Sander van der Vegte of Media Monks shares his perspective on digital transformation and innovation."},{"id":"88727","title":"The Solution to Deepfakes May Not Be As Technological As You Think","url":"/ideas/perspectives/social-impact/solution-deepfakes-not-technical/","author":"James Cartwright","authorImage":"/ideas/wp-content/uploads/2019/12/image2-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/deepfake_literacy-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Deepfakes threaten the democratic process. How can UX designers rally to design for the new era of trust?"},{"id":"88594","title":"School Might Be Out, but the Opportunities to Learn UX Design Are Everywhere","url":"/ideas/career-tips/learning-ux-online-brainspin/","author":"Caleb Kingston","authorImage":"/ideas/wp-content/uploads/2020/01/image2-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/05/school_might_be_out-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"There’s never been a better time to take up online learning. Get some tips to start learning on your own."},{"id":"88557","title":"Wireframe Templates for UX Designers","url":"/ideas/process/wireframing/wireframe-templates-for-ux-designers/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/wireframe-templates-for-ux-designers-588x406.jpg", "eyebrow":"Wireframing", "eyebrowurl":"/ideas/process/wireframing/", "excerpt":"New to wireframing or don’t want to reinvent the wheel? Check out common wireframing templates here."},{"id":"88503","title":"New “Whiteboard” Plugin for Adobe XD Helps Remote Design Teams Collaborate","url":"/ideas/perspectives/leadership-insights/new-whiteboard-plugin-adobe-xd/","author":"Jenny Carless","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-1-wpcf_90x90-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-3-8639c5214b39-1-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"The new Whiteboard plugin lets teams collaborate remotely while taking advantage of XD’s real-time coediting."},{"id":"88278","title":"Mission Accomplished? The Hard Work of Design Is Still Ahead of Us","url":"/ideas/perspectives/leadership-insights/design-can-change-the-world-up-to-us-make-it-so/","author":"Daniel Burka","authorImage":"/ideas/wp-content/uploads/2021/06/image5-150x150-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-6-25133b24d2a8-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"There is a huge world out there where design isn’t embraced or prioritized. What does it mean to really have a seat at the table?"},{"id":"88470","title":"Leading Through Crisis: What Signals Are You Giving and Receiving Right Now?","url":"/ideas/perspectives/leadership-insights/effective-leadership-coronavirus-pandemic/","author":"Andy Budd","authorImage":"/ideas/wp-content/uploads/2020/04/image2-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/leading-through-crisis-what-signals-are-you-giving-and-receiving--588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"With the pandemic underway, it’s a challenging time for leaders. So how can we ensure we’re leading effectively?"},{"id":"88456","title":"How Designers Are Doing Their Part to Help During the COVID-19 Crisis","url":"/ideas/perspectives/social-impact/how-designers-pitch-in-help-covid-19-crisis/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-7-6b9549c1a447-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Read about the groundswell of collaboration, inspiring initiatives, and support that has come out of COVID-19."},{"id":"87680","title":"Forrester Report: Unlocking Design’s Full Business Potential","url":"/ideas/principles/design-systems/design-systems-report/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/designsystems_forrester_report-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Learn how organizations’ maturity around design systems unlocks business value and higher customer satisfaction."},{"id":"88248","title":"Don’t Be a “Dummy” – Design with Content","url":"/ideas/perspectives/soda-series/dummy-content-design-system/","author":"Jenna Brucoli","authorImage":"/ideas/wp-content/uploads/2021/07/jenna-brucoli-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-1-6975aaa46099-588x406.png", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"No matter how beautiful or consistent your design system is, if it wasn’t developed with actual content, look out!"},{"id":"88235","title":"What the Global Coronavirus Pandemic Can Teach Designers About Designing for Behavior Change","url":"/ideas/perspectives/interviews/interviews-designing-for-behavior-change/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-3-90ed7dfcf838-588x406.png", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Dr. Amy Bucher shares everything designers need to know about designing for behavior change."},{"id":"88215","title":"Does the Sale of the .ORG Domain Registry Exploit or Elevate the Internet?","url":"/ideas/perspectives/social-impact/design-violating-or-upholding-digital-rights/","author":"Meg Miller","authorImage":"/ideas/wp-content/uploads/2019/12/Screen-Shot-2019-12-07-at-7.05.32-AM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-7-ce07430b3194-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"The .ORG domain registry may be sold to a private equity firm. What is the social impact?"},{"id":"88315","title":"Accessibility Design 101: Color Contrast Considerations for UX Designers","url":"/ideas/principles/web-design/color-contrast-considerations-accessibility-design/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-3-5aede6719e3b-588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Making web designs fully accessible might sound like an overwhelming task, but color contrast compliance is an easy win."},{"id":"88305","title":"Design Documentation: Why You Need It","url":"/ideas/principles/web-design/design-documentation/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-3-6f3f43c22f45-588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Design documentation may seem unnecessary, but it can save you headaches in the future."},{"id":"88295","title":"How to Develop a Design Language","url":"/ideas/principles/web-design/how-to-develop-design-language/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-3-1c268b45651e-588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Defining a design language plays a critical role in creating a consistent user experience."},{"id":"88266","title":"Wireframing for Responsive Design","url":"/ideas/process/wireframing/wireframing-for-responsive-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/wireframing-for-responsive-design-588x406.jpg", "eyebrow":"Wireframing", "eyebrowurl":"/ideas/process/wireframing/", "excerpt":"Wireframes help teams define the structure of future pages and how content could work with different layouts."},{"id":"88257","title":"Common Wireframing Issues to Avoid","url":"/ideas/process/wireframing/common-wireframing-issues-to-avoid/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/common-wireframing-issues-to-avoid-588x406.jpg", "eyebrow":"Wireframing", "eyebrowurl":"/ideas/process/wireframing/", "excerpt":"Get a solid understanding of common wireframing mistakes and how to avoid them."},{"id":"88019","title":"Benefits of Using CSS Grid Layout in Web Design","url":"/ideas/principles/web-design/benefits-css-grid-layout-web-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-3-0e6c290028cd-588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"It’s essential to adapt content for different screen sizes and resolutions using CSS Grid layout."},{"id":"88014","title":"Wireframing Automation and Artificial Intelligence for UX Design","url":"/ideas/process/wireframing/wireframing-automation-ai-ux-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/wireframing-automation-and-ai-for-ux-design-588x406.jpg", "eyebrow":"Wireframing", "eyebrowurl":"/ideas/process/wireframing/", "excerpt":"Learn what the future holds for wireframing technology and AI as part of this process."},{"id":"88078","title":"Layout Grids for Wireframes","url":"/ideas/process/wireframing/layout-grids-for-wireframes/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/layout-grids-for-wireframes-588x406.jpg", "eyebrow":"Wireframing", "eyebrowurl":"/ideas/process/wireframing/", "excerpt":"Layout grids can save time during the wireframing process. Review common wireframe grids and best practices."},{"id":"87541","title":"Eric Snowden of Adobe Spectrum on How to Design Your Team to Design Products of the Future","url":"/ideas/principles/design-systems/eric-snowden-adobe-spectrum-design-systems/","author":"Lindsay Munro","authorImage":"/ideas/wp-content/uploads/2019/10/LMunro_headshot-square@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/design-your-team-to-design-products-of-the-future-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Eric Snowden shares his tips and the principles you need to create a comprehensive design system."},{"id":"87517","title":"Emanuela Damiani of Mozilla on Firefox’s Photon Design System","url":"/ideas/principles/design-systems/emanuela-damiani-mozilla-firefox-photon-design-system/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/11/Matt-EMA-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Learn how Emanuela Damiani of Mozilla uses a design system to collaborate across borders."},{"id":"87506","title":"Design Systems e-book: The What, How, and Why","url":"/ideas/principles/design-systems/andrea-hock-design-systems-what-how-why/","author":"Andrea Hock","authorImage":"/ideas/wp-content/uploads/2021/06/ezgif-2-66f5ec54e6c6-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/andrea-hock-ebook-what-how-and-why-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Design systems create consistency and scale design processes. Download our free primer to learn more."},{"id":"87489","title":"Josh Baron of Dell on a Scrappy Approach to Design Systems","url":"/ideas/principles/design-systems/josh-baron-dell-design-system/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/11/Joshua-Baron-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Learn how Josh Baron of Dell brings consistency and speed to one of the world’s largest digital enterprises."},{"id":"87483","title":"Hayley Hughes on Creating Unforgettable Hospitality Experiences","url":"/ideas/principles/design-systems/hayley-hughes-airbnb-design-systems/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/11/Hayley-Hughes-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Hayley Hughes uses a design system to drive quality, accessibility, and collaboration."},{"id":"87458","title":"Hack the Design System: Revolutionize the Way Your Organization Scales Design","url":"/ideas/principles/design-systems/adobe-idean-design-systems-ebook/","author":"Idean","authorImage":"/ideas/wp-content/uploads/2021/06/ideanlogo-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/Design-Systems-ebook-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Learn from the industry’s most prominent brands about how they approach design systems with our free e-book."},{"id":"87442","title":"David Kendall of AT&T on Building an Effective Design System","url":"/ideas/principles/design-systems/david-kendall-att-design-system/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/11/David-Kendall-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Learn how David Kendall of AT&T uses design systems to create consistent, efficient user experiences at scale."},{"id":"88133","title":"Guerrilla Testing: Hallway Usability Tests for UX","url":"/ideas/process/user-testing/hallway-usability-test-guerrilla-testing/","author":"Guy Ligertwood","authorImage":"/ideas/wp-content/uploads/2021/06/guy_ligertwood-150x150-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/02/hallway-usability-tests-for-ux-588x406.jpg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"Guerrilla testing is a rapid, informal way to test ideas, get feedback and potentially uncover user experience problems."},{"id":"88059","title":"Annotated Wireframes for Product Design","url":"/ideas/process/wireframing/annotated-wireframes-for-product-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/annotated-wireframes-for-product-design-588x406.jpg", "eyebrow":"Wireframing", "eyebrowurl":"/ideas/process/wireframing/", "excerpt":"Wireframe best practices to maximize their effectiveness between client approval and rejection."},{"id":"87986","title":"How to Design Services for Crisis Situations: A Global Collaborative Effort","url":"/ideas/perspectives/social-impact/designing-services-times-of-crisis/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-7-6ea81b6d776d-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"In a crisis, making services that work for users is more critical than at any other time."},{"id":"86998","title":"Design Systems Are a Journey","url":"/ideas/principles/design-systems/design-systems-journey/","author":"Jamie Myrold","authorImage":"/ideas/wp-content/uploads/2021/06/Justin-Morales-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/Design-Systems-are-a-Journey-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Adobe Spectrum is the design system that fuels Adobe’s creative tools and brings rigor to product design."},{"id":"88055","title":"Tips to Improve Discoverability in UX","url":"/ideas/process/information-architecture/tips-to-improve-discoverability-in-ux/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/tips-to-improve-discoverability-in-ux-588x406.png", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Tips on how to design for good discoverability, the concept of discoverability and why it’s important."},{"id":"88051","title":"Visual Hierarchy in UX Design","url":"/ideas/process/information-architecture/visual-hierarchy-in-ux-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/visual-hierarchy-in-ux-design-588x406.png", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"From whitespace to texture, visual elements when creating your design hierarchy to prioritize users’ attention."},{"id":"88047","title":"Front-End Development for UX Designers","url":"/ideas/principles/web-design/front-end-development-for-ux-designers/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-3-9a9eafc856ad-588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Understanding basic technical constraints can help designers collaborate with developers more efficiently."},{"id":"88043","title":"Presenting Wireframes to Clients","url":"/ideas/process/wireframing/presenting-wireframes-to-clients/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/presenting-wireframes-to-clients-588x406.jpg", "eyebrow":"Wireframing", "eyebrowurl":"/ideas/process/wireframing/", "excerpt":"Presenting wireframes successfully can make the difference between a nodding crowd and bewildered stares."},{"id":"87435","title":"Nathan Mitchell of National Instruments on Design’s Crucial Role in Enterprise","url":"/ideas/principles/design-systems/nathan-mitchell-national-instruments/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/11/Nathan-Mitchell-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Learn how Nathan Mitchell of National Instruments brings designers and engineers together to develop a powerful design system."},{"id":"87894","title":"Empathy & Resilience in the Wake of the Coronavirus Pandemic","url":"/ideas/perspectives/leadership-insights/building-resilience-empathy-in-time-of-crisis/","author":"Sarah Brooks","authorImage":"/ideas/wp-content/uploads/2020/04/sarah_brooks-wpcf_90x90-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/building-resilience-through-empathy-in-a-time-of-crisis2-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"In a post-Coronavirus world, our lives may not resemble what came before, but may be better versions."},{"id":"87876","title":"How to Test Your Design’s Learnability","url":"/ideas/process/user-testing/how-to-test-your-designs-learnability/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/How-to-Test-Your-Designs-Learnability-588x406.jpg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"Learn how your design’s learnability to maximize usability and reduce the user’s learning curve for your product design."},{"id":"87884","title":"Bringing People Together at a Time of Crisis: Quarantine Book Club","url":"/ideas/perspectives/leadership-insights/inspiration-quarantine-book-club/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/Bringing-People-Together-at-a-Time-of-Crisis-Quarantine-Book-Club-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"While we’re all stuck inside, chat with authors, ask questions, & see new faces. Events every weekday."},{"id":"87350","title":"Jeoff Wilks on Leveraging IBM’s Carbon Design System","url":"/ideas/principles/design-systems/jeoff-wilks-ibm-carbon-design-system/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/11/Jeoff-Wilkes-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Learn how Jeoff Wilks of IBM uses the company’s Carbon Design System for how enterprises improve customer experiences."},{"id":"87477","title":"Why Design Systems Aren’t a Magic Bullet","url":"/ideas/principles/design-systems/shawn-cheris-design-systems/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/11/Shawn-Cheris-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Shawn Cheris of Adobe shares his path from solo practitioner to the head of Adobe’s Spectrum design system."},{"id":"87446","title":"Nick Cochran on Design Systems in a Global Energy Firm","url":"/ideas/principles/design-systems/nick-cochran-exxon-mobil-design-systems/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/11/Nick-Cochran-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Find out how Nick Cochran of ExxonMobil uses design systems to spearhead an appreciation for design."},{"id":"87524","title":"Joseph McLaughlin on Microsoft’s Fluent Design System","url":"/ideas/principles/design-systems/joseph-mclaughlin-on-microsofts-fluent-design-system/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/11/Joseph-McLaughlin-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Read how Joseph McLaughlin of Microsoft drives cultural impact that changes the way designers and engineers work together."},{"id":"87861","title":"Top 5 Content Inventory Tips for Information Architecture","url":"/ideas/process/information-architecture/top-5-content-inventory-tips-information-architecture/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/Top-5-Content-Inventory-Tips-for-IA-588x406.png", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Tips when conducting your content inventory to capture quantitative and qualitative data from your content assets."},{"id":"87666","title":"Opt In: Insights on Leadership in Extraordinary Times","url":"/ideas/perspectives/leadership-insights/opt-in-ebook/","author":"Albert Shum","authorImage":"/ideas/wp-content/uploads/2019/10/Albert-Shum-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/01/Opt-In-e-book-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Opt In presents a collection of essays from the design’s leading voices about the meaning of leadership."},{"id":"87606","title":"Writing, Copy, and Content: How Words Make or Break the User Experience","url":"/ideas/process/information-architecture/writing-copy-content-make-or-break-ux/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/ux-writing-copy-content-588x406.png", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Without words you don’t have a product. Learn more about the ways that copy & content shape UX."},{"id":"87696","title":"Translating User Research into User Experience Design","url":"/ideas/process/user-research/translating-user-research-into-ux-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/Translating-User-Research-into-User-Experience-Design-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"Read about prioritizing personas, mapping user journeys and practical techniques to achieve an engaging user experience."},{"id":"87811","title":"The Role of Visual Design In User Experience","url":"/ideas/principles/web-design/role-visual-design-user-experience/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-3-66fe6178423d-588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Visual design is about implementing text, colors, and images, in a way that enhances a design or interaction."},{"id":"87787","title":"Deciding Between Responsive Web or Native Apps","url":"/ideas/principles/web-design/responsive-web-or-native-app/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-3-6c92df554769-588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Both responsive and native apps have their pros and cons. Understand which one is best for your project."},{"id":"87743","title":"Front-End UX Design for Developers","url":"/ideas/principles/web-design/front-end-ux-design-for-developers/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-3-88e94d3d94cc-588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"This article provides an overview of front-end UX design with steps and tips for improving website performance."},{"id":"87771","title":"Data-Driven Design for User Experience","url":"/ideas/process/user-research/data-driven-design-for-user-experience/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/Data-Driven-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"Data-driven design helps product designers get a better understanding of how users interact with their products."},{"id":"87529","title":"How Adobe Spectrum Design System is Driving the Next Generation of Creative Tools","url":"/ideas/principles/design-systems/adobe-spectrum-design-system/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/how-adobes-design-system-is-driving-the-next-generation-of-creative-tools-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Adobe Spectrum creates a common framework for consistent, collaborative, and cloud-centric experiences."},{"id":"87719","title":"Guidelines to Creating User Testing Questions","url":"/ideas/process/user-testing/guides-to-creating-user-testing-questions/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/Guidelines-to-Creating-User-Testing-Questions-588x406.jpg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"To design a good user experience, we need to understand who our users are, what they need, and why."},{"id":"87621","title":"Getting Buy-In for Your Design System Across Your Organization","url":"/ideas/principles/design-systems/selling-design-system-value-across-org/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/getting-buy-in-for-your-design-system-across-your-organization-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Here’s how to get buy-in across teams when proposing a design system in a large organization."},{"id":"87681","title":"Landing: Design Systems Report Thank You Page","url":"/ideas/principles/design-systems/design-systems-report-fulfillment/","author":"wpengine","authorImage":"http://xdmax.wpengine.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-12-at-11.13.27-AM@2x.png","featureImage":"", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"87678","title":"Resources","url":"/ideas/resources/","author":"wpengine","authorImage":"http://xdmax.wpengine.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-12-at-11.13.27-AM@2x.png","featureImage":"", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"87630","title":"Adobe Spectrum on Aligning Product Teams Through Community, Not Control","url":"/ideas/principles/design-systems/aligning-product-teams-design-systems/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/aligning-product-teams-with-design-systems-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"How Adobe’s senior design leadership took a community approach to get everyone on board."},{"id":"87561","title":"5 Effective UX Research Tools That the Experts Use","url":"/ideas/process/user-research/best-ux-research-tools/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/The-Most-Useful-Effective-UX-Research-Tools-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"From freemium to paid, here are some of the most effective UX research tools."},{"id":"87425","title":"The Ancient Art of the Memory Palace Now Exists in App-form","url":"/ideas/perspectives/interviews/ancient-art-memory-palace-exists-in-app-form/","author":"Margaret Rhodes","authorImage":"/ideas/wp-content/uploads/2021/06/Margaret-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-3-8c617709e675-588x406.png", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Humans have the ability to remember vast amounts of information when attached to visual and spatial details."},{"id":"87302","title":"How to Overcome Cognitive Bias in User Research","url":"/ideas/process/user-research/how-to-overcome-cognitive-bias-in-ux-research/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/How-To-Overcome-Cognitive-Bias-in-User-Research-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"Learn about 8 common cognitive biases to avoid during product development."},{"id":"87283","title":"Heuristic Analysis in UX Design for Artificial Intelligence","url":"/ideas/process/user-research/heuristic-analysis-ux-design-ai/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/Heuristic-Analysis-in-UX-Design-for-Artificial-Intelligence-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"Heuristic analysis supports user research and minimizes the risk of post-release product failure."},{"id":"87335","title":"How Face Filters Are Redefining Our Relationships to Our Digital Selves","url":"/ideas/perspectives/social-impact/how-face-filters-redfine-our-digital-selves/","author":"Ritupriya Basu","authorImage":"/ideas/wp-content/uploads/2019/12/Screen-Shot-2019-12-06-at-9.43.24-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-7-b0f29fd089cc-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Mind-bending AR lenses subvert traditional notions of identity–and redefine beauty in the process."},{"id":"87320","title":"What Does it Mean to Code an Intimate Connection?","url":"/ideas/perspectives/social-impact/code-an-intimate-connection/","author":"Sharlene Gandhi","authorImage":"/ideas/wp-content/uploads/2021/06/ezgif.com-gif-maker-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-7-98c795748ac6-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Dating apps use data to fine-tune a potential match, but that convenience is a double-edged sword."},{"id":"87272","title":"Are UX Design Bootcamps Really Worth It? An Interview With a UX Bootcamp Graduate","url":"/ideas/career-tips/interview-ux-bootcamp-grad/","author":"Emily Stevens","authorImage":"/ideas/wp-content/uploads/2019/10/Emily-Stevens-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/Interview-with-UX-Bootcamp-Grad-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Considering a career in UX? Learn about UX bootcamps, an increasingly popular route into the design field."},{"id":"87100","title":"The Many Benefits of Annotating Your Wireframes","url":"/ideas/process/wireframing/benefits-of-annotating-wireframes/","author":"Andrew Smyk","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-3.05.20-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/02/the-many-benefits-of-annonating-your-wireframes-588x406.jpg", "eyebrow":"Wireframing", "eyebrowurl":"/ideas/process/wireframing/", "excerpt":"Take your wireframes one step further with annotations. We’ll cover when and how to annotate effectively."},{"id":"87154","title":"Key Principles of Visual Hierarchy in UX Design","url":"/ideas/process/information-architecture/visual-hierarchy-principles-examples/","author":"Caleb Kingston","authorImage":"/ideas/wp-content/uploads/2020/01/image2-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/02/Key-Principles-of-Visual-Hierarchy-in-UX-Design-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"The order and emphasis of elements in an interface impact UX. Here are the key visual hierarchy principles."},{"id":"87202","title":"The System Usability Scale & How It’s Used in UX","url":"/ideas/process/user-testing/sus-system-usability-scale-ux/","author":"Andrew Smyk","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-3.05.20-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/The-System-Usability-Scale-How-its-Used-in-UX-1-588x406.jpg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"The System Usability Scale offers an effective way to evaluate the usability of products. Learn more about SUS."},{"id":"87060","title":"Remote Usability Testing 101 & How to Get Started","url":"/ideas/process/user-testing/remote-usability-testing/","author":"Justin Morales","authorImage":"/ideas/wp-content/uploads/2020/02/Justin-Morales-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/02/remote-usability-testing-101-getting-started-588x406.jpg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"Here’s everything you need to know about remote usability testing & how to run effective tests."},{"id":"87131","title":"Who’s Responsible for Preventing Dark Patterns?","url":"/ideas/perspectives/social-impact/whos-responsible-for-preventing-dark-patterns/","author":"Sophie Tahran","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-7-ec44f1c71c19-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Designers are uniquely positioned to stop the madness—how can they make the changes we desperately need?"},{"id":"87184","title":"Documentation—the Key to a Successful Design System","url":"/ideas/principles/design-systems/documentation-key-to-successful-design-system/","author":"Jerome de Lafargue","authorImage":"/ideas/wp-content/uploads/2021/07/Jerome-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/design-systems-documentation-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Design systems, like zeroheight, are a foundational part of how design gets communicated and delivered at companies."},{"id":"81354","title":"From Web Developer to UX Designer: 10 Tips to Transition Careers","url":"/ideas/career-tips/web-developer-ux-designer-10-practical-tips-make-career-transition-happen/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2018/02/web-designerheader-1-e1518459853750-588x406.jpeg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"If you’re a web developer looking to become a UX designer, this article is for you."},{"id":"84418","title":"Essential Patterns of Mobile Navigation","url":"/ideas/principles/app-design/essential-patterns-mobile-navigation/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/01/MobilePhone-1-588x406.png", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"Read the pros & cons of common mobile navigation patterns and learn when to use each for your app."},{"id":"84380","title":"Best Practices for Form Design: Structure, Inputs, Labels and Actions","url":"/ideas/principles/web-design/best-practices-form-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/01/Best-Practices-for-Form-Design-588x406.jpg", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Forms are essential to most websites. Read some of the key rules to follow to design better forms."},{"id":"86880","title":"The Golden Ratio: How & Why to Use it in Design","url":"/ideas/process/wireframing/wireframing-how-why-golden-ratio-ux-design/","author":"Matt Rae","authorImage":"/ideas/wp-content/uploads/2020/01/image1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/02/the-Ggolden-ratio-how-why-to-use-it-in-design-588x406.jpg", "eyebrow":"Wireframing", "eyebrowurl":"/ideas/process/wireframing/", "excerpt":"Here’s how to use this formula to perfect your wireframes & ultimately, user experience."},{"id":"86878","title":"Animation in Design System E-Book","url":"/ideas/principles/design-systems/animation-in-design-system-ebook/","author":"Val Head","authorImage":"/ideas/wp-content/uploads/2021/06/76ded8131db760e741f0ecb01cb4c562-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/01/Animation-in-Design-Systems-e-Book-1-588x406.jpg", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Learn how to include motion in your design system with our free e-book."},{"id":"86902","title":"Usability Testing: Moderated vs Unmoderated","url":"/ideas/process/user-testing/moderated-vs-unmoderated-usability-testing/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/02/usability-testing-moderated-vs-unmoderated-588x406.jpg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"What’s the difference between a moderated and unmoderated usability test? When and how should each be used?"},{"id":"86620","title":"5 Principles for Better Designer-Developer Collaboration","url":"/ideas/perspectives/leadership-insights/principles-designer-developer-collaboration/","author":"Fabricio Teixeira","authorImage":"/ideas/wp-content/uploads/2021/06/fabricioteixeira-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-6-c4108f74e48e-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"In product design, the only certainty is change. 5 timeless principles for improving designer-developer communication & collaboration."},{"id":"86492","title":"The What, Why, & When of Storyboarding in UX Design","url":"/ideas/process/user-research/storyboard-ux-design/","author":"Sabrina Hall","authorImage":"/ideas/wp-content/uploads/2020/02/image4-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/02/The-What-Why-When-of-Storyboarding-in-UX-Design-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"Storyboards help designers visualize a UX. Learn more about storyboards, why they’re important, and when to use them."},{"id":"86700","title":"Creating Usability Reports from Usability Test Findings","url":"/ideas/process/user-testing/usability-report-user-test-findings/","author":"RC Woodmass","authorImage":"/ideas/wp-content/uploads/2020/01/RW_Headshot_WhiteBackground-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/02/creating-usability-reports-from-user-test-findings-588x406.jpg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"Use this handy template to create a usability report so that your user testing is actionable."},{"id":"86729","title":"Secrets of Successful Design Systems: From Leaders Who’ve Learned the Hard Way","url":"/ideas/principles/design-systems/secrets-of-successful-design-systems-from-industry-leaders/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/02/top-design-leaders-weigh-in-on-creating-and-sustaining-a-successful-Design-System-588x406.jpg", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Design leaders from Adobe MAX share how they approach challenges & opportunities that lead to successful design systems."},{"id":"86681","title":"The Radical New School Using Technology to Illustrate Black History in the Modern Age","url":"/ideas/perspectives/interviews/ari-melenciano-school-of-afrotectopia/","author":"Evan Nicole Brown","authorImage":"/ideas/wp-content/uploads/2021/06/ezgif.com-gif-maker-2-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/02/The-Radical-New-School-Using-Technology-to-Illustrate-Black-History-in-the-Modern-Age-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Afrotectopia is designed to offer creators alternatives for the way we think about activism, technology, culture, and design."},{"id":"86524","title":"Could There Ever Be Such a Thing as a Feminist Alexa?","url":"/ideas/perspectives/social-impact/could-there-ever-be-such-a-thing-as-a-feminist-alexa/","author":"Madeleine Morley","authorImage":"/ideas/wp-content/uploads/2021/06/ezgif.com-gif-maker-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/02/What-Would-a-Feminist-Siri-Sound-Like-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"The first generation of voice assistants are feminized and domestic—can designers make the next generation any different?"},{"id":"114","title":"UI Design","url":"/ideas/process/ui-design/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"86475","title":"Conduct Usability and User Testing for Mobile Apps Like a Pro","url":"/ideas/process/user-testing/conduct-usability-user-testing-for-mobile-apps-like-a-pro/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/02/Guide-to-Usability-User-Testing-for-Mobile-Apps-588x406.jpg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"Testing your mobile app before launching it is key to optimizing UX. Learn more about app usability testing."},{"id":"86553","title":"Can We Trust Digital Assistants to Keep Our Data Private?","url":"/ideas/perspectives/social-impact/can-we-trust-digital-assistants-to-keep-our-data-private/","author":"Liz Stinson","authorImage":"/ideas/wp-content/uploads/2019/12/image3-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/02/can-we-trust-digital-assistants-to-keep-Our-Data-private-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Most people are unaware of how their data is used and monetized. Are personal privacy assistants the answer?"},{"id":"86612","title":"5 Of The Most Inspirational Women In Design","url":"/ideas/perspectives/social-impact/5-most-inspirational-women-in-design/","author":"Emily Stevens","authorImage":"/ideas/wp-content/uploads/2019/10/Emily-Stevens-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/03/5-of-the-most-inspirational-women-in-design-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"In celebration of Women’s History Day read about 5 of the most inspirational women in design and tech."},{"id":"86246","title":"How Design is Helping to Democratize Music Making","url":"/ideas/perspectives/social-impact/how-design-helps-democratize-music-making/","author":"Emily Gosling","authorImage":"/ideas/wp-content/uploads/2019/10/image1-6-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/02/A-New-Generation-of-Screen-based-Music-Makers-is-Here-But-Are-They-Useful-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Want to make club-ready mixes, but lack music experience? There’s an app for that."},{"id":"86225","title":"Writing Is Designing: Andy Welfle on Words and the User Experience","url":"/ideas/process/information-architecture/andy-welfle-writing-is-designing/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/02/Writing-Is-Designing-Andy-Welfie-on-Words-and-the-User-Experience-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Find out more about UX writing and designing with Adobe’s Andy Welfle and take a peek at his new book."},{"id":"86072","title":"When You Know it’s Time to Look for a New Job – 5 Telltale Signs","url":"/ideas/career-tips/time-to-look-for-a-new-job/","author":"Emily Stevens","authorImage":"/ideas/wp-content/uploads/2019/10/Emily-Stevens-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/02/When-Do-You-Know-Its-Time-to-Look-for-a-Job-588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Is your career stalling out? What motivates you at work? Is it time to polish your portfolio?"},{"id":"86054","title":"Design & Responsibility at the Dawn of Interspace","url":"/ideas/perspectives/soda-series/design-responsibility-dawn-of-interspace/","author":"North Kingdom","authorImage":"/ideas/wp-content/uploads/2020/02/northkingdom-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/interspace-communication-in-a-post-mobile-world-588x406.jpg", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"Interspace is a future that is screenless, searchable, and contextually relevant. What does the future of tech really look like?"},{"id":"86039","title":"In Developing AR Experiences, Creatives Must See the World Through a New Lens","url":"/ideas/perspectives/soda-series/developing-ar-experiences-through-new-lens/","author":"Remco Vroom","authorImage":"/ideas/wp-content/uploads/2020/02/remcovroom-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/In-Developing-AR-Experiences-Creatives-Must-See-the-World-Through-a-New-Lens-588x406.jpg", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"Learn how designers can equip themselves to deliver best-in-class designs for augmented reality."},{"id":"86018","title":"Voice in the Roaring 20’s: Platform Disruption, Multimodal, and Voice SEO","url":"/ideas/perspectives/soda-series/voice-platform-disruption-multimodal-voice-seo/","author":"Dr. Joan Palmiter Bajorek","authorImage":"/ideas/wp-content/uploads/2020/02/joanpalmiterbajorek-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/voice-in-the-roaring-20-588x406.jpg", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"Tech giants are investing heavily in developing voice technology hardware and software. Is voice the next gold rush?"},{"id":"85904","title":"Rob Ford on Bravery, Personality and the Digital Design Revolution","url":"/ideas/perspectives/soda-series/rob-ford-evolution-of-digital-world/","author":"Tom Beck","authorImage":"/ideas/wp-content/uploads/2019/10/Tom-Beck-headshot-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/Rob-Ford-on-How-Bravery-Personality-588x406.jpg", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"An industry icon thinks the current state of digital design needs to get its mojo back."},{"id":"85841","title":"Complete Guide to Creating Mobile App Wireframes","url":"/ideas/process/wireframing/guide-to-creating-mobile-app-wireframes/","author":"Jill DaSilva","authorImage":"/ideas/wp-content/uploads/2020/02/jill-color-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/02/Complete-Guide-to-Creating-Mobile-App-Wireframes-588x406.jpg", "eyebrow":"Wireframing", "eyebrowurl":"/ideas/process/wireframing/", "excerpt":"Creating a wireframe for a mobile app comes with some device & screen-specific considerations. Here’s a step-by-step guide."},{"id":"85847","title":"Top UX Research Interview Questions to Ask Users","url":"/ideas/process/user-research/user-interview-questions-ux-research/","author":"Andrew Smyk","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-3.05.20-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/02/Top-UX-Research-Interview-Questions-to-Ask-Users-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"Regardless of your level of experience, here is a comprehensive list of questions to inspire your user interviews."},{"id":"85836","title":"A Guide to Experience Mapping for UX Design","url":"/ideas/process/user-research/user-experience-mapping/","author":"Justin Morales","authorImage":"/ideas/wp-content/uploads/2020/02/Justin-Morales-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/02/When-How-to-Use-an-Experience-Map-for-UX-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"What is an experience map? When and how should it be used to improve user experience?"},{"id":"85862","title":"We Need Human Rights Centered Design","url":"/ideas/perspectives/social-impact/human-rights-centered-design/","author":"Caroline Sinders","authorImage":"/ideas/wp-content/uploads/2019/10/CarolineSinders-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/02/We-Need-Human-Rights-Centered-Design-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"AI will radically change society in helpful and harmful ways. We need a new framework."},{"id":"85851","title":"Is Alarm Fatigue a Threat to Patient Safety?","url":"/ideas/perspectives/social-impact/alarm-fatigue-dangers-hospital-soundscape/","author":"Laura Feinstein","authorImage":"/ideas/wp-content/uploads/2020/02/image1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/02/How-Hospitals-Can-Improve-Health-By-Redesigning-Their-Sounds-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Hospitals generate a range of noises that not only leave patients sleepless but, according to studies, actually impede recovery."},{"id":"81333","title":"The 15 Rules Every UX Designer Should Know","url":"/ideas/career-tips/15-rules-every-ux-designer-know/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2018/01/AdobeStock_1764374741-e1514996219584-588x406.jpeg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Learn the essential rules every designer should be familiar with to create great experiences."},{"id":"85639","title":"Redesigners for Justice: Building a Community Within the Design Field Itself","url":"/ideas/perspectives/social-impact/diversity-equity-in-design-antionette-carroll/","author":"Antionette Carroll","authorImage":"/ideas/wp-content/uploads/2020/02/Antionette-Carroll-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/02/Building-a-Community-of-Redesigners-for-Justice-1-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Antoinette Carroll explores how the design community can help remove barriers for aspiring designers."},{"id":"85528","title":"Introducing the SoDA Series on XD Ideas","url":"/ideas/perspectives/soda-series/introducing-soda-series-xd-ideas/","author":"Tom Beck","authorImage":"/ideas/wp-content/uploads/2019/10/Tom-Beck-headshot-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/SoDA-Series-Introduction-588x406.jpg", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"The Society of Digital Agencies is a global, member-based community for digital agency founders on a mission."},{"id":"85918","title":"Breaking Down Barriers to Achieve Equity and Inclusion in Design","url":"/ideas/perspectives/social-impact/fostering-diversity-inclusion-design-cultures/","author":"Kari Norder","authorImage":"/ideas/wp-content/uploads/2019/10/Kari-Norder-headshot@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/02/hands_of_diversity-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"In this article, we asked three design leaders to share their views on organizational culture."},{"id":"81374","title":"The Ultimate Guide to Salary Negotiation for Designers","url":"/ideas/career-tips/ultimate-guide-salary-negotiation-designers/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2018/04/salary-e1523918372179-588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Learn tips on how to negotiate with confidence to get the salary you deserve."},{"id":"81413","title":"Portfolio Ready: 9 Ways to Polish your Design Projects","url":"/ideas/career-tips/portfolio-worthy-9-ways-to-perfect-your-projects-and-make-people-take-notice/","author":"The Creative Cloud Team","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-1-wpcf_90x90-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2018/09/ADOBE-114-18_CPRO_build-your-portfolio_hero-588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Learn practical tips to putting together a portfolio that will dazzle even the most seasoned pro."},{"id":"81412","title":"The Half-Life of Your Skills is Shrinking, Stay Sharp to Stay Relevant","url":"/ideas/career-tips/the-half-life-of-your-skills-is-shrinking-heres-what-you-can-do-about-it/","author":"Lindsay Munro","authorImage":"/ideas/wp-content/uploads/2019/10/LMunro_headshot-square@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2018/09/concept-6-photo-v1-588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"To keep pace with innovation, workers need to stay on top of trends, shifts and new demands."},{"id":"85557","title":"SoDA Series","url":"/ideas/perspectives/soda-series/","author":"Tom Beck","authorImage":"/ideas/wp-content/uploads/2019/10/Tom-Beck-headshot-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/02/Soda.jpg", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"The Society of Digital Agencies is a global, member-based community for digital agency founders on a mission."},{"id":"81469","title":"How to Become a UX Designer and the Top Skills Hiring Managers Seek","url":"/ideas/career-tips/how-to-become-a-ux-designer/","author":"Hope Armstrong","authorImage":"/ideas/wp-content/uploads/2019/10/HopeArmstrong-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/BeUXDesigner-1-wpcf_588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Here are 5 things to know before you interview for your first UX designer role."},{"id":"85605","title":"Announcing World Interaction Design Day 2020: Culture and Sustainability","url":"/ideas/perspectives/social-impact/world-interaction-design-day-2020/","author":"Lindsay Munro","authorImage":"/ideas/wp-content/uploads/2019/10/LMunro_headshot-square@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/02/world-interaction-design-day-2020-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"We’re thrilled to announce that World Interaction Design Day (IxDD) will return for its third year, presented in partnership with the Interaction Design Association. The annual initiative brings together the global community to create a dialogue around"},{"id":"85631","title":"20 Levers for Communicating the Business Impact of Design","url":"/ideas/perspectives/leadership-insights/20-levers-communicating-value-roi-design/","author":"Enrique Allen","authorImage":"/ideas/wp-content/uploads/2020/02/Enrique-Allen-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/02/20-Levers-for-Return-on-Design-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"After investing in multi-billion dollar companies across industries and advising hundreds of design leaders at Designer Fund, one of the biggest opportunities I’ve seen for designers to increase their influence is to demonstrate how their work aligns w"},{"id":"85312","title":"Usability Best Practices for Chat Boxes","url":"/ideas/principles/web-design/usability-best-practices-chat-boxes/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/02/Usability-Best-Practices-For-Chat-Boxes-588x406.jpg", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Time is a precious resource. When people visit websites, they want to get answers to their questions quickly and efficiently. However, all too often, they are unable to find the answers they seek and leave. A simple tool can make your website more usef"},{"id":"85617","title":"Emerging Technologies in UX Design","url":"/ideas/principles/emerging-technology/emerging-technologies-in-ux-design/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/01/Emerging-Technologies-in-UX-Design-588x406.jpg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"Technology is evolving at a dizzying speed. The world wide web is just 30 years old but it has changed massively over the last three decades. Now we all carry powerful computers in our pockets, which means that the way we design has transformed, too. W"},{"id":"84813","title":"Digital Experience Systems: Expanding Design Systems to Serve the Full Customer Experience","url":"/ideas/perspectives/soda-series/digital-experience-systems-full-customer-experience/","author":"Kristen Cromer","authorImage":"/ideas/wp-content/uploads/2020/01/KristenCromer_Headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-1-acfe37165f70-588x406.png", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"Learn how Ogilvy evolved their design system into a digital experience system to drive an omnichannel approach."},{"id":"85627","title":"The Best Free and Paid Usability Testing Tools","url":"/ideas/process/user-testing/best-free-paid-usability-testing-tools/","author":"RC Woodmass","authorImage":"/ideas/wp-content/uploads/2020/01/RW_Headshot_WhiteBackground-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/The-Best-Free-Paid-Usability-Testing-Tools-588x406.jpg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"You’re excited. You’ve spent the last month finessing your prototype, asking for feedback, and integrating your team’s ideas. You’ve asked your mom, your best friend, and your dog for their impressions. You’ve made sure your interfaces are buildable by"},{"id":"85614","title":"Information Architecture: The Intersection of Users, Content and Context","url":"/ideas/process/information-architecture/information-architecture-users-content-context/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/01/Information-Architecture-Production-Made-Simple-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"We live in the information age — a period characterized by the rapid shift from industrial production to an economy primarily based on information technology. Our world is getting more complex, and we are inundated with so much information on a daily b"},{"id":"85296","title":"Information Architecture and Navigation","url":"/ideas/process/information-architecture/information-architecture-navigation/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/02/Information-Architecture-and-Navigation-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Navigation is one of the fundamentals that have a direct connection with usability. Without a good navigation system in place, users will struggle whenever they interact with a website. That’s why all websites should be designed in a way that allows us"},{"id":"85284","title":"URL Structure & Website Information Architecture","url":"/ideas/process/information-architecture/url-structure-website-information-architecture/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/02/URL-Structure-Website-Information-Architecture-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"When a competitor’s website is just one click away, you want to invest time and effort in creating an engaging user experience. Intuitive navigation is crucial for retaining your audience’s attention and keeping them on your site. Content categorizatio"},{"id":"83904","title":"If the Data Doesn’t Exist, Neither Do You","url":"/ideas/perspectives/social-impact/data-bias-in-design-technology/","author":"Meg Miller","authorImage":"/ideas/wp-content/uploads/2019/12/Screen-Shot-2019-12-07-at-7.05.32-AM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/If-the-Data-Doesnt-Exist-Neither-Do-You-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Mimi Onuoha is an artist who works mostly with algorithms, data sets, and digital systems, but her best known work may be a file cabinet. White, metal, and unassuming, it’s the kind that used to line the carpeted halls of office buildings before the ad"},{"id":"84976","title":"Design Leaders Discuss Diversity at Adobe Max","url":"/ideas/perspectives/social-impact/design-leaders-discuss-diversity-adobe-max/","author":"Kari Norder","authorImage":"/ideas/wp-content/uploads/2019/10/Kari-Norder-headshot@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/02/MAX-Diversity-Panel-Video-1-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"The recent AIGA + Google Design Census found that the design industry is still predominantly white, and there remains a glaring disparity in salaries and women in leadership roles. With design playing a more pivotal role than ever before in business an"},{"id":"85436","title":"User Research: Best Practices and Methodologies","url":"/ideas/process/user-research/user-research-best-practices-methodologies/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/01/User-Research-Best-Practices-and-Methodologies-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"User research, or UX research, is a booming field that every UX designer should know about. An essential part of user experience design, it’s carried out to learn as much as possible about your users in order to improve your products — what they need a"},{"id":"85445","title":"The Cognitive Walkthrough: A Low-Cost Usability Testing Method and Empathy Training Tool","url":"/ideas/process/user-testing/cognitive-walkthrough-improve-ux/","author":"RC Woodmass","authorImage":"/ideas/wp-content/uploads/2020/01/RW_Headshot_WhiteBackground-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/How-a-Cognitive-Walkthrough-Can-Help-Improve-UX-588x406.jpg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"A brief history of cognitive walkthroughs A cognitive walkthrough is a usability testing method in which designers ask key questions and work through the tasks of their intended user to identify how usable their product is. Cognitive walkthroughs essen"},{"id":"85251","title":"How Tree Testing Can Improve Your Website Usability","url":"/ideas/process/information-architecture/tree-testing-improve-website-usability/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/01/How-Tree-Testing-Can-Improve-Your-Website-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Organization of content is one of the biggest challenges when building a new website or improving the user experience of an existing website. Logical and intuitive organization of information is essential for creating a good user experience. However, w"},{"id":"85412","title":"Wireframing: A Blueprint to Your Site","url":"/ideas/process/wireframing/wireframing-a-blueprint-to-your-site/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/01/Wireframing-A-Blueprint-to-Your-Site-588x406.jpg", "eyebrow":"Wireframing", "eyebrowurl":"/ideas/process/wireframing/", "excerpt":"Wireframes have transformed the way user experience designers work. They give us more information than sitemaps but still concentrate on the fundamentals without requiring us to spend too much time and money on getting the details. Essentially a bluepr"},{"id":"85236","title":"Information Architecture Templates for Web Design","url":"/ideas/process/information-architecture/information-architecture-templates-for-web-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/01/Information-Architecture-Templates-for-Web-Design-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"A website’s information architecture (IA) has two main components a) the site’s content and b) functionality and structure that define the relationships between a site’s content/functionality. Even though the IA itself isn’t visible in the UI, a solid"},{"id":"85223","title":"How Information Architecture and SEO Work Together","url":"/ideas/process/information-architecture/how-information-architecture-seo-work-together/","author":"Lindsay Munro","authorImage":"/ideas/wp-content/uploads/2019/10/LMunro_headshot-square@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/How-Information-Architecture-and-SEO-Work-Together-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"The success or failure of any modern business is very often directly proportional to the rankings of its website in search results. If your target audience is unable to find your website, you risk losing qualified website traffic. That’s why Search Eng"},{"id":"85260","title":"UX Design for Smartwatches – What To Keep In Mind","url":"/ideas/principles/app-design/ux-design-for-smartwatches/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/01/UX-Design-for-Smartwatches-588x406.jpg", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"Many designers have hands-on experience with desktop and mobile app design, but smartwatches are still a completely new and unfamiliar territory for many designers. Both the size of the device and the way people interact with them require different des"},{"id":"85151","title":"The Evolution of a Design System: How to Take It From Crawling to Running","url":"/ideas/perspectives/soda-series/evolution-of-design-system-how-to-crawl-walk-run/","author":"Rex Carrillo","authorImage":"/ideas/wp-content/uploads/2020/01/rexc-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-1-26541eaf9ddf-588x406.png", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"Ogilvy Experience Designer, Rex Carrillo, talks about design system maintenance and how to stay current."},{"id":"85131","title":"Yes, AI Has a Carbon Footprint – So How Do We Deal With It?","url":"/ideas/principles/emerging-technology/ai-impact-on-climate-environment/","author":"George Kafka","authorImage":"/ideas/wp-content/uploads/2020/01/gerogekafka-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/12/AI-Emissions-George-Kafka-588x406.jpg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"One of the foundational materials of computer science is an endless piece of tape. “An unlimited memory capacity obtained in the form of an infinite tape, marked out into squares,” is how Alan Turing described his 1936 mathematical model and the forefa"},{"id":"85120","title":"What Are Major UX Trends For 2020?","url":"/ideas/perspectives/leadership-insights/what-are-major-ux-trends-for-2020/","author":"Emily Stevens","authorImage":"/ideas/wp-content/uploads/2019/10/Emily-Stevens-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/Major-UX-Trends-in-2020-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"With the year 2020 upon us, there’s never been a more exciting time to work in UX. Every new technological advancement has the potential to transform the way people experience the world around them, which in turn creates some major challenges and oppor"},{"id":"84881","title":"The Design Trends and Technologies That Will Define 2020","url":"/ideas/perspectives/leadership-insights/2020-design-trends/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/01/The-Top-Emerging-Design-Trends-for-2020-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"To be on the cutting edge of design means embracing the dual nature of design itself; successful designers are constantly called to embrace new technologies while staying grounded in their mission to solve the very human problems we face. As innovators"},{"id":"84906","title":"The Design Circle Scholarship Webinar","url":"/ideas/perspectives/social-impact/design-circle-scholarship-webinar-recording/","author":"Kari Norder","authorImage":"/ideas/wp-content/uploads/2019/10/Kari-Norder-headshot@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/12/Design-Circle-Scholarship-Application-Launching-January-2020--588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Through Design Circle, Adobe is awarding 10 annual college scholarships – up to $25,000 per year, for each year of the recipient’s undergraduate education (up to four years or $100,000 max). The scholarship is focused on cultivating more diversity in t"},{"id":"84940","title":"Managing, Maintaining, and Governing Design Systems for Success – Part 5","url":"/ideas/principles/design-systems/managing-maintaining-governing-design-systems/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/design-system-maintenance-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Maintaining and evolving a design system is a significant undertaking. Fundamentally, design systems are meaningless if they don’t get adopted and used by people. As Brad Frost called out in a recent talk, “A design system needs to help build real soft"},{"id":"84953","title":"Wireframe Examples for Websites and Mobile Apps","url":"/ideas/process/wireframing/wireframe-examples-websites-mobile-apps/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/01/Wireframe-Examples-for-Websites-Mobile-Apps-588x406.jpg", "eyebrow":"Wireframing", "eyebrowurl":"/ideas/process/wireframing/", "excerpt":"The process of creating a digital product is similar to the process of building a house. When we think about building a home, we usually mean the process of construction. And the first step of creating this appearance is creating blueprints—outlines of"},{"id":"84945","title":"How to Write and Design User-Friendly Error Messages","url":"/ideas/process/information-architecture/error-message-design-ux/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/01/How-to-Write-Design-User-Friendly-Error-Messages-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Error messages may seem trivial, but they’re critical to user experience. Learn how to write & design error messages."},{"id":"84933","title":"Lessons from Brands Setting Up and Driving Adoption of Design Systems – Part 4","url":"/ideas/principles/design-systems/driving-buy-in-adoption-of-design-systems/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/design-system-ecosystem-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Part 4 of our 5-part series on design systems explores how to drive adoption of a design system."},{"id":"84924","title":"Building Accessibility into Your Design System – Part 3","url":"/ideas/principles/design-systems/accessibility-in-design-systems/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/design-system-accessibility-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Imagine going about your online activity — paying bills through your bank, buying tickets to go to your favorite band’s show, or scrolling through your social media feed. Now imagine that, as you’re doing this, the website gets stuck in frustrating de"},{"id":"84918","title":"The UX Designer’s Role in Design Systems – Part 2","url":"/ideas/principles/design-systems/ux-designers-role-design-system-teams/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/design-system-pet-analogy-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"“A design system is like a pet. It’s easy to like the idea of having one but if you do go ahead and pull the trigger you are taking on a big responsibility,” says Apurv Ray, a design strategy lead. “When it’s a young design system it’s great to play wi"},{"id":"84863","title":"Task Analysis: Understanding User Goals and Behavior","url":"/ideas/process/user-research/task-analysis-ux-with-example/","author":"Caleb Kingston","authorImage":"/ideas/wp-content/uploads/2020/01/image2-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/01/Task-Analysis-Understanding-User-Goals-and-Behavior-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"Why task analysis?  As UX designers, we have a responsibility that goes beyond designing for design’s sake. Although there are some out there that mistake our role to be similar to that of a graphic or UI designer, our core purpose is to design pl"},{"id":"84913","title":"Getting Started with Design Systems – Part 1","url":"/ideas/principles/design-systems/introduction-to-design-systems/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/design-system-style-guide-588x406.png", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Design systems are everywhere these days. It seems that every leading technology organization has published a design system, including Salesforce, Shopify, Airbnb, Spotify, Google, and Microsoft. Design systems are even spawning their own specialized U"},{"id":"84872","title":"How to Use Heuristic Evaluations to Improve Product Designs","url":"/ideas/process/user-testing/how-to-heuristic-evaluation-analysis-ux-design/","author":"Matt Rae","authorImage":"/ideas/wp-content/uploads/2020/01/image1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/01/heuristicseval-588x406.png", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"Despite the name, heuristic evaluations are not as complex as they sound. In fact, they’re a great tool for teams with various budgets for testing, as they can be executed in a couple of different ways.  What is a heuristic evaluation? A heuristic"},{"id":"84606","title":"Starting and Sustaining a Successful Design Business","url":"/ideas/career-tips/how-to-start-a-design-business/","author":"Gus Granger","authorImage":"/ideas/wp-content/uploads/2020/01/Gus-Granger-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/01/How-to-Start-and-Operate-Your-Design-Business-588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"In the wonderful intersection of business and design, one of the most energizing (and sometimes frustrating) aspects of our work is how it stacks up against those of other designers.  Sure, we’re passionate about our own expressions and styles, an"},{"id":"84483","title":"The Empathy Economy Is Booming, and There’s More at Stake Than Just Our Feelings – Part 2","url":"/ideas/perspectives/social-impact/empathy-in-design-economy-good-bad-ugly-part-2/","author":"Liz Stinson","authorImage":"/ideas/wp-content/uploads/2019/12/image3-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-7-5d4abb79cfc7-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Read Part I of the story here. The Empathetic Method  “Connecting with others” has always been the lofty promise of empathy. It explains why many of Silicon Valley’s biggest companies are so enamored with the word, and why some of them have turned"},{"id":"84478","title":"The Empathy Economy Is Booming, and There’s More at Stake Than Just Our Feelings – Part 1","url":"/ideas/perspectives/social-impact/empathy-in-design-economy-good-bad-ugly/","author":"Liz Stinson","authorImage":"/ideas/wp-content/uploads/2019/12/image3-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-3-40441d15e9d1-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"On a Monday afternoon in late fall of 2018, a group of 30 or so adults in various interpretations of business-casual sat in neat rows of chairs facing a projector screen with the words “Applied Empathy” written across it. They had arrived minutes earli"},{"id":"84472","title":"Welcome to the New Age of Calm Technology","url":"/ideas/perspectives/social-impact/new-age-of-calm-technology-design/","author":"Liz Stinson","authorImage":"/ideas/wp-content/uploads/2019/12/image3-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/01/Calm-588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Last week I made progress. I was down 20 minutes. Instead of spending an average of three hours a day looking at my phone, I’d only spent two hours and forty minutes. It was a victory celebrated in slim margins: I’d shaved off time by logging out of In"},{"id":"84352","title":"Utilizing the React Framework for User Experience","url":"/ideas/principles/web-design/utilizing-the-react-framework-for-user-experience/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/01/Utilizing-the-React-Framework-for-User-Experience-588x406.jpg", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Designers spend a lot of time creating principles and guidelines that guarantee great user experience. Developers rely on those guidelines to bring their designs to life. The problem that product teams face is a disconnection between the design and the"},{"id":"84336","title":"10 Best Parallax Website Design Examples","url":"/ideas/principles/web-design/best-practices-for-parallax-websites/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/05/best-practices-for-parallax-websites-588x406.jpg", "eyebrow":"Principles, Web Design", "eyebrowurl":"/ideas/principles/, /ideas/principles/web-design/", "excerpt":"Explore practical tips on how to create parallax websites and 10 awesome parallax examples at Adobe XD Ideas."},{"id":"84321","title":"Animation Principles for UX Designers","url":"/ideas/principles/human-computer-interaction/animation-principles-for-ux-designers/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/01/Animation-Principles-for-UX-Designers-588x406.jpg", "eyebrow":"Human Computer Interaction", "eyebrowurl":"/ideas/principles/human-computer-interaction/", "excerpt":"Animation is a powerful tool in a designer’s toolkit. Animated effects can help transport users between navigational contexts, explain changes in the arrangement of elements on a screen, and reinforce the hierarchy of UI elements. Consequently, they ar"},{"id":"84309","title":"UX Design Principles for Augmented Reality","url":"/ideas/principles/emerging-technology/ux-design-principles-for-augmented-reality/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/01/UX-Design-Principles-for-Augmented-Reality-588x406.jpg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"Over the past several years, augmented reality (AR) technology has established a home in entertainment, marketing, education, and many other industries. The use of AR apps in the enterprise will grow to $2.4 billion in 2019. On the flip side, augmented"},{"id":"84242","title":"Removing Bias in AI — Part 2: Tackling Gender and Racial Bias","url":"/ideas/principles/emerging-technology/removing-ai-bias-pt-2-gender-racial-bias/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/Removing-Bias-in-AI-—-Part-2-Tackling-Gender-and-Racial-Bias-588x406.png", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"AI replicates gender and racial bias. Learn practical tips to start reducing bias in AI experiences."},{"id":"84223","title":"Removing Bias in AI — Part 1: Diverse Teams and a Redefined Design Process","url":"/ideas/principles/emerging-technology/removing-ai-bias-pt-1-people-problem/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/Removing-Bias-in-AI-—-Part-1-Diverse-Teams-and-a-Redefined-Design-Process-588x406.png", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"There have been some incredible advances in artificial intelligence and machine learning in the last few years, and AI is increasingly making its way into mainstream product design. However, from an over-reliance on female voices in virtual assistants,"},{"id":"84612","title":"Design Circle","url":"/ideas/design-circle/design-circle-index/","author":"wpengine","authorImage":"http://xdmax.wpengine.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-12-at-11.13.27-AM@2x.png","featureImage":"", "eyebrow":"", "eyebrowurl":"", "excerpt":"The Design Circle is a collaboration of design leaders working together to drive positive impact on business, society, innovation, culture and design careers. This group provides leadership insights, valuable content and advocacy on industry issues tha"},{"id":"84295","title":"Optimizing Your Desktop App Design","url":"/ideas/principles/app-design/optimizing-your-desktop-app-design/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/01/Optimizing-Desktop-App-Design-588x406.jpg", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"Desktop app design was in the spotlight for almost three decades. However, with the rise of mobile devices, mobile apps have taken the place of desktop apps. Nowadays, the design industry is focused on mobile design and desktop design has become a seco"},{"id":"84267","title":"Understanding User Journey vs. User Flow","url":"/ideas/process/user-research/user-journey-vs-user-flow/","author":"Lindsay Munro","authorImage":"/ideas/wp-content/uploads/2019/10/LMunro_headshot-square@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/Understanding-User-Journey-vs.-User-Flow-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"User journey and user flow are two tools that are used to describe the process of interaction between a user and a product. Many designers consider user journey and user flow the same thing. While both tools are used to communicate your designs through"},{"id":"84211","title":"6 Essential Tips for Effective A/B Testing","url":"/ideas/process/user-testing/effective-ab-testing-essential-tips/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/12/6-Essential-Steps-for-Effective-A_B-Testing--588x406.jpg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"We no longer have to rely on our design instincts. We now have more data at our disposal than ever before to help us determine if our design choices really improve the user experience of our digital products and services and lead to more conversions. A"},{"id":"84277","title":"10 Tips to Develop Better Empathy Maps","url":"/ideas/process/user-research/10-tips-develop-better-empathy-maps/","author":"Lindsay Munro","authorImage":"/ideas/wp-content/uploads/2019/10/LMunro_headshot-square@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/10-Tips-to-Develop-Better-Empathy-Maps-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"Having a good understanding of the people you design for is essential if you want to build a commercially successful product. While designers have many techniques that help them develop this understanding, there’s one key technique with a lot of advant"},{"id":"84362","title":"An Introductory Guide To Information Architecture","url":"/ideas/process/information-architecture/introductory-guide-to-information-architecture/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/01/information-architecture-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Information architecture organizes content in a clear and logical way. Discover why it’s critical to UX design."},{"id":"84286","title":"UX Writing Guidelines","url":"/ideas/process/information-architecture/ux-writing-guidelines/","author":"Lindsay Munro","authorImage":"/ideas/wp-content/uploads/2019/10/LMunro_headshot-square@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/UX-Writing-Guidelines-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Words are a powerful force. Copy is crucial in guiding the user and helping them complete their desired actions. Not surprisingly, the product design field puts a lot of focus on polishing both pixels and copy. Recently, writing copy for digital produc"},{"id":"84498","title":"How to Drive Impact and Thrive as an In-House Designer","url":"/ideas/career-tips/in-house-designers/","author":"Kari Norder","authorImage":"/ideas/wp-content/uploads/2019/10/Kari-Norder-headshot@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/How-to-Drive-Impact-and-Thrive-as-an-In-House-Designer2-588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Many designers dream of working for an industry-leading brand, designing products that are being used by millions of people every day. In environments like this, there are a lot more resources to tap into and constant opportunities for skills and learn"},{"id":"84148","title":"Design Circle Launches Scholarship Application in January, 2020","url":"/ideas/perspectives/social-impact/design-circle-scholarship-application-launching-january-2020/","author":"Kari Norder","authorImage":"/ideas/wp-content/uploads/2019/10/Kari-Norder-headshot@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/Group-75312.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"At Adobe, we pride ourselves on being a design-driven—and designer-driven— company. This is why we launched Design Circle — a group of senior design leaders, who work at large organizations or have founded companies, collaborating to create positive im"},{"id":"84141","title":"Facilitating Structures: Toward a New Way of Working and Learning  Together","url":"/ideas/perspectives/leadership-insights/design-leadership-facilitating-structures/","author":"Stephen Anderson","authorImage":"/ideas/wp-content/uploads/2019/12/Screen-Shot-2019-12-17-at-10.15.45-PM-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/12/Facilitating-Structures-Toward-a-New-Way-of-Working-and-Learning-Together--588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"What does it mean to be a designer at this time in history? Think about that for a second. Or several days. At the risk of speaking for all designers, I’ll say we’ve moved beyond just surface and tactical concerns, at least in our discourse. I still se"},{"id":"83966","title":"Virtual Reality (VR) Design & User Experience","url":"/ideas/principles/emerging-technology/virtual-reality-design/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/12/Virtual-Reality-VR-Design-588x406.jpg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"The technology industry is constantly trying to simplify the process of interaction with digital products. In a not so distant future, we will have natural user interfaces – interfaces where the interaction will be direct and consistent with our ‘natur"},{"id":"84014","title":"Website & App Navigation Design Best Practices","url":"/ideas/process/information-architecture/website-navigation-design-best-practices/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/12/Website-App-Navigation-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"No element affects usability as much as website navigation design. If visitors can’t figure out what to do when they land on your page, they’ll leave and find a more user-friendly alternative. On the contrary, when visitors have a clear, well-defined n"},{"id":"84005","title":"Sitemaps & Information Architecture (IA)","url":"/ideas/process/information-architecture/sitemap-and-information-architecture/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/12/Sitemap-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Designing a new website can be daunting. You have so many different types of information, and it’s often hard to understand how it needs to be organized and incorporated. Without clear guidance, it’s easy to design a bad user experience. Illogical cont"},{"id":"83994","title":"Card Sorting Best Practices for UX","url":"/ideas/process/information-architecture/card-sorting-best-practices/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/12/Card-Sorting-Best-Practices-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"Part of making a site easy to use is organizing information so that the site’s visitors can find what they’re looking for without much effort. All too often content is structured based on what makes sense to the company, not to the visitors. But among"},{"id":"83987","title":"Putting Personas to Work in UX Design: What They Are and Why They’re Important","url":"/ideas/process/user-research/putting-personas-to-work-in-ux-design/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/12/Putting-Personas-In-Work-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"You’ve likely heard the term user persona before, especially if you’ve worked in user experience design. User personas are a commonly used tool in UX design. At their core, personas are about creating products with a specific, not generic, user in mind"},{"id":"83980","title":"Best Practices for Usability Testing In UX Design","url":"/ideas/process/user-testing/best-practices-for-usability-testing-in-ux-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/12/Best-Practices-For-Usability-Testing--588x406.jpg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"Here’s the situation: you’ve created what you think is a fabulous product. You’ve invested tons of money in designing and building it, as well as marketing and selling it, but shortly after the release, you see that your users can’t use it. Did you neg"},{"id":"83974","title":"Multivariate Testing for UX Design","url":"/ideas/process/user-testing/multivariate-testing/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/01/multivariate-testing-588x406.jpg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"Conversion rate optimization is a typical product design task. It’s easy to optimize design when you know exactly what element you need to adjust to achieve great results. But what do you do when you have a few different elements that affect conversion"},{"id":"83958","title":"Eye Tracking and Usability: How Does it Work?","url":"/ideas/process/user-research/eye-tracking-and-usability/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/12/Eye-Tracking-and-Usability-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"Eyes are the window to the soul. It’s possible to read a lot about people based on their eye behavior. But eyes are also the gateway to knowledge about how people gather information and what influences their actions and decisions. People have been inte"},{"id":"83935","title":"5 Must-Have Skills For Ambitious UX Designers","url":"/ideas/career-tips/5-must-have-skills-for-ux-designers/","author":"Emily Stevens","authorImage":"/ideas/wp-content/uploads/2019/10/Emily-Stevens-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/12/5-Must-Have-Skills-For-Ambitious-UX-Designers--588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"“The only skill that will be important in the 21st century is the skill of learning new skills. Everything else will become obsolete over time.”  — Peter Drucker The “father of modern management” may have been a bit extreme to suggest that all ski"},{"id":"83915","title":"The Biggest Trends, Challenges, and Opportunities in UX Design: Takeaways from Adobe MAX 2019","url":"/ideas/perspectives/leadership-insights/ux-design-trends-challenges-max-2019-review/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/12/MAX2019-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"UX design is at a pivotal point in its development as an industry; never before have the contributions of designers been so highly valued, and you can see designers playing key roles in the development of every kind of product and service imaginable. B"},{"id":"83894","title":"Escaping the Social Media Hellscape: Small, Private Social Networks","url":"/ideas/perspectives/social-impact/private-social-media-small-social-networks/","author":"Meg Miller","authorImage":"/ideas/wp-content/uploads/2019/12/Screen-Shot-2019-12-07-at-7.05.32-AM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/12/image3-2-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"There’s a common refrain on Twitter that can be heard echoing across the feed any time there’s a big news day or fresh political horror. It varies slightly in wording and context, but stays consistent in sentiment. The medium by which it’s delivered is"},{"id":"83879","title":"How to Speak “Computer” While Still Speaking “Human”—According to John Maeda","url":"/ideas/perspectives/leadership-insights/john-maeda-how-to-speak-machine/","author":"Liz Stinson","authorImage":"/ideas/wp-content/uploads/2019/12/image3-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/12/John-Maeda-Header-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"John Maeda exists in a Venn diagram of disciplines. Part designer, part computer scientist, he bends steadfastly into the oddly shaped middle loop of overlap. When Maeda started out in the design and technology fields more than two decades ago, his col"},{"id":"83859","title":"What Does it Actually Take for Designers and Engineers to Work Together in Perfect Harmony?","url":"/ideas/perspectives/leadership-insights/fostering-designer-developer-collaboration/","author":"James Cartwright","authorImage":"/ideas/wp-content/uploads/2019/12/image2-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/12/image1-2-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Between 2017 and 2018, Google produced a series of 24 short videos that saw digital designer Mustafa Kurtuldu interview a host of designers and developers about the various quirks of their profession, from “Becoming a Creative Coder” to “UX Research an"},{"id":"83834","title":"Algorithms Are a Designer’s New BFF – Here’s Proof","url":"/ideas/principles/emerging-technology/automation-ai-wont-replace-designers/","author":"Ritupriya Basu","authorImage":"/ideas/wp-content/uploads/2019/12/Screen-Shot-2019-12-06-at-9.43.24-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/12/image1-1-588x406.jpg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"It was only a few years ago that many designers were worried that AI and machine learning were coming to take away their jobs. If you’re still feeling a bit panicky about it, a handful of groundbreaking new projects prove that new technology is here to"},{"id":"83824","title":"How Julia Feld Uses UX to Help Immigrants & Refugees","url":"/ideas/perspectives/interviews/how-julia-feld-uses-ux-to-help-immigrants-refugees/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/12/image1-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"For Julia Feld, nothing brings a community together quite like a hot plate of fresh homemade pasta drizzled with a sage butter sauce, or perhaps a bolognese.  Years ago, when Feld still called her native Boston home, she started hosting monthly di"},{"id":"83798","title":"Best Practices for a Smoother Designer-Developer Handoff","url":"/ideas/perspectives/leadership-insights/guide-to-smooth-designer-developer-handoffs/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/12/image3-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"One of the most critical — yet often frustrating — stages in the development process of a digital product takes place when a design or prototype is ready for developers to implement.  The traditional workflow saw designers work in silos, between t"},{"id":"83787","title":"More Inclusive Design Systems Lead to Better Experiences","url":"/ideas/perspectives/soda-series/more-inclusive-design-systems-lead-to-better-experiences/","author":"Mason Magyar","authorImage":"/ideas/wp-content/uploads/2019/12/image8-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/06/ezgif-1-4f97cd7a1a24-588x406.png", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"Designing for accessibility is more than color contrast ratios and type sizes. Read more about inclusive design."},{"id":"83667","title":"“We Come in Peace.” How Adobe’s Horizontal Design Initiative Is Creating Positive Change in Its Flagship Apps","url":"/ideas/perspectives/leadership-insights/how-adobes-horizontal-design-initiative-creates-consistency/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/11/adobe-prism-we-come-in-peace-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"In order to truly be creative, you need the right creative tools. Often, for many artists and designers, that means working with Adobe Creative Cloud apps and services — using them together to produce amazing visuals, videos, app and web experiences,"},{"id":"83612","title":"5 Things To Know Before You Become A UX Designer: The Experts Weigh In","url":"/ideas/career-tips/5-things-to-know-before-you-become-a-ux-designer-the-experts-weigh-in/","author":"Emily Stevens","authorImage":"/ideas/wp-content/uploads/2019/10/Emily-Stevens-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/11/UXDesigner_Illustration-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"So you’re considering a career as a UX designer. You’ve done your research and have a pretty good idea of what the role entails: interviewing users, coming up with design concepts, creating wireframes and prototypes, and handing them over to the develo"},{"id":"83600","title":"Home v2","url":"/ideas/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":"A forum for the design community to learn, grow and be inspired. "},{"id":"601","title":"Top 7 Usability Testing Methods","url":"/ideas/process/user-testing/top-7-usability-testing-methods/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Top-7-Usability-Testing-Methods-100-588x406.jpg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"In an industry devoted to creating a great experience for people who use products, services, and apps, usability testing is paramount. The main goal of usability testing is to inform the design process from the perspective of the end-user. UX researche"},{"id":"493","title":"Top Website Layouts That Never Grow Old","url":"/ideas/principles/web-design/11-website-layouts-that-made-content-shine-in-2019/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Top-Website-Layouts-That-Never-Grow-Old-588x406.jpg", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Why do people really visit websites? In most cases, the primary reason behind each visit is content. Content is of paramount importance and every designer wants to present it in the most useful and intuitive way on their website. It’s no"},{"id":"81757","title":"Introducing the Design Circle","url":"/ideas/perspectives/social-impact/introducing-design-circle/","author":"Khoi Vinh","authorImage":"/ideas/wp-content/uploads/2019/10/Khoi-headshot-1-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Design-Circle-Banner-1-wpcf_588x406.png", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"We’re at a pivotal stage in the story of design. The profession has undergone an extraordinary transformation over the past few decades that has produced remarkable outcomes and opportunities for practitioners, businesses, and society. At the same time"},{"id":"82050","title":"Four Oh Four","url":"/ideas/four-oh-four/","author":"wpengine","authorImage":"http://xdmax.wpengine.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-12-at-11.13.27-AM@2x.png","featureImage":"/ideas/wp-content/uploads/2019/10/404-588x406.jpg", "eyebrow":"", "eyebrowurl":"", "excerpt":"Sorry we can’t find that page."},{"id":"82039","title":"Export","url":"/ideas/templates/export/","author":"wpengine","authorImage":"http://xdmax.wpengine.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-12-at-11.13.27-AM@2x.png","featureImage":"", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"1430","title":"UX Designer Careers: Land Your First Junior UX Position","url":"/ideas/career-tips/landing-your-first-jr-ux-position/","author":"Andrew Smyk","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-3.05.20-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/UX-Designer-Careers-Land-Your-First-Junior-UX-Position-588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Establishing Your UX Designer Career Everyone has to start somewhere, but getting your first job can be difficult. With a little extra effort in networking and careful attention to your portfolio, and thought to preparing for your interviews, you’ll be"},{"id":"989","title":"Everything You Should Know About Designing Apps for Bezel-Less iPhones","url":"/ideas/principles/app-design/designing-apps-iphone-x-every-ux-designer-needs-know-apples-latest-device/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Adobe-5-588x406.png", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"iPhone X was the most significant step up since the original iPhone, and it set a new bar for mobile app designers and developers. iPhone XS and XR series that were released after iPhone X were both based on the same concept of bezel-less phones. Befor"},{"id":"983","title":"Fundamentals of UI Design: Interactions and Animations – Part 2","url":"/ideas/guides/fundamentals-ui-design-interactions-animations-part-2/","author":"Christopher Murphy","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-12.04.10-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/red-and-white-squares-1-wpcf_588x406.jpg", "eyebrow":"Guides", "eyebrowurl":"/ideas/guides/", "excerpt":"In part one of Fundamentals of UI Design, I explored the importance of designing consistent, scalable interfaces and creating a systematic approach towards user interface design. One of the key differentiators between designing for screen and"},{"id":"81801","title":"Introducing the 2019 UX Designers to Watch","url":"/ideas/inspiration/introducing-the-2019-ux-designers-to-watch/","author":"Khoi Vinh","authorImage":"/ideas/wp-content/uploads/2019/10/Khoi-headshot-1-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-19-at-11.48.50-AM-wpcf_588x406.png", "eyebrow":"Inspiration", "eyebrowurl":"/ideas/inspiration/", "excerpt":"As we celebrate the second annual World Interaction Design Day (IxDD) today, it’s the perfect time to showcase some of the most promising rising UX design talent from around the globe. Adobe’s new UX Designers to Watch program, in its inaugur"},{"id":"896","title":"A Comprehensive Guide to Running Design Sprints","url":"/ideas/perspectives/leadership-insights/comprehensive-guide-running-design-sprints/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/02/designsprints-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Learn the principles of a design sprint and when it might be time to experiment with one."},{"id":"1221","title":"New to Material Design? 12 Principles You Need to Know","url":"/ideas/principles/app-design/new-to-material-design-12-principles-you-need-to-know/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/computers-wpcf_588x406.jpg", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"Material Design has gotten more popular, not only for Android but other web-bound projects. Is it for you?"},{"id":"81674","title":"App Design: Expert Guidelines for Creating a Successful App","url":"/ideas/principles/app-design/guide-to-mobile-hybrid-app-design/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/App-Design-Expert-Guidelines-for-Creating-a-Successful-App--588x406.jpg", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"The way we all consume content has changed dramatically over the last few years. Desktop internet usage is falling, while mobile usage is rising sharply. The average U.S. user now spends more than five hours per day on a mobile device, and there are mi"},{"id":"81670","title":"Falling in Love with Good Design – Season 2, Episode 6","url":"/ideas/perspectives/wireframe-podcast/falling-in-love-with-good-design-episode-13/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Episode-6-Final-wpcf_588x406.png", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"There are few digital innovations as popular as they are maligned as dating apps. The world of ‘dating’ has always been a messy experience; getting to know people, let alone choosing to partner with them involves a lot of ups, downs, and time spent get"},{"id":"1148","title":"User Centered Design Principles & Methods","url":"/ideas/principles/human-computer-interaction/user-centered-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/User-Centered-Design-Principles-Methods-588x406.jpg", "eyebrow":"Human Computer Interaction", "eyebrowurl":"/ideas/principles/human-computer-interaction/", "excerpt":"When we design a new product, it’s always essential to understand who and how people will use it. Without this understanding, there is almost no chance of creating a product people will love. “People ignore design that ignores people” is a famous quote"},{"id":"1101","title":"iOS App Design Guidelines & Inspiration","url":"/ideas/principles/app-design/ios-app-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/iOS-App-Design-Guidelines-Inspiration-588x406.jpg", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"Most designers dream of creating products that rise to the top of the App Store charts. But to do so, it’s vital to design them to meet high expectations for quality and functionality. Human Interface Guidelines (HIG) is a must-read resource for anyone"},{"id":"81536","title":"Five Common Design System Pain Points and How to Solve Them","url":"/ideas/principles/design-systems/five-common-design-system-pain-points-how-to-solve-them/","author":"Kahl Orr","authorImage":"/ideas/wp-content/uploads/2019/10/image4-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/Five-Common-Design-System-Pain-Points-and-How-to-Solve-Them-588x406.jpg", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Teams have long had a love-hate relationship with design systems. While they solve a lot of key pain points for designers, just creating and maintaining them can actually cause their own issues for teams. Think of a design system as the absolute source"},{"id":"1601","title":"The SoDA Report On Design Systems","url":"/ideas/perspectives/soda-series/tackling-tough-design-systems-challenges-the-soda-report-on/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/image1-5-wpcf_588x406.png", "eyebrow":"SoDA Series", "eyebrowurl":"/ideas/perspectives/soda-series/", "excerpt":"Read the report about insights and best practices on building and maintaining design systems."},{"id":"1562","title":"How Design Schools Are Keeping Up With AI and Machine Learning","url":"/ideas/principles/emerging-technology/ai-education-in-design/","author":"Margaret Andersen","authorImage":"/ideas/wp-content/uploads/2019/10/image6-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/AdobeStock_268787759-wpcf_588x406.jpeg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"The fear that automation is replacing actual design skills has been widely debunked. AI is still coming, of course—it’s just not coming for our jobs. Rather, it will provide designers with a 21st-century skill set, allowing them to integrate applicatio"},{"id":"345","title":"Creating Interactions: An Overview of UI","url":"/ideas/process/ui-design/overview-of-ui-user-interfaces/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Creating-Interactions-An-Overview-of-UI-Header-588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"What is UI design? User interface (UI) design is an integral part of user experience design. It has to be, right? After all, the UI is the way through which a user interacts with a device. So it’s the aim of the UI designer to improve the user’s intera"},{"id":"1401","title":"Are You An Artist, Designer, or Both?","url":"/ideas/perspectives/social-impact/art-vs-design-artists-vs-designers/","author":"Emily Gosling","authorImage":"/ideas/wp-content/uploads/2019/10/image1-6-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Test-1-wpcf_588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"In the past decade the art world has come to embrace technology and design into its hallowed halls. It’s a been a slow, often begrudging transition. That’s why the recent explosion of new media going from niche galleries to mainstream museums has made"},{"id":"1372","title":"Responsive Web Design Tutorial and Best Practices","url":"/ideas/principles/web-design/responsive-web-design-2/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Responsive-Web-Design-header-1-wpcf_588x406.jpg", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Mobile revolution that started a decade ago not only changed the way we interact with products but also changed the way we design products. The first iPhone was a powerful computer that combined three things —phone, music player, and internet browser."},{"id":"1321","title":"Sweet Streams, Baby: Are Netflix’s Algorithms Genius or Devious?","url":"/ideas/perspectives/social-impact/sweet-streams-baby-netflixs-algorithms-genius-devious/","author":"Madeleine Morley","authorImage":"/ideas/wp-content/uploads/2021/06/ezgif.com-gif-maker-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/11/Netflix-final-10312019-1-wpcf_588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Netflix is keeping us awake. I’m not talking about its latest gameshow: Awake: The Million Dollar Game, where contestants must stay awake for 24 hours while repeating tedious challenges in order to win mountains of cash—though what I am talking about i"},{"id":"1090","title":"What is Interaction Design & How Does it Compare to UX?","url":"/ideas/principles/human-computer-interaction/what-is-interaction-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/What-is-Interaction-Design-How-Does-it-Compare-to-UX-588x406.jpg", "eyebrow":"Human Computer Interaction", "eyebrowurl":"/ideas/principles/human-computer-interaction/", "excerpt":"“Design is not just what it looks like and feels like Design is how it works.” This famous quote from Steve Jobs stresses the importance of having good interaction design, which is the user’s overall experience and satisfaction with a product. And no c"},{"id":"886","title":"Faking Good Design in Film – Season 2, Episode 5","url":"/ideas/perspectives/wireframe-podcast/faking-good-design-in-film-episode-12/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/image1-2-2-588x406.png", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"For any film or TV fan with an eye for design, the user interfaces that characters interact with are more than just set dressing—they can make all the difference in the believability of the narrative. Whether a flashing ‘Access Denied’ screen, a slow-m"},{"id":"81453","title":"Semantic UI Kit: Speeding Up Design from Ideation to Production","url":"/ideas/inspiration/semantic-ui-kit-xd-icons-templates-design-system/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/The-Semantic-UI-Kit-for-Adobe-XD-Speeding-Up-Design-from-Ideation-to-Production-588x406.jpg", "eyebrow":"Inspiration", "eyebrowurl":"/ideas/inspiration/", "excerpt":"In the design process, things get bogged down far too often due to design-component clutter. Add to that the possibility that designers and developers aren’t on the same page when it comes to working with UI principles, and the end result can be a proc"},{"id":"992","title":"Best Practices for Designing Sticky Headers & Other Fixed Elements","url":"/ideas/process/ui-design/best-practices-designing-fixed-elements/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Best-Practices-for-Designing-Sticky-Headers-Other-Fixed-Elements-Header-588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"The portfolio site of product designer Daniel Filler features a hero image header that shifts into “view mode” with a semi-transparent background as you scroll down. This time we’ve decided to dig a little deeper into the best practices for sticky head"},{"id":"384","title":"When Everything Looks Like Good Design – Season 2, Episode 4","url":"/ideas/perspectives/wireframe-podcast/when-everything-looks-like-good-design-episode-11/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/podcast-image3-1-588x406.png", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"If you’re old enough to remember the early days of web design, you know the aesthetics of our digital experiences have changed considerably. What was once a ‘wild west’ of icons, buttons, images, and navs is now a space of mostly organized, functional,"},{"id":"947","title":"Top VR Trends in 2019","url":"/ideas/principles/emerging-technology/10-vr-trends-well-see-2019/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/vr-man-wpcf_588x406.jpg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"Virtual Reality (VR) isn’t a fad any longer — it’s fast becoming a new major platform. The global VR market is expected to reach approximately $10-15 billion by 2022 (those numbers include both software and hardware sales). VR/AR installed base. Image"},{"id":"932","title":"UX Evolutions: How Firefox Has Changed Over the Last 15 Years","url":"/ideas/perspectives/interviews/ux-evolutions-how-firefox-has-changed-over-the-last-15-years/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Firefox-1-wpcf_588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Let’s explore how the user experience (UX) and user interface of some of the most prominent online services have changed over the years. We will be examining how Mozilla’s open-source browser Firefox has evolved since version 1.0 launched in 2004. Fire"},{"id":"1116","title":"Mobile App UX Design & 2019 Trends","url":"/ideas/principles/app-design/mobile-app-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/For-NPD_AdobeStock_71646479-wpcf_588x406.jpeg", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"Great design is critical to the success of your mobile app. The better the design, the more chances users will feel engaged with your app. Great design is not (only) about great aesthetics; it’s more about matching with user expectations. And to match"},{"id":"408","title":"Welcome To The Design Club – Keep Out!","url":"/ideas/perspectives/leadership-insights/welcome-to-designers-club-keep-out/","author":"Khoi Vinh","authorImage":"/ideas/wp-content/uploads/2019/10/Khoi-headshot-1-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Keepout-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Designers like to think design is an amazing, transformative force for the betterment of the human condition. But the rest of the world doesn’t see it this way. Not that there’s vehement opposition to that idea; rather, much of the population is oblivi"},{"id":"966","title":"Design Trends 101: Skeuomorphism, Minimalism & Flat Design","url":"/ideas/principles/web-design/design-trends-101-everything-need-know-flat-design-skeumorphism-minimalism/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Design-Trend-101-588x406.jpg", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"The last few years have seen a lot of flux in web design trends. It almost seems like there’s a new trend emerging every other year. With all this volatility, it’s easy for designers to get caught up in the latest craze, while ignoring the more meaning"},{"id":"919","title":"10 Best Podcasts About UX Design in 2019","url":"/ideas/inspiration/10-best-podcasts-ux-design-2019/","author":"Karol K","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.09.03-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/Digital-Storytelling-588x406.jpg", "eyebrow":"Inspiration", "eyebrowurl":"/ideas/inspiration/", "excerpt":"Podcasts are perhaps the best way to keep yourself updated with what’s going on out there in the world (not only for design-related matters) without actually having to sit still and consume the content actively. In other words, podcasts are your ultima"},{"id":"911","title":"Best Practices for Designing UI Overlays","url":"/ideas/process/ui-design/best-practices-for-designing-overlays/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Adobe-1-wpcf_588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Drop-down menus, keyboards that slide up and lightboxes are all examples of UI overlays.  UI overlay is a very powerful design solution that has many uses. The tasks that users are trying to perform are becoming increasingly complex, and overlays"},{"id":"374","title":"Sounds Like Good Design – Season 2, Episode 3","url":"/ideas/perspectives/wireframe-podcast/ui-sound-design-audio-feedback-enhances-ux-episode-10/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/image1-1-wpcf_588x406.png", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"We live in a world where the digital products we use do so much more than just show us what we want or need to see, they also tell us, through sound.  Sound plays a crucial, and increasingly common, role in determining whether an experience is suc"},{"id":"590","title":"Mobile User Interface (UI) Design","url":"/ideas/process/ui-design/mobile-user-interface-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Mobile-User-Interface-UI-Design-Header-588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Today, it is estimated that more than 5 billion people have mobile devices, and over half of these devices are smartphones. Mobile landscape is changing rapidly, and users have high expectations about the mobile experience. Designers strive to create m"},{"id":"580","title":"Fundamentals of UI Design – Part 1","url":"/ideas/guides/fundamentals-ui-design-part-1/","author":"Christopher Murphy","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-12.04.10-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/red-and-white-squares-1-wpcf_588x406.jpg", "eyebrow":"Guides", "eyebrowurl":"/ideas/guides/", "excerpt":"UX, IA, UI — all of these abbreviations can be confusing. As designers, we often find ourselves designing the overall user experience (UX), organizing information logically as we consider information architecture (IA), and considering the granular desi"},{"id":"548","title":"The Role of Color in Product Design: UX of Color Palettes","url":"/ideas/principles/web-design/ux-of-color-palettes/","author":"Lindsay Munro","authorImage":"/ideas/wp-content/uploads/2019/10/LMunro_headshot-square@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/UX-Color-Palettes_v2-wpcf_588x406.jpg", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Design is communication. Just like writers use words to communicate with their readers, designers use visual language to deliver the right experience. Designers have a lot of different tools to create a proper visual language, and color is one of the m"},{"id":"519","title":"The Role of A/B Testing in Product Design","url":"/ideas/process/user-testing/the-role-of-ab-testing-in-product-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/The-Role-of-AB-Testing-in-Product-Design@1x-wpcf_588x406.png", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"Every designer, at least once in his or her life, has faced a situation where they had several solutions for the problem and wasn’t sure which solution would work the best for users. Imagine a situation where you’re working on a landing page for a prod"},{"id":"331","title":"Search","url":"/ideas/search/","author":"wpengine","authorImage":"http://xdmax.wpengine.com/wp-content/uploads/2019/09/Screen-Shot-2019-09-12-at-11.13.27-AM@2x.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":"Search Results"},{"id":"491","title":"How To Be A Great Leader In Design","url":"/ideas/perspectives/leadership-insights/what-it-takes-to-be-a-great-leader-in-design/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/lion-1-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"As design becomes an increasingly important priority in the business world (at numerous organizations for the first time), there is a growing demand for people who understand its significance and have the leadership skills to make change happen at an o"},{"id":"544","title":"Everything You Need to Know About Beta Testing","url":"/ideas/process/user-testing/everything-you-need-to-know-about-beta-testing/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Everything-You-Need-To-Know-About-Beta-Testing-588x406.jpg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"Testing is an integral part of the product design cycle. Different phases of the cycle require different types of testing. In this post, I’ll explore the type of testing that can reduce the risk of product failure through customer validation – beta tes"},{"id":"567","title":"Designing for Wearables: 11 Things To Keep in Mind","url":"/ideas/principles/app-design/designing-for-wearables-11-things-to-keep-in-mind/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Capture-wpcf_588x406.png", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"Wearable devices might just be the hottest tech since the iPhone. Roughly a quarter of US adults use a wearable device at least once a month in 2019. There are millions of wearable devices in the market today (including watches, wristbands, glasses, ea"},{"id":"395","title":"Baking Ethical Decision Making Into Design Teams","url":"/ideas/perspectives/leadership-insights/baking-ethical-decision-making-into-design-teams/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Baking_ethical_decision_making-wpcf_588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Ethics in design, and especially those surrounding issues of privacy, trust, and responsibility, are top of mind for most designers today. That’s what Adobe and IxDA dedicated this year’s World Interaction Design Day (IxDD) to the theme of ‘trust and r"},{"id":"403","title":"A Sound Approach to Designing Voice Interfaces","url":"/ideas/principles/emerging-technology/iterative-approach-designing-for-voice/","author":"Susse Jensen","authorImage":"/ideas/wp-content/uploads/2019/10/Susse-Jensen-Headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/image2-wpcf_588x406.png", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"I’m a senior experience designer at Adobe who works with voice, and I believe most experience/UX designers—and those who don’t mind being mistaken for one—will be designing for voice within the next few years. As we have seen with Siri, Alexa, and Goog"},{"id":"441","title":"Turning User Research Into Smart Design Decisions","url":"/ideas/process/user-research/turn-user-research-smart-design-decisions/","author":"Lindsay Munro","authorImage":"/ideas/wp-content/uploads/2019/10/LMunro_headshot-square@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/Turning-User-Research-into-Smart-Design-Decisions-100-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"A great product experience starts with a good understanding of users. In most cases, this understanding comes from user research. Without any doubt, user research is a critical component of the design process; it enables product teams to design product"},{"id":"376","title":"Privacy, Trust, and Good Design – Season 2, Episode 2","url":"/ideas/perspectives/wireframe-podcast/privacy-by-design-protecting-user-data-episode-9/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/image3-wpcf_588x406.png", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"Think about the last new digital app or service you signed up for; before you got whatever bells, whistles, and shiny objects it was promising, you probably had to agree to the terms and conditions of using it. You probably also realize that part of th"},{"id":"368","title":"Get to Know the Booming Field of UX Writing","url":"/ideas/process/information-architecture/rising-role-ux-writing/","author":"Yuval Keshtcher","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/image2-2-588x406.jpg", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"It can be hard to keep up with the dizzying rate at which things change these days. Long-standing professions are dropping like flies and many people are struggling to adapt. Around 10 years ago, this was the case for many graphic designers, who had to"},{"id":"445","title":"Product Design Guide Part 2: Research, Analysis, Ideation","url":"/ideas/guides/comprehensive-guide-product-design-research-user-analysis-ideation-part-2/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/For-NPD_AdobeStock_252637253-wpcf_588x406.jpeg", "eyebrow":"Guides", "eyebrowurl":"/ideas/guides/", "excerpt":"In part two of A Comprehensive Guide To Product Design, I’ll cover design research (user research and market research), user analysis (modeling of the users), and ideation (how users interact with the product, the product structure, and UI). Product re"},{"id":"81432","title":"Social Meet Up UI Kit: Design the Next Big Meetup App","url":"/ideas/inspiration/social-media-ui-kit-meetups-event-planning/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Social-Meet-Up-wpcf_588x406.jpg", "eyebrow":"Inspiration", "eyebrowurl":"/ideas/inspiration/", "excerpt":"As human beings, one of our most primal instincts is to be around other people and interact with them. In other words, we are social creatures. One of the most prominent ways technology has addressed this need is via all the different takes on meetup a"},{"id":"81726","title":"Low Fidelity vs. High Fidelity Prototyping","url":"/ideas/process/prototyping/low-fi-and-hi-fi-prototyping/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Low-Fidelity-Vs.-High-Fidelity-Prototyping@1x-588x406.png", "eyebrow":"Prototyping", "eyebrowurl":"/ideas/process/prototyping/", "excerpt":"In today’s industry of rapidly-growing products, user experience (UX) design has become increasingly important. It’s clear that design-led companies outperform their competitors. Prototyping plays a vital role in the process of creating successful UX,"},{"id":"17","title":"Design Circle","url":"/ideas/design-circle/","author":"Kari Norder","authorImage":"/ideas/wp-content/uploads/2019/10/Kari-Norder-headshot@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/11/Design_Circle-Header-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":"Inspiring design transformation, diversity and leadership. The Design Circle is a collaboration of design leaders working together to drive positive impact on business, society, innovation, culture and design careers. This group will provide leadership"},{"id":"357","title":"How UX Design Creates Trust","url":"/ideas/perspectives/social-impact/building-trust-through-user-experience-design/","author":"Caroline Sinders","authorImage":"/ideas/wp-content/uploads/2019/10/CarolineSinders-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/image2-1-wpcf_588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"I’m a design researcher studying trust patterns in design. Building on research around trust and our own findings from user interviews and surveys, my team is studying communications and apps that engender or weaponize trust in technology. Trust is com"},{"id":"908","title":"Building a Design System: Speed, Scale, Collaboration, and Innovation","url":"/ideas/principles/design-systems/building-design-system-speed-scale-collaboration-innovation/","author":"Talin Wadsworth","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-7.59.01-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/Design-Systems-wpcf_588x406.jpg", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"The number of interactions between brands and their customers is exploding as experiences go digital. Maintaining personal relationships when there are so many ways to connect is a growing challenge. But products and services can be efficiently created"},{"id":"888","title":"The Many Benefits of Learning UX Design","url":"/ideas/career-tips/many-benefits-learning-ux-design/","author":"Lindsay Munro","authorImage":"/ideas/wp-content/uploads/2019/10/LMunro_headshot-square@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/The-Many-Benefits-of-Learning-UX-Design-588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"The world around us is quickly becoming more sophisticated; technological innovation is reshaping the world faster than ever, and today we interact with dozens of devices and digital products on a daily basis. From buying things to paying bills, we do"},{"id":"526","title":"The 4 Golden Rules of UI Design","url":"/ideas/process/ui-design/4-golden-rules-ui-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/The-4-Golden-Rules-of-UI-Design-Header-588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"The user interface (UI) is a critical part of any software product. When it’s done well, users don’t even notice it. When it’s done poorly, users can’t get past it to efficiently use a product. To increase the chances of success when creating user inte"},{"id":"354","title":"Web Design: Perfect Your Platform","url":"/ideas/principles/web-design/what-is-web-design-basics/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Pillarpage2-wpcf_588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"If you’ve been using the web for a while, you’ve no doubt witnessed how web experiences have changed fundamentally over time. Long gone are the days of blue hyperlinks on static text-based websites (an early 1990s staple), and in its place have come mo"},{"id":"355","title":"User Testing: Tools and Tips to Perfect the User Experience","url":"/ideas/process/user-testing/user-testing-tools-tips-to-perfect-user-experience/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/User-testing-wpcf_588x406.jpeg", "eyebrow":"User Testing", "eyebrowurl":"/ideas/process/user-testing/", "excerpt":"As our world has become more complex and noisy, companies are fighting harder for the attention of their (increasingly distracted) target audiences. If you want to succeed, you need to know what works for your users (and what doesn’t), and you need to"},{"id":"353","title":"The UX Design Jobs You Could Be Doing In 2020","url":"/ideas/career-tips/ux-design-jobs-you-could-be-doing-in-2020/","author":"Emily Stevens","authorImage":"/ideas/wp-content/uploads/2019/10/Emily-Stevens-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/2020-job-Header-wpcf_588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Twenty-five years ago, Don Norman gave UX its name. Since then, user experience design has boomed, evolving from an obscure, little-known concept to a well-established discipline.  Today, the UX field is in a state of maturation, increasingly bran"},{"id":"352","title":"Guides","url":"/ideas/guides/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/02/UX.jpg", "eyebrow":"Guides", "eyebrowurl":"/ideas/guides/", "excerpt":""},{"id":"351","title":"Career Tips","url":"/ideas/career-tips/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":"Helpful advice on becoming a UX designer and tips to help you advance your design career."},{"id":"363","title":"Best Practices for Storytelling in Product & Service Design","url":"/ideas/process/prototyping/storytelling-in-design-tips-best-practices/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Digital-Storytelling-wpcf_588x406.png", "eyebrow":"Prototyping", "eyebrowurl":"/ideas/process/prototyping/", "excerpt":"Storytelling is a powerful device not only for onboarding new customers, but also for defining your actual brand, product, and service. It can function as the common thread that runs through an entire experience, whatever device is used to interact wit"},{"id":"81681","title":"Prototyping: Bringing an Idea to Life","url":"/ideas/process/prototyping/guide-to-prototyping-designs/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Prototyping-Bringing-An-Idea-to-Life-100-588x406.jpg", "eyebrow":"Prototyping", "eyebrowurl":"/ideas/process/prototyping/", "excerpt":"It can be easy to get carried away with exciting ideas or to give in to clients’ demands too much, but without prototypes you run the risk of building experiences that don’t work for your users or clients. Prototyping keeps you in check. To sum up its"},{"id":"81435","title":"Fashion Influencer UI Kit: Design a Fresh E-commerce Experience","url":"/ideas/inspiration/fashion-influencer-ui-kit-design-fashion-website/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/The-Fashion-Influencer-UI-Kit-Everything-You-Need-to-Design-a-Fashion-Influencer-Ecommerce-Experience-588x406.jpg", "eyebrow":"Inspiration", "eyebrowurl":"/ideas/inspiration/", "excerpt":"For creatives working in the fashion industry—whether designers, photographers, or anything in between—having your own website is a necessity. Your site serves as a lead-generation tool; potential customers who want to hire you can check out your site"},{"id":"584","title":"The Four Cornerstones of Writing UX Microcopy","url":"/ideas/process/information-architecture/four-cornerstones-writing-ux-microcopy/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/The-Four-Cornerstones-of-Writing-UX-Microcopy@1x-wpcf_588x406.png", "eyebrow":"Information Architecture", "eyebrowurl":"/ideas/process/information-architecture/", "excerpt":"A few words can make all the difference when it comes to user experience. In just a few micro words, a user can establish enough trust with you to make a purchase, for example, or they could be driven away from your interface entirely, leaving their ca"},{"id":"250","title":"A Prescription for Good Design – Season 2, Episode 1","url":"/ideas/perspectives/wireframe-podcast/healthcare-ux-design-opportunity-episode-8/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/image1-wpcf_588x406.png", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"It is, without a doubt, one of the most important services you need to access in your life, and for most of us, we will depend on it when we’re at our most vulnerable: health care. But when it comes to the people we need to help us — the doctors, nurs"},{"id":"346","title":"UX Evolutions: How Virgin Atlantic’s UX Improves Passenger Experience","url":"/ideas/perspectives/interviews/airline-ux-virgin-atlantic-passenger-experience/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/11/Virgin-Atlantic-header-6-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"British airline Virgin Atlantic is on an ambitious journey to optimize its entire digital experience to match — or even exceed — customer expectations. Martyn Reding, head of digital experience, built up a new team of product designers, product manager"},{"id":"82931","title":"Inclusivity is a Recipe for Good Design – Season 1, Episode 6","url":"/ideas/perspectives/wireframe-podcast/inclusivity-is-a-recipe-for-good-design-episode-7/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2021/08/wireframe-showart-wpcf_588x406.png", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"This episode of Wireframe starts in an unexpected place: the kitchen of Julia Child’s cooking show The French Chef — the first TV program ever to broadcast captions for the hearing impaired.  From there, Khoi Vinh and producer Isabella Kulkarni di"},{"id":"417","title":"What are the Similarities & Differences Between UI Design & UX Design?","url":"/ideas/process/ui-design/ui-vs-ux-design-understanding-similarities-and-differences/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Overview-wpcf_588x406.png", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"When it comes to product design, we often hear the terms “User Experience (UX)” and “User Interface (UI).”  Even though both terms are not new, it’s common for people who use app and web design software to use these terms interchangeably, or somet"},{"id":"248","title":"Get the XD Ideas Newsletter","url":"/ideas/perspectives/leadership-insights/newsletter-page/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/01/newsletter_index-wpcf_588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"XD Ideas is a forum for unique insights and authentic points of view on the practice, business and impact of design. Our aim is to deliver the highest quality content and innovative resources to empower the design community to do our best work and to e"},{"id":"81455","title":"How to Design a Fantasy Sports App That Will Get Fans Cheering","url":"/ideas/inspiration/fantasy-sports-app-design-sid-league-ui-kit/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/06/sid-league-fantasy-sports-app-ui-kit-588x406.jpg", "eyebrow":"Inspiration", "eyebrowurl":"/ideas/inspiration/", "excerpt":"Montreal is known as a sports city. In fact, out of all Canadian cities, it has the deepest ties to hockey, probably because the very first organized indoor game of hockey was held in Montreal all the way back in 1875. When global creative ag"},{"id":"1211","title":"Prototype Testing and Evaluation","url":"/ideas/process/prototyping/prototype-testing-tips/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Prototype-Testing-Evaluation_v2-588x406.png", "eyebrow":"Prototyping", "eyebrowurl":"/ideas/process/prototyping/", "excerpt":"No matter what product you’re working on, whether it is a website, mobile app, landing page, it’s always important to validate your design decisions before you ship them to users. Some product teams postpone validation until they have an almost complet"},{"id":"1083","title":"Designing Touch Gesture Recognition User Interfaces","url":"/ideas/principles/human-computer-interaction/gesture-recognition-ux/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/For-NPD_AdobeStock_279595282-588x406.jpeg", "eyebrow":"Human Computer Interaction", "eyebrowurl":"/ideas/principles/human-computer-interaction/", "excerpt":"“A good tool is an invisible tool. By invisible, we mean that the tool does not intrude on your consciousness; you focus on the task, not the tool.” It is a famous quote from Mark Weiser, a Xerox PARC researcher and the father of ubiquitous computing."},{"id":"478","title":"UX Design: What Questions to Ask Your Interviewer","url":"/ideas/career-tips/ux-design-interview-questions-ask-interviewer/","author":"Andrew Smyk","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-3.05.20-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/interview-wpcf_588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Interviewing for any position is not a one-way conversation. It’s essential not only to answer all questions that an interviewer asks you but also be ready to ask questions that are important to you. Deciding on working at a company should not be based"},{"id":"232","title":"About","url":"/ideas/about/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":"XD Ideas is a forum for unique insights and authentic points of view on the practice, business and impact of design. It comes to you from the people who make Adobe XD. Our aim is to deliver the highest quality content and innovative resources to empowe"},{"id":"973","title":"The Fundamentals of Wireframing and Prototyping","url":"/ideas/process/prototyping/fundamentals-wireframing-prototyping/","author":"Christopher Murphy","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-12.04.10-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/Fundamentals-of-Wireframing-and-Prototyping@1x-wpcf_588x406.png", "eyebrow":"Prototyping", "eyebrowurl":"/ideas/process/prototyping/", "excerpt":"The best design follows an iterative process where designers can share, test and validate ideas quickly and collaboratively. Usually the process goes something like this: You undertake research, working with users to identify the underlying user requir"},{"id":"409","title":"Typography in UI Design","url":"/ideas/process/ui-design/typography-in-ui-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Typography-in-UI-Design-1-wpcf_588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Text represents more than 90% of all information on the web. Typography is a cornerstone of web experience. Even right now, when you read this article, the words written in it are visible simply because of typography. Typography can be daunting to lear"},{"id":"428","title":"Product Design Guide Part 1: Principles & Approaches","url":"/ideas/guides/comprehensive-guide-product-design-part-1/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/designer-planning-app-1-wpcf_588x406.jpg", "eyebrow":"Guides", "eyebrowurl":"/ideas/guides/", "excerpt":"What is a product? Until recently, the term was used only in relation to something material and often found in a retail store. Nowadays, it is coming to mean digital products as well. Apps and websites are modern products. When it comes to building gre"},{"id":"433","title":"What is Rapid Prototyping?","url":"/ideas/process/prototyping/rapid-prototyping-efficient-way-communicate-ideas/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/What-Is-Rapid-Prototyping@1x-wpcf_588x406.png", "eyebrow":"Prototyping", "eyebrowurl":"/ideas/process/prototyping/", "excerpt":"If you’re a designer working on a project and you face a problem that you want to solve, you most likely will spend some time ideating and, after a while, come up with a potential solution. Without any doubt, you’ll then put some effort into building t"},{"id":"480","title":"Universal Principles of User Experience Design – An Introduction","url":"/ideas/guides/evolution-user-experience-design-intro/","author":"Christopher Murphy","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-12.04.10-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/teacher-wpcf_588x406.jpg", "eyebrow":"Guides", "eyebrowurl":"/ideas/guides/", "excerpt":"We’re fortunate enough to be working at an incredibly exciting time in our industry. Yes, the challenges are considerable, but the opportunities are equally transformational. It’s never been a more exciting time to work as a User Experience (UX) design"},{"id":"205","title":"Inspiration","url":"/ideas/inspiration/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":"Free UI kits, best-of collections and examples of design work to inspire and inform your next project."},{"id":"422","title":"A Quick Introduction to Web Accessibility","url":"/ideas/principles/web-design/a-quick-intro-in-web-accessibility/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/A-Quick-Introduction-to-Web-Accessibility-588x406.jpg", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Accessibility in digital products is often referred to as the practice of designing products that can be used by a wide range of people, including individuals who have visual, motor, auditory, speech, or cognitive disabilities. In this article, I want"},{"id":"82940","title":"Is Good Design Good for You? – Season 1, Episode 5","url":"/ideas/perspectives/wireframe-podcast/is-good-design-good-for-you-episode-6/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/06/wireframe-showart-588x406.png", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"In episode six of Wireframe, Khoi Vinh and producer Rikki Novetsky take a look at the intersection of ethics and design and explore the controversy of addictive UX design by tracing the origins of Facebook’s famous Like button. Initially conceived as a"},{"id":"125","title":"Wireframe Podcast","url":"/ideas/perspectives/wireframe-podcast/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/20180921_Wireframe-ShowArt.png", "eyebrow":"", "eyebrowurl":"", "excerpt":"Wireframe reveals the stories behind user experience design and how it helps technology fit into our lives. It’s a unique, highly produced podcast for UX/UI designers, graphic designers, and the design-curious. Hosted by Khoi Vinh, one of Fast Company’"},{"id":"119","title":"Human Computer Interaction","url":"/ideas/principles/human-computer-interaction/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"121","title":"Emerging Technology","url":"/ideas/principles/emerging-technology/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"113","title":"Wireframing","url":"/ideas/process/wireframing/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"117","title":"Web Design","url":"/ideas/principles/web-design/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"116","title":"User Testing","url":"/ideas/process/user-testing/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"108","title":"User Research","url":"/ideas/process/user-research/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"124","title":"Social Impact","url":"/ideas/perspectives/social-impact/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":"Design shapes the world around us and influences our lives every day. Read about the impact of design and the role designers play in shaping societal outcomes. "},{"id":"115","title":"Prototyping","url":"/ideas/process/prototyping/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"123","title":"Leadership Insights","url":"/ideas/perspectives/leadership-insights/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":"The Society of Digital Agencies is a global, member-based community for digital agency founders on a mission."},{"id":"122","title":"Interviews","url":"/ideas/perspectives/interviews/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":"Design stories spotlighting some of the industry’s most innovative and influential designers, agencies and brands. Read about their approach to design and learn insights from these behind-the-scenes stories. "},{"id":"109","title":"Information Architecture","url":"/ideas/process/information-architecture/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"120","title":"Design Systems","url":"/ideas/principles/design-systems/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"118","title":"App Design","url":"/ideas/principles/app-design/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"", "eyebrowurl":"", "excerpt":""},{"id":"82949","title":"Good Design is Why You’re Not Wearing AR Glasses – Season 1, Episode 4","url":"/ideas/perspectives/wireframe-podcast/good-design-is-why-not-wearing-ar-glasses-episode-5/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/06/wireframe-showart-588x406.png", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"Episode five of Wireframe explores the role design plays in AR’s immersive technology and what kind of challenges it presents for designers. Among other things, you’ll meet a guy who’s been wearing a computer on his face since 1993, which eventual"},{"id":"522","title":"Biggest Lessons Learned From Experience Design Experts","url":"/ideas/perspectives/interviews/ask-uxpert-biggest-ux-lesson-2019/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/people-wpcf_588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Designers are always looking to expand their knowledge so we’ve asked user experience design experts from Spotify, EA Dice, and independent consulting firm Ubiquitous Interactions, to reflect on some of their biggest career learnings. From going back t"},{"id":"82969","title":"Good Design According to You – Season 1, Bonus Episode from Adobe MAX","url":"/ideas/perspectives/wireframe-podcast/good-design-according-to-you-episode-4/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/06/wireframe-showart-588x406.png", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"A short but special bonus episode recorded at Adobe MAX in Los Angeles, the world’s largest creativity conference, which brought together more than 14,000 creative pros — designers, photographers, videographers, illustrators, artists, and more.  K"},{"id":"1058","title":"Design Ethics & The Truth About Who Designers Really Work For","url":"/ideas/perspectives/leadership-insights/design-ethics-who-designers-really-work-for/","author":"Mike Monteiro","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-15-at-4.52.57-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/illustration-wpcf_588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"I’ve been working in client services for almost twenty years. That’s long enough to learn a few things. One of the things we learned along the way was that our clients (this goes for bosses as well) need to know who exactly they are hiring and what it’"},{"id":"82972","title":"Good Design Is ? – Season 1, Episode 3","url":"/ideas/perspectives/wireframe-podcast/good-design-is-poop-episode-3/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/06/wireframe-showart-588x406.png", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"Yes, this episode’s title contains a poo emoji. Sometimes design journalism takes you to unexpected places. In episode 3 of Wireframe, we dig into the origin story of how emoji became an essential part of our communication (and this particular pictogra"},{"id":"462","title":"How VR In Education Will Change How We Learn And Teach","url":"/ideas/principles/emerging-technology/virtual-reality-will-change-learn-teach/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/AR-Education-wpcf_588x406.jpg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"Education is the base for a thriving society, and the transfer of knowledge has been a top priority for civilizations since the very beginning. People are constantly looking for ways to make knowledge transfer more easily, more quickly, and more effect"},{"id":"81468","title":"How Good Interaction Design Builds Trust","url":"/ideas/perspectives/social-impact/how-good-interaction-design-builds-trust/","author":"Scott Belsky","authorImage":"/ideas/wp-content/uploads/2019/10/Scott-Belsky-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/09/image3-e1568390399662-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"I just wanted to read a news story. But before I could, an ad popped up obscuring the web page. The ad had a big green button labeled “Find Out More.” And in the upper right corner, there was an X. But clicking the X didn’t close the ad, as I expected,"},{"id":"14","title":"Process","url":"/ideas/process/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/01/Social-Sharing2-1-588x406.jpg", "eyebrow":"", "eyebrowurl":"", "excerpt":"Working methods, best practices and design tips and tricks to help you do your best work."},{"id":"15","title":"Principles","url":"/ideas/principles/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"Principles", "eyebrowurl":"/ideas/principles/", "excerpt":"Foundational and emerging design concepts to help you stay current."},{"id":"16","title":"Perspectives","url":"/ideas/perspectives/","author":"Becky Ruden","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/05/XD-Ideas@2x-588x406.png", "eyebrow":"Perspectives", "eyebrowurl":"/ideas/perspectives/", "excerpt":"Unique insights, design stories, and views on the impact of design to broaden your horizon."},{"id":"82976","title":"Good Design is Good Civics – Season 1, Episode 2","url":"/ideas/perspectives/wireframe-podcast/goode-design-is-good-civics-episode-2/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/06/wireframe-showart-588x406.png", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"Episode 2 of Wireframe explores design’s role in city services, specifically how the city of Boston tried to turn its 311 hotline into an app and what it learned along the way about how design serves its people. The city decided they could reach a whol"},{"id":"979","title":"UX Evolutions: How Dropbox Has Changed Over the Last 10 Years","url":"/ideas/perspectives/interviews/ux-evolutions-dropbox-changed-last-10-years/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Dropbox-header-1-wpcf_588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"In UX Evolutions, we will be exploring how the user experience (UX) and user interfaces of some of the most prominent online services have changed over the years. This time, we’re looking at how the wildly popular file-hosting service Dropbox has evolv"},{"id":"910","title":"Designing for Mobile – An Interview with Shopify’s Ricardo Vasquez","url":"/ideas/perspectives/interviews/designing-mobile-interview-ricardo-vazquez-product-designer-shopify/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/ricardo-vasquez-wpcf_588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Ricardo Vazquez is a product designer on Shopify’s Retail Team. Throughout his career, he has garnered significant experience designing for mobile at companies such as Mozilla, Freshbook, and 500px, and building products like Mozilla’s W"},{"id":"82980","title":"Good Design is Human – Season 1, Episode 1","url":"/ideas/perspectives/wireframe-podcast/good-design-is-human-episode-1/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2020/06/wireframe-showart-588x406.png", "eyebrow":"Wireframe Podcast", "eyebrowurl":"/ideas/perspectives/wireframe-podcast/", "excerpt":"The episode looks at how bad UI/UX almost caused a nuclear meltdown in 1979’s Three Mile Island accident."},{"id":"935","title":"Freelance vs. In-House Q&A with Madison Founde","url":"/ideas/career-tips/freelance-vs-agency-in-house-ux-qa-madison-founde/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/women-clip-art-wpcf_588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"UX strategist Kavitha Krishnan talks about switching to freelance – what it takes to “have the balls” to switch from full-time work to freelance, and back again. Some people keep their work and hobbies separate. Kavitha Krishnan is not one of those peo"},{"id":"81464","title":"The Importance of Designing for Trust in an Uncertain World","url":"/ideas/perspectives/social-impact/designing-for-trust-through-content-ux/","author":"Margot Bloomstein","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/08/ixdd-designing-for-trust-uncertain-world-1-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Trust diminishes when people confront inconsistency. But let’s remember: recognizing the problem isn’t the problem; the problem is the problem. When brands launch new messaging that represents a dramatic change from well-known truths about an organizat"},{"id":"81463","title":"The How, and Why, of Creating an Empathetic Design System","url":"/ideas/principles/design-systems/creating-empathetic-design-systems/","author":"Jennifer Wong","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-22-at-3.17.20-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2040/08/empathic-design-systems-588x406.jpg", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"It’s incredibly important to create design systems empathetically. Empathy can solve many frustrating problems that may arise during the creation of a new UX process. In this article, I’ll first define design systems and empathy. I’ll also describe in"},{"id":"81462","title":"UX Evolutions: How Etsy Creates User-Centric Experiences for Millions","url":"/ideas/perspectives/interviews/etsy-ux-drives-customer-centric-experiences-case-study/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/08/UX-evolutions-etsy-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Global creative marketplace Etsy, founded in 2005, now sells more than 60 million items, connecting around two million sellers with almost 40 million buyers. So it’s no wonder that the user experience for such a massive platform is crucial, especially"},{"id":"81461","title":"Ladies That UX: Grace Phang, Neuroscientist Turned UX Researcher","url":"/ideas/perspectives/interviews/grace-phang-neuroscientist-turned-ux-researcher/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2040/08/ladies-that-ux-grace-phang-neuroscientist-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Grace Phang’s interest in behavioral studies began when she was in high school. Participating in a class on evolutionary science and anthropology, Grace would go to the zoo for hours to study the monkeys and take detailed field notes on animal behavior"},{"id":"81460","title":"Designing Accessible Experiences at Scale","url":"/ideas/principles/web-design/accessibility-design-at-scale/","author":"Andi Galpern","authorImage":"/ideas/wp-content/uploads/2021/07/avtar-default-300x300-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2040/07/designing-accessible-design-systems-at-scale-wpcf_588x406.jpg", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"When I was a kid I traveled quite a bit with my family. In our hotel room, my sister would ask me to lower the volume on the TV so she could fall asleep. I wasn’t tired so I would enable the closed captions and read the screen. Over time, I built up a"},{"id":"81459","title":"Best Practices for Prototyping Keyboard Accessibility","url":"/ideas/principles/web-design/best-practices-for-prototyping-keyboard-accessibility/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/07/prototyping-keyboard-triggers-accessibility-wpcf_588x406.jpg", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Keyboard shortcuts and inputs, which are now also supported by Adobe XD, present an alternative way to access web content. It’s very important to remember that for some people, specifically those with a motor impairment who are unable to use a mouse or"},{"id":"81458","title":"6 Things I Learned by Building My First Voice Prototype","url":"/ideas/process/prototyping/6-things-learned-voice-prototyping-designing-voice-uis/","author":"Cara Neel","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-1-wpcf_90x90-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/6-Things-I-Learned-by-Building-My-First-Voice-Prototype-wpcf_588x406.jpg", "eyebrow":"Prototyping", "eyebrowurl":"/ideas/process/prototyping/", "excerpt":"With sales of smart speakers like the Amazon Echo and Google Home on the rise, and built-in voice assistants pre-installed on most smartphones, voice experiences are becoming increasingly prevalent. And the number of voice experiences is growing rapidl"},{"id":"81457","title":"An Online Dating App that Connects, and Protects, the Queer Community","url":"/ideas/perspectives/social-impact/queer-dating-app-thurst-security-inclusion-by-design/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/06/inclusive-queer-dating-app-thurst-1-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Dating isn’t always easy, no matter who you are. But for many queer people, especially those of ethnic minorities, dating can be much more complicated. This is especially true in today’s digital age; technology has made it easier than ever to find a pr"},{"id":"81456","title":"How to Select and Pair Fonts for Seamless User Experiences","url":"/ideas/process/ui-design/how-to-pair-fonts-typefaces-free-font-kit/","author":"Margaret Seelie","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-25-at-7.07.29-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/06/UX-font-pick-right-typeface-wpcf_588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"With more than 1,000 fonts to choose from in Adobe Fonts, finding the perfect combination of typefaces to create winning designs can be a challenge. What do you need to keep in mind to pick fonts that both look great and foster a good user experience a"},{"id":"81454","title":"Danielle Barnes on How to Find Your Voice and Speak at Conferences","url":"/ideas/perspectives/interviews/public-speaking-tips-conquer-conference-gender-gap/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2040/05/public-speaking-tips-gender-gap-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Men dominate when it comes to the number of speakers at tech and design conferences, but it doesn’t have to stay this way. Danielle Barnes, CEO of Women Talk Design, provides tips for women and non-binary folks to help you find your voice and taking th"},{"id":"81452","title":"Why You Should Design an Ending for Your Experience","url":"/ideas/perspectives/leadership-insights/user-offboarding-designing-endings-for-your-experiences/","author":"Joe Macleod","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-24-at-6.06.03-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/05/user-offboarding-designing-ends-for-digital-experiences-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Years ago, pre-web and pre-apps, I used to do print creating posters, ads, flyers, and record covers. The creative process had stages of a briefing, accompanied by some level of research, a period of enquiry. This is followed by sketching, mock-ups, ar"},{"id":"81451","title":"The Future of Design in a Digital-Physical World","url":"/ideas/principles/emerging-technology/the-future-of-design-in-a-digital-physical-world/","author":"Silka Miesnieks","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-22-at-6.08.05-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2040/05/AdobeStock_234863018-e1558118173659-588x406.jpeg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"Are you ready to trade in your mobile phone, smart TV and laptop screen for the next world-changing device? I don’t know what it will be exactly—perhaps a pair of AR glasses, a holographic display or an AI assistant—but I do know this: the next signifi"},{"id":"81447","title":"Designing for the Human Experience","url":"/ideas/principles/emerging-technology/designing-for-the-human-experience/","author":"Chris Duffey","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-wpcf_90x90-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/Designing-for-the-Human-Experience-Header-588x406.jpg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"Companies that thrive in today’s competitive market are “experience businesses,” but improving the customer experience is about more than just relevant messaging, increasing conversions, or boosting retention. UX design has become essential to how bran"},{"id":"81450","title":"Why I Don’t Believe in Empathic Design","url":"/ideas/perspectives/leadership-insights/why-i-dont-believe-in-empathic-design-don-norman/","author":"Don Norman","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-24-at-5.50.23-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/05/UX-empathy-don-norman-empathic-design-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Human-centered design pioneer Don Norman, who coined the term ‘user experience,’ explains why he’s not convinced by the current obsession with empathy and what we should do instead. I approve of the spirit behind the introduction of empathy into design"},{"id":"81445","title":"How Disruptive Technologies are Transforming Design","url":"/ideas/principles/emerging-technology/how-disruptive-technologies-are-transforming-design/","author":"Ashley Still","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-1-wpcf_90x90-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/Disruptive-Technology-1-1-588x406.jpg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"Artificial intelligence, augmented reality, virtual reality, and touchless interfaces are reinventing the customer experience. In this changing landscape, designers must now be trailblazers and discover how to apply these emerging technologies to creat"},{"id":"81448","title":"Why Designers Have the Power (and Responsibility) to Improve Society","url":"/ideas/perspectives/leadership-insights/why-designers-have-the-power-and-responsibility-to-improve-human-experience/","author":"Meredith Cooper","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-24-at-5.38.48-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/04/AdobeStock_102383934-Designing-for-the-Human-Experience-e1556636311154-588x406.jpeg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"There’s not one part of our everyday lives that design doesn’t touch, from the products we purchase to the spaces where we work. With the ability to influence our values and expectations in so many ways, designers (and the companies they work for) have"},{"id":"81444","title":"Why You Need to Design Your Design Culture","url":"/ideas/perspectives/leadership-insights/why-you-need-to-design-your-design-culture/","author":"Lauren Currie","authorImage":"/ideas/wp-content/uploads/2021/03/lauren-currie-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/04/UX-design-culture-lauren-currie-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"When you’re developing a new product, or designing a new brand, you’re not trying to copy everything else on the market. Good design creates a unique offering that meets the needs of a specific customer. In fact, the final output might even be off-putt"},{"id":"81443","title":"Ladies that UX: “For UX in the Social Sector, Empathy isn’t Enough”","url":"/ideas/perspectives/interviews/for-humanitarian-social-ux-empathy-not-the-holy-grail/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/04/alba-villamil-UX-social-sector-empathy-not-enough-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"The social sector is an inspiring arena for UX researchers and UX designers who want to make a difference in other people’s lives, but make no mistake, it is not typical UX work. At its core, you’re working with nonprofit and non-governmental organizat"},{"id":"81442","title":"Trust and Responsibility: Behind the Visual Identity of IxDD 2019","url":"/ideas/perspectives/social-impact/creating-a-visual-identity-for-interaction-design-day/","author":"Lindsay Munro","authorImage":"/ideas/wp-content/uploads/2019/10/LMunro_headshot-square@2x-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/04/world-interaction-design-day-2019-branding-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"World Interaction Design Day, our global initiative in partnership with IxDA to show the world how interaction design can improve the human condition, will return on September 24, 2019, and this year the theme is Trust and Responsibility. To truly capt"},{"id":"81441","title":"UX Evolutions: How User Experience Drives Design & UI at Netflix","url":"/ideas/perspectives/interviews/interview-with-netflix-user-experience-drives-design-ui/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/04/ux-evolutions-netflix-ux-design-changing-service-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Designing a service for more than 130 million customers in more than 190 countries is no easy feat. It’s an even bigger challenge when you consider that Netflix started out as an old-school DVD rental business in 1997. The user experience has had to co"},{"id":"81440","title":"Focusing on Collaboration to Improve UX Maturity in Your Organization","url":"/ideas/perspectives/leadership-insights/how-to-improve-ux-maturity-collaboration-awareness/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/04/ux-maturity-using-collaboration-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"For many UX designers, growing their design craft and skillset is just one part of the puzzle. As a career in UX progresses, so does the need for a more holistic and inherent understanding of UX. This includes seeing the bigger picture of where, when,"},{"id":"81438","title":"Utility Above All Else: Designing for Voice with Adobe XD","url":"/ideas/principles/emerging-technology/how-to-design-useful-voice-user-interfaces/","author":"Jeremy Williams","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-1-wpcf_90x90-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/03/useful-voice-user-interface-588x406.jpg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"Just because you can build something doesn’t necessarily mean you should. So how should we approach designing for Voice in a way that lets us experiment with new ideas and concepts, but maximize our probability of success and minimize waste? The answer"},{"id":"81439","title":"Best Practices for Responsive, Multi-Screen Designs","url":"/ideas/principles/web-design/best-practices-tips-responsive-design-multiple-screens/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/03/designing-for-multiple-screen-sizes-illustrated-588x406.jpg", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"Responsive web design has become the norm, but as there’s an ever-increasing plethora of screens out there, designing for them can be a major challenge. Workflows often have to adapt as fast as the experiences we design, so what are the best practices"},{"id":"81437","title":"Meet Christene Fair, UX Designer & Self-Inventory Success Story","url":"/ideas/career-tips/christene-fair-personal-inventory/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2040/03/UX-designer-christene-fair-self-discovery-success-588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Have you ever asked yourself what you want? Like what you truly, madly, deeply want in your career and in your life? UX designer Christene Fair was in the final year of completing her masters degree in digital media design from Harvard when she sat dow"},{"id":"81436","title":"Unlocking Careers & Supporting Long-Term Development of Yellowstone","url":"/ideas/perspectives/interviews/unlocking-careers-and-the-potential-to-impact-yellowstone-for-years-to-come/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/02/5-1_adobe_university_utah_XD_prototype-e1550681604957-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Throughout our series, Doing Good with Design Education featuring the University of Utah, we’ve looked at how the school’s holistic approach to design process comes to life in its Field Studios, where students work with a real world partner in the envi"},{"id":"81434","title":"Ask a UXpert: Animation Best Practices for Avoiding Common Mistakes","url":"/ideas/principles/human-computer-interaction/ui-ux-animation-principles-tips-tricks-best-practices/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/02/ux-animation-principles-common-mistakes-588x406.jpg", "eyebrow":"Human Computer Interaction", "eyebrowurl":"/ideas/principles/human-computer-interaction/", "excerpt":"Animation is a powerful tool in UX design, and it’s now possible to create amazing animations on pretty much any platform and device. Auto-Animate in Adobe XD, for example, enables you to create prototypes with immersive animated transitions, which you"},{"id":"81433","title":"What Is ‘Good Design’ Anyway?","url":"/ideas/perspectives/social-impact/good-design-is-socially-conscious/","author":"Jonny Rae-Evans","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-24-at-8.05.53-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/02/social-impact-of-design-cover-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"The first thing that struck me was how oddly charming and pleasant they were. Let’s call them Pete and Jane. They made jokes. Actually funny jokes. They offered us water, tea, and coffee. Their offices were nice without descending into Silicon Valley-e"},{"id":"81431","title":"Ladies That UX: Katie Langerman on Her Hybrid Design Career","url":"/ideas/perspectives/interviews/critical-role-ux-generalist-hybrid-designer/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2040/01/ladies-that-UX-katie-langerman-design-generalist-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Katie Langerman will never forget the day someone told her she couldn’t be both a designer and an engineer. She was being interviewed for a product design role and asked if she would have the opportunity to code and build out some of her own designs. “"},{"id":"81430","title":"UX Evolutions: How charity: water’s UX Has Improved Donation Usability","url":"/ideas/perspectives/interviews/charity-water-website-design-donation-usability-case-study/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/01/AdobeBlog25_final-render-2-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Since 2006, non-profit organization charity: water has been on a mission to bring clean and safe drinking water to every person on the planet. To date, it has raised over $330 million to fund more than 29,000 projects in 26 countries that serve more th"},{"id":"81329","title":"Data Visualization In Web Design: Why We Need It More Than Ever","url":"/ideas/principles/web-design/data-visualization-web-design-need-ever/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/BigData-wpcf_588x406.png", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"We live the era of data; today we deal with data systems that are larger than anything that humans have ever created. We reach the volume of 34 gigabytes of content consumed by a single person per day, on average, and as technological progress continue"},{"id":"81324","title":"How To Use Underline Text To Improve UX","url":"/ideas/process/ui-design/use-underline-text-improve-ux/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2017/12/AdobeStock_99660504-e1513130285609-wpcf_588x406.jpeg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"An underline is a horizontal line immediately below a portion of text. In our everyday experience, we underline to emphasize key sections of text, sometimes drawing an underline by hand below printed text. But underlines have their own place in the wor"},{"id":"81427","title":"Animation for UX: How Animation Adds Meaning to UI","url":"/ideas/principles/human-computer-interaction/animation-ux-how-animation-adds-meaning-ui/","author":"Val Head","authorImage":"/ideas/wp-content/uploads/2021/06/76ded8131db760e741f0ecb01cb4c562-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2040/11/animation-header-588x406.jpg", "eyebrow":"Human Computer Interaction", "eyebrowurl":"/ideas/principles/human-computer-interaction/", "excerpt":"Animation is often regarded as just decoration or a nice-to-have-added bit of delight in user interface (UI) design, but that’s really selling it short. Interface animation can be so much more than just decoration or delight when it’s used purposefully"},{"id":"81429","title":"Ask a UXpert: How Micro-Interactions Can Enhance the User Experience","url":"/ideas/principles/human-computer-interaction/how-micro-interactions-can-enhance-the-user-experience/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/12/micro-interactions-animation-UX-588x406.jpg", "eyebrow":"Human Computer Interaction", "eyebrowurl":"/ideas/principles/human-computer-interaction/", "excerpt":"“When we think of motion design, the first things to come to mind might be sweeping, choreographed page transitions or elaborate data visualizations,” points out web animation ambassador Rachel Nabors, author of “Animation at Work”. “But often the"},{"id":"81428","title":"How to Design for Your Community","url":"/ideas/perspectives/social-impact/how-to-design-for-your-community/","author":"Amélie Lamont","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2018/12/dbty-header-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Everywhere you look, designers are rolling up their sleeves, looking for ways to use their skills to impact their communities. Whether it’s for a cause close to your heart or something that has recently grabbed your interest with clarity and vigor, her"},{"id":"81426","title":"Ask a UXpert: How to Prototype Voice Experiences that Delight Users","url":"/ideas/process/prototyping/how-to-voice-ui-prototyping-delight-users/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/11/prototyping-voice-experiences-header-588x406.jpg", "eyebrow":"Prototyping", "eyebrowurl":"/ideas/process/prototyping/", "excerpt":"Speech, of course, is fundamental to the way we communicate; talking to a voice interface is different from how we interact with a screen and a graphical interface. We’ve already explored some of the lessons learned and best practices to keep in m"},{"id":"81425","title":"The Designer’s Responsibility to Keep Up with New Technologies","url":"/ideas/principles/emerging-technology/designers-responsibility-keeping-up-with-new-technology/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2040/11/designers-technology-header-588x406.jpg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"It’s almost a cliche to say that we are in an age of unprecedented technological change. Concepts like Moore’s Law, which states that overall processing power for computers doubles every two years, attempt to bring this rate of evolution into pers"},{"id":"81424","title":"UX Evolutions: How Medium Has Changed Over the Past Six Years","url":"/ideas/perspectives/interviews/designing-medium-evolution-of-user-experience/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/11/user-experience-design-strategy-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"In the third part of our UX Evolutions series, which explores how the user experience and user interfaces of famous on line services have evolved, we take a closer look at popular publishing platform Medium, developed by Twitter co-founder Evan William"},{"id":"81423","title":"Amazon Alexa UI Kit for Adobe XD: The First Step to Designing a VUI","url":"/ideas/principles/emerging-technology/vui-design-with-amazon-alexa-voice-ui-kit/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/11/amazon-alexa-vui-kit-prototyping-design-1-588x406.jpg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"If you’re like nearly 20 percent of all Americans, you probably own a smart speaker. Research from earlier this year says that one in five adults have access to a smart speaker today. That’s a pretty fast adoption rate, as Amazon’s Echo was only announ"},{"id":"81382","title":"Usability vs. Desirability in UX Design","url":"/ideas/process/user-research/usability-vs-desirability-ux-design/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Usability-vs.-Desirability-100-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"To understand usability and desirability in UX design, you have to get away from the idea that there’s competition between the two. In reality, both are subsets of the entire concept of user experience (UX) design, and the degree of usability and/or de"},{"id":"81422","title":"What Does A UX/UI Designer Actually Do?","url":"/ideas/career-tips/16-experts-explain-ux-design-and-what-they-do/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2020/10/what-does-a-ux-ui-designer-actually-do-588x406.png", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"What does a UX/UI designer actually do? Find out what 16 designers had to say."},{"id":"81421","title":"Ask a UXpert: How to Develop an Effective, Multi-Device UX Strategy","url":"/ideas/principles/web-design/ux-design-strategy-for-multiple-devices/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2040/10/designing-multi-device-world-588x406.jpg", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"The way we access information has changed dramatically over the last few years, and it’s still accelerating. Smartphones and tablets are ubiquitous, and responsive web design is the game- changer we needed to take into account the ever-increasing varie"},{"id":"81420","title":"When Cultural Biases Cause Friction in Design Teams","url":"/ideas/perspectives/social-impact/overcome-cultural-biases-in-the-workplace/","author":"Farai Madzima","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-24-at-8.24.10-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2040/10/Farai-Madzima-Header-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"Can being African make you bad at design? That was the title of a talk I gave at IxDA’s Interaction 18 conference. I wrote the talk to convince people of something I had long suspected but had yet to prove — that being African led to me getting fired."},{"id":"81419","title":"Adobe’s Scott Belsky on Surviving and Thriving in the “Messy Middle”","url":"/ideas/perspectives/leadership-insights/scott-belsky-thriving-the-messy-middle-entrepreneurship/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/09/ADOBE_SCOTTBELSKY_2018_11823.1_FLAT_RGB-e1538146224552-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Successful creative leaders and entrepreneurs often suffer from a state of amnesia when reflecting on their own business ventures. It’s easy for them to tell the heroic origin stories of their ventures, and even easier to talk about the times they’ve s"},{"id":"81418","title":"The Tractiv UI Kit: Everything You Need to Build a Fitness App","url":"/ideas/inspiration/tractiv-fitness-app-ui-kit/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/09/Tractiv-UI-Kit-1600x700-588x406.jpg", "eyebrow":"Inspiration", "eyebrowurl":"/ideas/inspiration/", "excerpt":"Most of us want to lead a healthy lifestyle, but many of us don’t always have the time to make the necessary adjustments in our lives. According to the Independent, most people find it hard to go to the gym four or five times a week, which is the ideal"},{"id":"81417","title":"Forging a New Path for Disabled Design: An Interview with Liz Jackson","url":"/ideas/perspectives/interviews/liz-jackson-accessibility-inclusive-design/","author":"Matt May","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-24-at-6.50.24-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2040/09/IMG_0062-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Liz Jackson is the founder and chief advocacy officer of The Disabled List, a disability self-advocacy organization creating pathways for disabled people in design. Ahead of the inaugural World Interaction Design Day (IxDD) on September 25 — which this"},{"id":"81415","title":"Ladies That UX: Lola Oyelayo-Pearson, Advocate for Diversity in Design","url":"/ideas/perspectives/interviews/lola-oyelayo-advocate-diversity-design/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2018/09/Lola-Oyelayo-Header-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"There’s a borough in London, England, where 26 percent of the population is black. Within this borough, 50 percent of residents in high-security facilities and 67 percent of residents in low-to-medium security psychiatric facilities are black. Think ab"},{"id":"81416","title":"How RallyRally Makes ‘Design for Social Change’ Its Top Priority","url":"/ideas/perspectives/interviews/rallyrally-agency-design-social-change/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/09/IMG_0003-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Most designers believe in their ability to create or support meaningful, positive change in society using their skills. That’s why many people take on side projects or devote company time to helping nonprofits and charities in their work to solve socie"},{"id":"81410","title":"High Winds, Glare, & No Electricity: Designing for Extreme Conditions","url":"/ideas/perspectives/interviews/ui-ux-design-constraints-extreme-conditions/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2018/08/AdobeBlog01A_final-render-1-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"According to legendary designer Charles Eames in a 1972 interview, “Design depends largely on constraints.” He went on to say: “Here is one of the few effective keys to the Design problem: the ability of the Designer to recognize as many of the constra"},{"id":"81411","title":"Implementing Spectrum: Getting Organizational Buy-In on Design Systems","url":"/ideas/principles/design-systems/implementing-spectrum-how-adobe-is-coming-together-to-build-a-new-design-system/","author":"The Spectrum Design Team","authorImage":"/ideas/wp-content/uploads/2019/10/Adobe-Avatar-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/Spectrum-588x406.jpg", "eyebrow":"Design Systems", "eyebrowurl":"/ideas/principles/design-systems/", "excerpt":"Design systems can achieve a world of good for companies and organizations. They tell a cohesive story about your products, while helping users navigate them in a clear and consistent way. The path to implementing them, on the other hand, is often anyt"},{"id":"81409","title":"The Importance of Design is Growing — and So Are the Challenges","url":"/ideas/principles/emerging-technology/the-importance-of-design-is-growing-and-so-are-the-challenges/","author":"Scott Belsky","authorImage":"/ideas/wp-content/uploads/2019/10/Scott-Belsky-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/08/Paris2400x1350-e1535040721270-588x406.jpg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"Think back to the last time you bought a new piece of software, a laptop, or even a dishwasher. What really sold you on the product you ended up buying? For me, the deciding factor is often design. Of course, I pay attention to features, specs, and pri"},{"id":"81408","title":"The Ethics of Persuasion","url":"/ideas/perspectives/social-impact/the-ethics-of-persuasion/","author":"Lyndon Cerejo","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-24-at-6.23.45-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2018/08/blog-feature-ethics-persuasion-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"A few months ago, the world was shocked to learn that Cambridge Analytica had improperly used data from a harmless-looking personality quiz on Facebook to profile and target the wider audience on the platform with advertisements to persuade them to vot"},{"id":"81407","title":"UX Evolutions: How Google Redesigned Gmail Using Material Design","url":"/ideas/perspectives/interviews/ux-evolutions-google-redesigns-gmail/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Gmail-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"If you’re like many of us, you rely on Gmail as your primary email service, both for work and personal use. In the 14 years since its launch, Gmail has taken a lot of market share from the once-popular Yahoos and Hotmails of the last decade. According"},{"id":"81406","title":"How Jason São Bento Drives Engagement for YouTube Live","url":"/ideas/perspectives/interviews/designing-at-scale-how-jason-sao-bento-drives-engagement-for-youtube-live/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2040/08/AdobeStock_199458174-588x406.jpeg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Jason São Bento is currently the lead user interface (UI) and user experience (UX) designer on YouTube Live, where he has been working for almost four years. Prior to this role, he worked on Google Fiber, as a UX designer at pioneering design stud"},{"id":"81403","title":"UX Evolutions: How Todoist Tackled Their Redesign","url":"/ideas/perspectives/interviews/reimagining-an-app-from-the-ground-up-behind-the-scenes-of-todoists-redesign/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/07/image3-5-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Todoist is one of the most popular productivity and task-management apps on the market. Available on both desktop and mobile, it uses a hierarchical system of projects to allow users to add and complete tasks as they go through their days and weeks. In"},{"id":"81405","title":"Women in UX: Meet Mona Patel, Founder of Motivate Design and Bestselling Author of Reframe","url":"/ideas/perspectives/interviews/women-in-ux-meet-mona-patel-founder-of-motivate-design-and-bestselling-author-of-reframe/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Women-in-UX-Meet-Mona-Patel-Founder-of-Motivate-Design-and-Bestselling-Author-of-Reframe--588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Growing up with an Indian grandmother who held firm traditional beliefs that a woman’s place was inside the home serving her husband, Mona Patel’s ambition was in essence rebellion. When she applied to college, her grandmother could not understand wast"},{"id":"81404","title":"How Onward Bridges the Gap Between Content, UX, & Technical SEO","url":"/ideas/perspectives/interviews/how-design-consultancy-onward-bridges-the-gap-between-content-ux-and-technical-seo/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/07/Design_Feature-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Rebekah Baggs and Chris Corak used to lead separate teams at one of the largest agencies in Arizona. While Rebekah headed up content strategy, Chris was in charge of search engine optimization (SEO). They encountered increasingly complex digital proble"},{"id":"81402","title":"How I Learned to Love the UX Prototype","url":"/ideas/process/prototyping/learning-love-ux-prototype/","author":"Steven Sassaman","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/How-I-Learned-to-Love-the-UX-Prototype-100-588x406.jpg", "eyebrow":"Prototyping", "eyebrowurl":"/ideas/process/prototyping/", "excerpt":"I built my first prototype six years ago in a last-ditch attempt to break through one of those logjams that make designers question their career choices. Despite numerous presentations and discussions, I hadn’t been able to secure sign-off because the"},{"id":"81401","title":"Ask a UXpert: What Is the Best Way to Use Fixed Elements?","url":"/ideas/process/ui-design/ask-a-uxpert-what-is-the-best-way-to-use-fixed-elements/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/07/UXperts-Fixed-Elements-e1532116030631-wpcf_588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Fixed elements enable you to set design objects to a fixed position on an art board. They’re a popular choice for sticky headers and sticky navigation. Designers and developers have mixed feelings about fixing elements, however, which — if done badly —"},{"id":"81396","title":"5 Things You Need to Know About AI, AR, and VR","url":"/ideas/principles/emerging-technology/5-things-you-need-to-know-about-ai-ar-and-vr/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/07/image1-e1531496044569-588x406.png", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"Adobe recently hosted a panel discussion on AI and immersive design at its headquarters during San Francisco Design Week. Led by Jamie Myrold, vice president of design at Adobe, the panel also featured AI designer and creative leader Ana Arriola, who’s"},{"id":"81400","title":"How to Land Bigger Clients: Designer Ben Moss Shares His Secrets","url":"/ideas/perspectives/interviews/how-to-land-bigger-clients-designer-ben-moss-shares-his-secrets-to-success/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2040/07/BiggerClients_Feature-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Working as a designer is a career where creativity and original thinking are extremely important. All too often, though, the business side of things gets glossed over, even though you need to be business savvy to enjoy long-term success in this industr"},{"id":"81395","title":"How to Implement Inclusive Design in Your Organization","url":"/ideas/perspectives/social-impact/how-to-implement-inclusive-design-in-your-organization/","author":"Matt May","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-24-at-6.50.24-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2018/07/AdobeStock_130695656-588x406.jpeg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"It’s extremely important when talking about inclusive design to talk about implementation. Once you’ve gained an understanding of what inclusive design truly is (and isn’t), the task becomes making it a driving force to create products for everyone. So"},{"id":"81393","title":"Busting UX Research Myths","url":"/ideas/process/user-research/busting-ux-research-myths/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/Busting-UX-Research-Myths-100-588x406.jpg", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"While user experience (UX) research is gaining in popularity, there are still many UX design teams who struggle to include research with users in their process. Certain perceptions about the value and validity of doing UX research can make it hard to c"},{"id":"81394","title":"Women in UX: Meet Laura Klein, the Comedian the UX World Needs","url":"/ideas/perspectives/interviews/women-ux-laura-klein-just-might-comedian-ux-world-needs/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Women-in-UX-Meet-Laura-Klein-the-Comedian-the-UX-World-Needs-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"When I ask Laura Klein how she went from studying political science to authoring two books on user experience (UX) design, she doesn’t hesitate to keep it real. “Luck and privilege,” she said. “I didn’t really have any tech skills. What I had was a fri"},{"id":"81391","title":"The Designer’s Guide to Lean and Agile UX","url":"/ideas/perspectives/leadership-insights/designers-guide-lean-agile-ux/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2020/07/the-designers-guide-to-agile-lean-ux-588x406.png", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"This guide tackles FAQs about the Lean UX process and principles to quickly get you up to speed."},{"id":"81392","title":"Ask a UXpert: How Do You Design Overlays Without Annoying Your Users?","url":"/ideas/process/ui-design/ask-uxpert-design-overlays-without-annoying-users/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/06/Overlays-UXperts-wpcf_588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"Overlays are handy user interface (UI) components that can simulate interactivity within your design and encourage users to take an important action. Among other things, you can use them for dropdown menus, slide-up keyboards, or lightbox effects. Howe"},{"id":"81388","title":"Design Is the Heart of Customer Experience","url":"/ideas/perspectives/leadership-insights/design-heart-customer-experience/","author":"Simon Williams","authorImage":"/ideas/wp-content/uploads/2021/06/avtar-default-150x150-1-1-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/Design-Is-the-Heart-of-Customer-Experience-1-1-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"The most successful brands in this digital era have something in common — a dedication to design-led customer experiences. For these brands, design is not about a logo, an app, packaging, or a campaign — though it often includes those things. It’s abou"},{"id":"81387","title":"The Fundamentals of Usability with Usability Gal, Lisa Marie Ortega","url":"/ideas/perspectives/interviews/ux-fundamentals-talking-simple-ux-usability-gal-lisa-marie-ortega/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2018/06/lisa-marie-ortega-2-e1528825349161-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"It all started with a little girl who was just trying to program a VCR. She couldn’t get it to work.   “I remember it being so, so difficult to do. It just didn’t make sense to me. I think that’s the first time that I really thought about usabilit"},{"id":"81386","title":"How to Design Visual Cues for Better UX","url":"/ideas/process/ui-design/design-visual-cues-better-ux/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2040/06/AdobeStock_102600876-e1528755388633-wpcf_588x406.jpeg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"You’ve seen them everywhere on the web and in your apps: visual cues. They may be pretty obvious (like arrows pointing at specific page elements) or quite subtle (like someone’s soft gaze directed at a call-to-action [CTA] button). Wherever you’ve seen"},{"id":"81383","title":"Meet UX Designer: Ian Wall","url":"/ideas/perspectives/interviews/meet-ux-designer-ian-wall/","author":"Jordan Kushins","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-28-at-2.24.56-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/Meet-UX-Designer-Ian-Wall--588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"“Game design is unique because you’re often working with concepts that tend to be very outside the UX box of tools. At no point would a traditional UX designer intentionally try to design something that is difficult for a user to do,” says Austin-based"},{"id":"81375","title":"Ask a UXpert: How Do You Design for Headless Interfaces?","url":"/ideas/process/ui-design/ask-uxpert-design-headless-interfaces/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/04/Headless-Interfaces-Header-e1523982803912-wpcf_588x406.jpg", "eyebrow":"UI Design", "eyebrowurl":"/ideas/process/ui-design/", "excerpt":"User interfaces (UI) have changed dramatically over the last few years. As we access the web on a myriad of devices, they need to adapt to our needs. UIs need to take into account slow connections, older browsers, and the wildly varying specs of the de"},{"id":"81381","title":"Women in UX: Meet Sara Soueidan, a UX Developer Whose Vocation is Not the Norm in Her Native Lebanon","url":"/ideas/perspectives/interviews/women-ux-meet-sara-soueidan-ux-developer-whose-vocation-not-norm-native-lebanon/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Women-in-UX-Meet-Sara-Soueidan-a-UX-Developer-Whose-Vocation-is-Not-the-Norm-in-Her-Native-Lebanon-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Standing on the bright green hills of Mount Tamalpais just north of San Francisco, Sara Soueidan turned to her friend and said, “I’m ready to get back to work.” The UX developer, as she describes herself, was in California to speak at SmashingConf, but"},{"id":"81380","title":"Teens & Tech Addiction: Do We Have a Responsibility as Designers?","url":"/ideas/perspectives/social-impact/social-responsibility-ux-designers-comes-teens-tech-addiction/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/What-Social-Responsibility-do-UX-Designers-Have-When-it-Comes-to-Teens-and-Tech-Addiction-wpcf_588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"A recent study has found that the majority of teenagers are predisposed to internet addiction. While this may not come as a surprise to you, a troubling pattern of behavior is emerging and experts are wondering who is ultimately responsible for the dig"},{"id":"81372","title":"UX in the Age of Immediacy: Victor Yocco on Designing for Short Attention Spans","url":"/ideas/perspectives/interviews/ux-age-immediacy-victor-yocco-designing-short-attention-spans/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/UX-in-the-Age-of-Immediacy-Victor-Yocco-on-Designing-for-Short-Attention-Spans--588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"We’re now online all the time, sometimes using a couple of devices at once, and want information right away. We don’t tolerate buffering when watching a video, and are used to same-day delivery when ordering online. If we can’t find what we’re looking"},{"id":"81379","title":"Leading Without Being In Charge","url":"/ideas/perspectives/leadership-insights/leading-without-charge/","author":"Kurt Krumme","authorImage":"/ideas/wp-content/uploads/2021/03/kurt-krumme-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2018/05/dylan-gillis-e1525709704213-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Before we talk about techniques for being a leader, it might be a good idea to ask yourself why you want to be one.  For that matter, what do you think a leader is? Is a leader the one in charge, or the person recognized by the team as being the s"},{"id":"81371","title":"9 Tips on How to Succeed as a First-Time UX Manager","url":"/ideas/perspectives/leadership-insights/9-tips-succeed-first-time-ux-manager/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Tips-on-How-to-Succeed-as-a-First-Time-UX-Manager-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Becoming a manager can be one of the most exciting career transitions one can go through — it’s exсiting to become the person who will act as an interface between business and user. At the same time, all freshly promoted UX professionals should underst"},{"id":"81378","title":"How Powster Made a Star Wars-Inspired Interactive Music Video","url":"/ideas/perspectives/interviews/star-wars-empowered-one-company-create-world-music-videos/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2018/05/starwarshead-e1525367215773-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Ste Thompson is on a not-so-secret mission to scour the digital galaxy in an attempt to discover new ways of telling stories through innovative and interactive user experiences. As CEO and creative director of Powster, a London-based motion graphics an"},{"id":"81377","title":"Inclusion Doesn’t Stop at Accessibility","url":"/ideas/perspectives/social-impact/inclusion-doesnt-stop-accessibility/","author":"Matt May","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-24-at-6.50.24-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2018/05/Stock-disablities-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"In April, I wrote a post about the connections between accessibility (the goal of meeting the needs of all users), universal design (an approach that emphasizes comprehensively addressing those needs), and finally, inclusive design. Now, let’s talk abo"},{"id":"81373","title":"Giving Users a Voice: Key Principles for User-Centered Voice UIs","url":"/ideas/principles/emerging-technology/keep-user-mind-time-design-game-changing-voice-ui/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Keep-the-User-in-Mind-All-the-Time-How-to-Design-Game-Changing-Voice-UI-588x406.jpg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"With the increasing popularity of smart speakers such as Amazon Echo and Google Home, the ability to design well for voice interfaces has become more relevant than ever before. According to reports from Edison Research and NPR, one out of six Americans"},{"id":"81370","title":"Ask a UXpert: How Do You Build and Manage a UX Team?","url":"/ideas/perspectives/leadership-insights/ask-uxpert-build-manage-ux-team/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/04/UX-Managers-Header-2-588x406.jpg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Many global organizations are now creating in-house user experience teams that collaborate closely with product designers and developers. So, whether you’re at a design agency, a tech startup, or a Fortune 500 company, at some point you may start leadi"},{"id":"81376","title":"Women in UX: Meet Tina Gong, Designer of Labyrinthos Academy","url":"/ideas/perspectives/interviews/women-ux-meet-tina-gong-designer-labyrinthos-academy-tarot-decks-apps/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Tina-Gong-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"As an artist, Tina Gong’s work pulls from her background in linguistics and weaving signs and symbols into the illustrations she creates. As a tarot reader, she understands how these symbols are used to convey meaning, and how people respond to them an"},{"id":"81369","title":"Ask a UXpert: What Business Skills Do UX Designers Need?","url":"/ideas/career-tips/ask-uxpert-whats-important-business-skill-ux-designers/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/03/UXperts-Business-Header-e1522169058692-588x406.jpg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"UX expertise and business skills don’t always go together — although you could make the case that they should. While you can create great user experiences without being a boss in the boardroom, having some key business skills in your back pocket can be"},{"id":"81368","title":"Women in UX: Meet Amy Thibodeau, Senior UX Lead at Shopify","url":"/ideas/perspectives/interviews/women-ux-meet-amy-thibodeau-senior-ux-lead-shopify-former-content-strategist-facebook/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2018/03/athibodeau-1-e1522085342291-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Amy Thibodeau can’t wait to get her dog. The little Chihuahua mix was found wandering along the border between Mexico and Texas wearing a purple rhinestone collar and a purple t-shirt. A rescue group will be transporting him up through the entire count"},{"id":"81366","title":"Why Sketching Is an Essential Skill for UX Designers to Master","url":"/ideas/process/wireframing/sketching-essential-skill-every-ux-designer-master/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Why-Sketching-is-an-Essential-Skill-for-Every-UX-Designer-588x406.png", "eyebrow":"Wireframing", "eyebrowurl":"/ideas/process/wireframing/", "excerpt":"Sketching is a fundamental part of the design process. It often comes early in the design funnel and sets the tone for the rest of the process. While sketching seems straightforward, there are certain ways to do it efficiently. This article will provid"},{"id":"81365","title":"Tackling the Challenges of Growing into a Design Leadership Role","url":"/ideas/perspectives/leadership-insights/tackling-challenges-growing-design-leadership-role/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2018/03/Tackling-Feature-Image-1-e1520891105153-588x406.jpeg", "eyebrow":"Leadership Insights", "eyebrowurl":"/ideas/perspectives/leadership-insights/", "excerpt":"Many great designers end up progressing into lead roles, where you are leading teams, projects, and the design process. This is super exciting for many people, and also something they are not always prepared for. Becoming a lead or manager requires ski"},{"id":"81364","title":"How to Level Up on Presenting Your Design Work","url":"/ideas/career-tips/level-presenting-design-work/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2040/03/AdobeStock_60092652-e1520460472217-wpcf_588x406.jpeg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"Design, in nature, tends to be a social endeavor that relies on your ability to sell, persuade, and rally the troops around an approach to problem solving. Being able to share what you’re working on, present design concepts, articulate a rationale for"},{"id":"81363","title":"Makayla Lewis on The Power of Sketchnoting in UX Design","url":"/ideas/perspectives/interviews/makayla-lewis-power-sketchnoting-ux-design/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/02/makayla6-e1519752875559-588x406.png", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"By day, Makayla Lewis is a research fellow in human-computer interaction, cyber security, and smart money at the Brunel University in London. By night, she’s a daily sketcher, sketchnoter, and visual thinker who shares her process at sketchnoting event"},{"id":"81362","title":"Steve Portigal on How to Grow and Thrive as A User Researcher","url":"/ideas/perspectives/interviews/steve-portigal-grow-thrive-user-researcher/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2040/02/steve-protigal-1-e1519751857704-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Steve Portigal is a true user research pioneer. Over the past 15 years, he’s helped all kinds of clients discover new insights about their customers, and his work has informed the product development of music gear, wine packaging, video conferencing sy"},{"id":"81352","title":"How Lynn Fisher’s Annual Portfolio Redesign Keeps Her Skills Sharp","url":"/ideas/perspectives/interviews/lynn-fishers-annual-portfolio-redesign-skills-sharp/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/02/lynn-fisher-header-e1517947281987-588x406.png", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Artist and designer Lynn Fisher, currently working at software consultancy &yet, is all about light-hearted side projects that make people scratch their heads and say ‘I don’t get it’. She’s so passionate about her own online creations and keeping"},{"id":"81358","title":"Comprehensive Guide to UX Design: Communicating Visual Design – Part 3","url":"/ideas/guides/comprehensive-guide-ux-design-communicating-visual-design-part-3/","author":"Christopher Murphy","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-12.04.10-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2018/02/0004_A-Comprehensive-Guide-to-UX-Design_-Communicating-Visual-Design-Part-3-wpcf_588x406.jpg", "eyebrow":"Guides", "eyebrowurl":"/ideas/guides/", "excerpt":"With a birds’ eye view of your project’s flow established it’s important to start to think about its look and feel, and its visual design. This is what I call ‘visual grammar’ and it’s the visual approach you’ll be adopting in your design. In part thre"},{"id":"81357","title":"Comprehensive Guide to UX Design: UX Laws – Part 2","url":"/ideas/guides/comprehensive-guide-ux-design-ux-laws-part-2/","author":"Christopher Murphy","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-12.04.10-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2040/02/0003_A-Comprehensive-Guide-to-UX-Design_-UX-Laws-Part-2--wpcf_588x406.jpg", "eyebrow":"Guides", "eyebrowurl":"/ideas/guides/", "excerpt":"UX might be a relatively new discipline, but it’s informed by decades of research within the field of Human Computer Interaction (HCI). In this second article in the Comprehensive Guide to UX Design, I’ll discuss UX laws. As I noted in an earlier artic"},{"id":"81356","title":"Comprehensive Guide to UX Design – Part 1","url":"/ideas/guides/comprehensive-guide-ux-design-part-1/","author":"Christopher Murphy","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-12.04.10-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2040/02/0002_A-Comprehensive-Guide-to-UX-Design-e1518641406243-wpcf_588x406.jpg", "eyebrow":"Guides", "eyebrowurl":"/ideas/guides/", "excerpt":"Having undertaken initial user research and analyzed your research findings, the next phase of the design process is to apply what you’ve learned by developing a series of designs to test your assumptions. In this article series, I’ll be focusing on th"},{"id":"81360","title":"Designer Michael Flarup on Why Side Projects Are Good for Your Career","url":"/ideas/perspectives/interviews/designer-michael-flarup-side-projects-good-career/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/02/michael-infront-of-yellow-brick-wall-at-the-office-1-e1518650773895-588x406.jpeg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"In order to succeed, UX designers need a sense of creativity and the ability to look at problems outside the box. One of the best ways to cultivate these abilities is to dabble in side projects throughout the course of your career. Some designers have"},{"id":"81359","title":"How Kat Holmes Transforms Businesses with Inclusive Design","url":"/ideas/perspectives/interviews/user-experiences-kat-holmes-transforms-businesses-inclusive-design/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2040/02/kat-holmes-feature-2-e1518709661447-588x406.png", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Kat Holmes is a leading authority on inclusive design. She led the development of Microsoft’s award-winning Inclusive Design toolkit, which landed her on the list of Fast Company’s Most Creative People in Business. She left the company last year to lau"},{"id":"81361","title":"The Death of the Standalone App and What Comes Next","url":"/ideas/principles/app-design/death-standalone-app-comes-next/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2018/02/standalone-app1-1-e1519069940246-588x406.jpeg", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"Just a few years ago, having a mobile app seemed like a strong mobile strategy; users actively downloaded and used mobile apps. But things have quickly changed: today users are less attracted to the idea of downloading a new app. As a result, many prod"},{"id":"81346","title":"Comprehensive Guide to User Experience Research: Methods – Part 2","url":"/ideas/guides/comprehensive-guide-user-experience-ux-research-methods-part-2/","author":"Christopher Murphy","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-12.04.10-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2018/02/Feb22_XD_pod1_1600x700-e1518717131675-wpcf_588x406.jpg", "eyebrow":"Guides", "eyebrowurl":"/ideas/guides/", "excerpt":"In part two of Comprehensive Guide to User (UX) Research, we’ll continue our discussion of user experience (UX) research by diving into the specific UX research methods. Research is a vast topic so consider this a short primer, but — as in my previous"},{"id":"81347","title":"Comprehensive Guide To User Experience Research – Part 1","url":"/ideas/guides/comprehensive-guide-user-experience-ux-research-part-1/","author":"Christopher Murphy","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-12.04.10-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2018/02/Feb22_XD_pod1_1600x700-e1518717131675-wpcf_588x406.jpg", "eyebrow":"Guides", "eyebrowurl":"/ideas/guides/", "excerpt":"Before embarking upon the design phase of any project, it’s critical to undertake some research so that the decisions you make are undertaken from an informed position. In part one of this article series, I’ll be focusing on the importance of undertaki"},{"id":"81355","title":"How to Change Your Career from Marketing to UX Design","url":"/ideas/career-tips/change-career-marketing-ux-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2018/02/AdobeStock_99623932-e1518461717496-588x406.jpeg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"User experience design is booming. Companies are willing to pay top salaries for people with experience: the median salary for a UX designer in the U.S. is $70,000/year for entry-level, and $100,000/year for experienced professionals. High demand makes"},{"id":"81353","title":"For The Love of UX: Tinder’s Product Designers Talk User-Centered Design for Emotional Experiences","url":"/ideas/perspectives/interviews/love-ux-tinders-product-designers-talk-user-centered/","author":"Patrick Faller","authorImage":"/ideas/wp-content/uploads/2019/10/Patrick-Faller-headshot-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/02/Tinder-UX-header-e1517949016858-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Whether you’ve found the love of your life already or you’re searching this Valentine’s Day, there’s a good chance you have enlisted the help of a dating app. With its iconic swipe right/swipe left mechanics and pared-down approach to matchmaking, Tind"},{"id":"81344","title":"Why Designing Only For Some Users “SUX”","url":"/ideas/perspectives/social-impact/designing-users-sux/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Why-Designing-Only-For-Some-Users-SUX-Header-588x406.jpg", "eyebrow":"Social Impact", "eyebrowurl":"/ideas/perspectives/social-impact/", "excerpt":"There’s a word for user experiences that aren’t user-friendly for all users, and that word is “SUX.” The acronym stands for “some user experience” and refers to user experiences that suit the larger population overall, but do not go the extra step to e"},{"id":"81351","title":"The Top 10 Books about UX Research","url":"/ideas/process/user-research/top-10-books-ux-research/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/Top-10-Books-About-UX-Research@1x-588x406.png", "eyebrow":"User Research", "eyebrowurl":"/ideas/process/user-research/", "excerpt":"You can’t build a product people will fall in love with if you don’t know your audience. To maximize your chances of success, it’s vital to conduct insightful research before making any significant product decisions. User research is a process of under"},{"id":"81345","title":"How One UX Designer Found Success as a Creative in the Business World","url":"/ideas/perspectives/interviews/ux-designer-matt-faulk-reveals-found-success-creative-business-world/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2018/01/Matt-Faulk-01-e1517002674434-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Relatively few UX designers go on to start their own design agencies. Many more work as part of teams or freelance for their whole careers. So when a UX designer is able to also become a successful entrepreneur, it’s a big deal. The reality is that des"},{"id":"81349","title":"Product Design Guide Part 3: Design, Testing & Post-Launch Activities","url":"/ideas/guides/comprehensive-guide-product-design-design-testing-post-launch-activities-part-3/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/person-drawing-on-paper-wpcf_588x406.jpg", "eyebrow":"Guides", "eyebrowurl":"/ideas/guides/", "excerpt":"In part three of A Comprehensive Guide To Product Design, I’ll cover design (validating ideas, prototyping, handoff), testing, and validation (testing with product team and real users), and post-launch activities (understanding how users interact with"},{"id":"81339","title":"UX Design for Augmented Reality: Insights from AR Pro, Bobby Gill","url":"/ideas/principles/emerging-technology/ux-design-augmented-reality-tips-insights-ar-pro-bobby-gill/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/UX-Design-for-Augmented-Reality-Tips-and-Insights-from-AR-Pro-Bobby-Gill-Header-1-588x406.jpg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"Everywhere you look, augmented reality is gaining influence. Entrepreneur magazine predicts that AR will make its way into people’s lives in three huge ways this year. ABC Online teases that 2018 may be the year AR goes mainstream. Apple made a huge sh"},{"id":"81348","title":"The 12 Do’s and Don’ts of Web Design","url":"/ideas/principles/web-design/12-dos-donts-web-design-2/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/The-12-Do’s-and-Don’ts-of-Web-Design-588x406.jpg", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"If you design websites, you know that making your designs useful and enjoyable is your top priority. Even with the best web design software at your fingertips it can be an overwhelming task for anyone who just recently started creating websites, so to"},{"id":"81336","title":"10 Do’s and Dont’s of Mobile App Design","url":"/ideas/principles/app-design/10-dos-donts-mobile-app-design/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2021/06/10-Dos-and-Donts-of-Mobile-App-Design-588x406.png", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"Mobile design can be a tricky subject, with many things to consider when creating a mobile app. To simplify the task, I’ve prepared some highly practical tips on what you should and what you shouldn’t do when designing mobile apps. Keep them in mind as"},{"id":"81343","title":"Universal Principles of User Experience Design: Narrative Design – Part 3","url":"/ideas/guides/universal-principles-user-experience-design-narrative-design-part-3/","author":"Christopher Murphy","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-12.04.10-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2018/01/image2-1-e1516918374937-wpcf_588x406.jpg", "eyebrow":"Guides", "eyebrowurl":"/ideas/guides/", "excerpt":"To ensure your skill set is built on a firm foundation, this third article in the Universal Principles of User Experience Design series provides an overview of narrative design. Narrative design A guide to the universal principles of user experience wo"},{"id":"81342","title":"Universal Principles of User Experience Design: Language & Typography – Part 2","url":"/ideas/guides/universal-principles-user-experience-design-language-typography-part-2/","author":"Christopher Murphy","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-12.04.10-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2018/01/image3-1-e1516917140809-wpcf_588x406.jpg", "eyebrow":"Guides", "eyebrowurl":"/ideas/guides/", "excerpt":"In an ever-changing discipline, it can be hard to keep abreast of everything as a user experience designer. It’s a challenge. An understanding of core design principles, however, will stand the test of time and serve you well throughout your career. Th"},{"id":"81340","title":"Universal Principles of User Experience Design – Part 1","url":"/ideas/guides/universal-principles-user-experience-design-part-1/","author":"Christopher Murphy","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-13-at-12.04.10-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2040/01/part-1-hero-e1516902840873-wpcf_588x406.jpg", "eyebrow":"Guides", "eyebrowurl":"/ideas/guides/", "excerpt":"As designers working in an ever-changing field, it’s important that we develop an understanding of the timeless design principles that underpin everything we do. In part one of the Universal Principles of User Experience Design, I’ll explore the founda"},{"id":"81337","title":"The 11 Screens You’ll Find in Many of the Most Successful Mobile Apps","url":"/ideas/principles/app-design/11-screens-youll-find-many-successful-mobile-apps/","author":"Karol K","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.09.03-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2018/01/11-screens-01-588x406.png", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"The most successful mobile apps out there have certain things in common. To start with, they somehow manage to be unique and predictable at the same time. They deliver something of value that users either want or need in their lives, pulling them in an"},{"id":"81341","title":"User Experience Not Found: How to Design a 404 Page for Optimal UX","url":"/ideas/principles/web-design/frustration-surprise-delight-designing-404-page-optimal-ux/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/404-2-588x406.jpg", "eyebrow":"Web Design", "eyebrowurl":"/ideas/principles/web-design/", "excerpt":"We’ve all been there — the frustration and disappointment of hitting a “404 Page Not Found” error. In the early days of the web, there was a need for succinct error codes that categorised error types (due to limited memory at the time). Errors in the 4"},{"id":"81338","title":"How Babbel Turns Language Learning into a Lesson in Great UX Design","url":"/ideas/principles/app-design/simple-intuitive-gamified-babbel-language-learning-great-ux-design/","author":"Marc Schenker","authorImage":"/ideas/wp-content/uploads/2019/10/Marc-Schenker-Headshot-1-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Babbel-Header-588x406.jpg", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"If you want to learn a new language, chances are you’ve heard of Babbel, the app that promises to make learning another language easy. A Babbel study found that 15 of its hardest-working users learned Spanish in just three weeks, with two to three hour"},{"id":"81335","title":"Donna Lichaw on Using Storytelling to Craft Products That Engage","url":"/ideas/perspectives/interviews/story-first-ux-design-donna-lichaw-using-storytelling-craft-products-engage/","author":"Oliver Lindberg","authorImage":"/ideas/wp-content/uploads/2019/10/Oliver-Lindberg-wpcf_45x45.jpg","featureImage":"/ideas/wp-content/uploads/2019/10/Donna-Lichaw-on-Using-Storytelling-to-Craft-Products-That-Engage--588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Storytelling has entered the world of product development. Brands now understand that they have a unique opportunity to create stories for people to experience. Independent product strategy consultant Donna Lichaw guides startups, non-profits, and glob"},{"id":"81334","title":"Women in UX: Meet Henny Swan, Advocate for UX Inclusivity","url":"/ideas/perspectives/interviews/women-ux-meet-henny-swan-advocate-ux-inclusivity/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2019/10/WebAccessibility-588x406.png", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"It was the 1990s, back when websites were flashier than RuPaul’s most glamorous gown. Henny Swan, who is now the director of user experience at the Paciello Group in the UK, was working in China on an early search engine. Websites at the time were so f"},{"id":"81331","title":"The Pros & Cons of Freelance vs Agency UX Design Roles","url":"/ideas/career-tips/working-ux-designer-freelance-join-agency-full-time/","author":"Karol K","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.09.03-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2040/01/AdobeStock_110856274-e1513891491566-588x406.jpeg", "eyebrow":"Career Tips", "eyebrowurl":"/ideas/career-tips/", "excerpt":"There’s one key question that all aspiring UX designers need to face: “Should I go on my own as a freelancer, or join an agency full time?” Either path has its own challenges, and either can result in an equally successful UX design career. Yet, at the"},{"id":"81332","title":"5 Things UX Designers Need to Know About Designing Wearables","url":"/ideas/principles/app-design/5-things-ux-designers-need-know-designing-wearables/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2040/01/AdobeStock_121128203-e1514507460486-588x406.jpeg", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"Wearables aren’t going anywhere. As consumers become more familiar with wearing sensor-based technologies on their physical bodies, 2018 promises a new wave of wearable innovation and experimentation. It’s a sexy space for designers that are intrigued"},{"id":"81330","title":"Designing for Virtual Reality: 5 Principles from VR Design Experts","url":"/ideas/principles/emerging-technology/getting-started-virtual-reality-five-principles-three-designers-working-vr/","author":"Linn Vizard","authorImage":"/ideas/wp-content/uploads/2019/10/Screen-Shot-2019-10-14-at-8.07.00-PM-wpcf_45x45.png","featureImage":"/ideas/wp-content/uploads/2019/10/Getting-Started-with-Virtual-Reality-Five-Principles-from-Three-Designers-Working-in-VR-1-588x406.jpg", "eyebrow":"Emerging Technology", "eyebrowurl":"/ideas/principles/emerging-technology/", "excerpt":"Virtual reality (VR) has been evolving by leaps and bounds over the past few years, with headsets such as Oculus Rift, GearVR, HTC Vive, and PlayStation VR entering the consumer market. In 2016, estimates put the installed number of headsets at about s"},{"id":"81325","title":"Emotionally Intelligent Design Is The Future of Mobile UX","url":"/ideas/principles/app-design/emotionally-intelligent-design-future-mobile-ux/","author":"Nick Babich","authorImage":"/ideas/wp-content/uploads/2019/10/Nick-Babich-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2017/12/AdobeStock_123681542-588x406.jpeg", "eyebrow":"App Design", "eyebrowurl":"/ideas/principles/app-design/", "excerpt":"When we envision the future, it always seems so efficient. Smart technologies will make our lives better and more productive. This is a rational view of the technology, but humans are not entirely rational. We are also emotional beings, who create emot"},{"id":"81328","title":"Women in UX: Meet Jessica Gaddis, Journalist Turned Netflix Designer","url":"/ideas/perspectives/interviews/women-ux-meet-jessica-gaddis-former-journalist-turned-self-taught-product-designer-netflix/","author":"Sheena Lyonnais","authorImage":"/ideas/wp-content/uploads/2019/10/Sheena-Lyonnais-Headshot-wpcf_45x45.jpeg","featureImage":"/ideas/wp-content/uploads/2017/12/16107475_10154760057167349_1610555999378845278_o-e1513639453913-588x406.jpg", "eyebrow":"Interviews", "eyebrowurl":"/ideas/perspectives/interviews/", "excerpt":"Jessica Gaddis never saw herself as a designer, but how she ended up working as one at Netflix is a movie-worthy tale. Growing up in the outskirts of Detroit, Michigan, raised by two parents who worked in technology, Gaddis was no stranger to what a ca"}]